Disney, ILMxLAB and The VOID Introduce ‘Ralph Breaks VR’

The 2018 CG animated movie “Ralph Breaks the Internet” raked in more than $500 million in box office revenues last year and, this year, visitors to The VOID in the Venetian Hotel in Las Vegas will be able to have the immersive “Ralph Breaks VR” experience. Located in the Grand Canal Shoppes, the experience — from Disney and Lucasfilm’s ILMxLAB in partnership with The VOID, allows four players to enjoy features not possible in a home VR experience. “Ralph Breaks VR” is available in eight locations including Las Vegas. Continue reading Disney, ILMxLAB and The VOID Introduce ‘Ralph Breaks VR’

Oculus Signals Intent to Develop Location-Based VR Content

At the Oculus Connect developer conference last week, Oculus head of experience Colum Slevin teased the idea that the company would soon seek involvement in location-based VR centers and arcades in movie theaters and malls. He drew attention to a number of such location-based VR experiences, underlining how Oculus’ involvement could help drive sales of headsets. Oculus recently listed a job opening for “Producer – Location Based Entertainment VR,” that said it would include direct investments into location-based VR content. Continue reading Oculus Signals Intent to Develop Location-Based VR Content

‘Star Wars’ VR Experience to Open at Disneyland by Holidays

This holiday season, Disneyland Resorts in Anaheim and Orlando will debut “Star Wars: Secrets of the Empire,” a multi-player virtual reality experience based on “Star Wars,” and produced by VR start-up The VOID, Lucasfilm and ILMxLAB, Lucasfilm’s immersive entertainment division. Prior to this production, ILMxLAB built “Trials on Tatooine,” which was available to consumers on VR headsets and in IMAX VR centers. The VOID calls its experiences “hyper-reality,” as the participant can explore, pick up props and open doors. Continue reading ‘Star Wars’ VR Experience to Open at Disneyland by Holidays