Google appears to be in control of a major television network. According to internal data obtained by The Information, nearly half the time spent viewing the Alphabet company’s YouTube platform — 45 percent — now takes place on TV screens. That’s a significant increase from the 30 percent viewership the company reportedly logged for 2020. Coming on the heels of the IAB NewFronts, where digital platforms including Meta, TikTok and Snap were among those vying for advertiser attention, the story is well timed to help YouTube distinguish itself from competitors that seem focused largely on reaching mobile viewers. Continue reading Almost Half of YouTube Viewers Watch Video on TV Screens

Magic Leap, the Florida-based startup that’s worked in stealth mode since its 2010 founding, may be coming into focus with the information contained in 97 new patent applications. Google led a funding round of $542 million for the company, which has been working on a head-mounted virtual retinal display that composites 3D digital imagery over real world objects, not dissimilar from Microsoft’s HoloLens. Taking that idea to its logical conclusion, Magic Leap now has a patent for doing the same trick — but with contact lenses. Continue reading Magic Leap Patents Contact Lens to Marry Virtual, Real Worlds

Amazon’s new Fling SDK helps mobile developers create second screen and Cast-like functionality for iOS and Android apps, essentially simplifying the “network discovery and communication technologies” around Fire TV, according to the company. “Flinging” (Amazon’s version of Chromecast’s “casting”) is a means of sending video, audio or images from an app to a television screen via the Fire TV player. Amazon is targeting developers already using Chromecast by offering the ability to integrate Amazon’s SDK with existing Chromecast apps. Continue reading Amazon Releases Fling SDK, New Competition for Chromecast

Cracked screens may be a thing of the past once high-resolution, ultra-thin screens make it possible to roll and bend television and phone displays. These screens are made out of phase-change materials that can exist in two states: an ordered crystal and a disordered glass. LG has already developed an 18-inch, 1-million-pixel television screen that can be rolled into a compact cylinder. By 2017, LG is hoping to use this technology to make a 60-inch rollable TV. Continue reading Rollable, High Definition TVs and Phone Screens May Be Next