By
Paula ParisiFebruary 7, 2024
While YouTube and Facebook are the most-used platforms among U.S. adults, TikTok is the fastest growing, according to a new Pew Research survey on social media usage. Google’s YouTube led in popularity by a wide margin, with 83 percent of the 5,733 U.S. adults polled reporting they had used it at some point. Meta Platforms’ Facebook took second place, with 68 percent of respondents having at least tried it. Those two platforms also stood out for having the majority through each age demographic subset. Instagram, also owned by Meta, took third place, with 47 percent of respondents attesting they had used it. Continue reading YouTube, Facebook Most Popular Social Apps Among Adults
By
Debra KaufmanAugust 14, 2015
Sales of the once-popular iPads are tumbling, and Apple is taking a hard look at business computing as a way to offset the loss. To make the iPad a tool more compatible to the workplace, the Silicon Valley company has begun to collaborate with more than 40 technology companies to create the kinds of apps and tools that will make it appealing to businesses, a sector it has never seriously gone after. With an estimated $2 trillion spent every year on technology for the workplace, the stakes are big. Continue reading Apple Focuses on Business Computing as iPad Sales Decline
By
Rob ScottApril 21, 2015
According to the Interactive Advertising Bureau, one-third of Americans now own connected TVs, while one-third of those consumers stream video content to their televisions daily. On average, owners of connected TVs spend 2.4 hours per day streaming to their televisions. Streaming video is beginning to affect viewing patterns in a way that may concern the traditional TV industry. Nielsen recently reported that TV viewing dipped 4 percent in the third quarter of 2014 and streaming jumped 60 percent compared to Q3 the previous year. Continue reading Report Says One-Third of Connected TVs Stream Video Daily
By
Erick MendozaMarch 9, 2015
In an attempt to improve its understanding of e-sports enthusiasts, Eventbrite conducted a survey of those that used its site to purchase tickets for live multiplayer video game competitions. The company discovered that e-sports fans are generally male, between the ages of 18 and 34, as well as active gamers themselves. E-sports are typically held in large arenas and draw thousands of fans who typically attend as an opportunity to be part of the larger gaming community. Continue reading Eventbrite Study Provides Breakdown of E-Sports Demographics
By
Marlena HallerOctober 7, 2014
Notable film directors are increasingly making the transition to television as networks are providing more creative control and encouraging the use of distinctive styles. Cary Fukunaga directed every episode of HBO’s “True Detective,” illustrating that the auteur model could be an effective approach to a TV series. With Steven Soderbergh directing every episode of “The Knick” on Cinemax and David Fincher doing the same for the upcoming “Utopia” on HBO, the shift seems to be more than a mere trend. Continue reading Auteur Structure: Are Film Directors Reimagining Television?
By
Rob ScottAugust 13, 2014
According to comScore research, Snapchat is now the third most popular social app among the millennial demographic (18-34 year olds). With 32.9 percent penetration on mobile phones, Snapchat trails only Facebook and Instagram. Jumping from 12.1 percent back in November 2013, the app is now more popular with millennials than Twitter, Pinterest, Vine, Google+ or Tumblr. The shift is important considering that this age group is the most active of mobile social networkers. Continue reading Snapchat Now Third Most Popular Social App with Millennials
By
Rob ScottJuly 29, 2014
Amazon launched its 3D Printing Store yesterday, which allows users to customize pre-made designs and order 3D printed products. Printing labs such as 3DLT, Mixee and Sculpteo have partnered with Amazon to include their popular designs. Amazon’s store presently features more than 200 designs for games, home decor, jewelry, tech accessories, toys and more that can be altered by color, size and thickness. Users can also add text, their name and other small touches. Continue reading Amazon 3D Printing Store Offers iPhone Cases, Bobble Heads
By
Meghan CoyleJuly 28, 2014
Unit sales of the best-selling tablet, Apple’s iPad, fell again for the second straight quarter, leaving some industry analysts wondering whether the tablet can survive in a world of bigger smartphones and smaller laptops. Microsoft and Samsung are also both losing money on their tablet devices, but cheaper Android tablets produced by smaller companies may be taking away some of the tech giants’ business. Still, many consumers do not see tablets as a must-have gadget. Continue reading The Future of Tablets May Be Uncertain: iPad Sales Fall Again
Digitimes Research projects that global Ultra HD television shipments will experience a compound annual growth rate of 160 percent from 2013 to 2017, jumping from 1.5 million units to 68.2 million. The report estimates that 26.6 percent of all TVs shipped in 2017 will be Ultra HD, and more than 90 percent of LCD TVs will offer UHD resolution or higher. In addition, Digitimes anticipates that Blu-ray support for UHD and increased user-generated content will help push demand. Continue reading Report: Ultra HD TV Shipments to Grow 160 Percent by 2017
Netflix is poised to significantly expand its international subscriber base, according to research from Goldman Sachs. The company is expected to add six new markets this year, followed by four new markets annually. Its total of 11.7 million paid international subscribers, reported at the end of the first quarter, is projected to grow to 62 million by the end of 2017. Since mobile is considered a platform for potential growth, Goldman expects a shift in viewing among toddlers and children. Continue reading New Report Predicts Massive International Growth for Netflix
By
Rob ScottJune 16, 2014
Evernote CEO Phil Libin believes that as wearable electronics supplant smartphones, apps and ads will increasingly feel out of place. Speaking at the MIT Technology Review Digital Summit, Libin noted that the convenience of wearables such as Google Glass or a smartwatch will rely on the instant delivery of information. Firing up an app or waiting on an ad would likely alienate users. Libin predicts that users will prefer ambient services that run in the background and move forward as needed. Continue reading Evernote CEO Says No Future for Apps and Ads with Wearables
By
Rob ScottJune 11, 2014
Cisco’s latest Visual Networking Index forecasts an increase in annual Internet traffic of more than 20 percent by 2018, at which point global network traffic will exceed that of all previous Internet years combined. More users and devices, faster broadband speeds and an increase in video viewing is expected to expand global Internet Protocol traffic nearly three-fold over the next five years. Also, the Internet of Everything, M2M technologies and Ultra HD adoption will be key growth drivers. Continue reading Annual Internet Traffic to Grow More Than 20 Percent by 2018
Leichtman Research Group notes that 47 percent of U.S. households currently subscribe to Netflix, Hulu Plus, Amazon Prime or a combination of these services, while 49 percent have at least one Internet-connected TV (up from 24 percent four years ago). Interestingly, as paid streaming services become more accessible, consumers still prefer watching video for free. According to nScreenMedia, YouTube accounted for 48 percent of time people spent watching online video in March. Continue reading Half of U.S. Households Now Have an Internet-Connected TV
By
Meghan CoyleJune 5, 2014
Consumers are bombarded with marketing schemes on their social media sites, and they are growing wary of fake reviews and Facebook likes. A new survey found that marketers are more relaxed about online marketing techniques than consumers are. About 67 percent of consumers believe that hiding negative search results of a business or product is unethical and 71 percent of consumers think it is misleading to create fake accounts to leave positive reviews for businesses. Continue reading Survey Finds Consumers Skeptical of Social Media Marketing
It’s that time of year again. Mary Meeker, partner at Kleiner Perkins Caufield & Byers, presented her annual report on Internet trends at the Code Conference in Rancho Palos Verdes, California on Wednesday. Meeker noted that growth in Internet usage was slowing, but overall mobile data consumption (pushed by video) is up 81 percent, due to the growing popularity of tablets and smartphones. While mobile accounted for 14 percent of Web usage last year, it is up to 25 percent today. Continue reading Internet Trends Report: Overall Growth Slows, Mobile on Rise