Samba TV Report Reveals Advertiser Path to Reaching Gen Z

Streaming platforms are the destination of choice for Gen Zers when it comes to content consumption, with mobile devices also playing a crucial role in their television viewing choices, according to a new study by analytics provider Samba TV. That inevitably raises the stock of streaming platforms with advertisers striving to reach the elusive 18-26 demographic now known as the streaming-first generation. A diverse and multicultural generation with unique values and behaviors, including frequently shopping online while viewing, Gen Z offers an opportunity for advertisers that want omniscreen outcomes. Continue reading Samba TV Report Reveals Advertiser Path to Reaching Gen Z

Pixel Fold: Google Officially Unveils Its Foldable Smartphone

Google’s new Pixel Fold does double duty as a 5.8-inch smartphone that transforms into a small 7.6-inch tablet, made possible by the device’s foldable design. The debut of the $1,800 device sees Google challenging market leader Samsung and its Galaxy Z Fold4 in the foldable phone space. Preorders began this week for a June shipping date. Featuring two 120Hz refresh rate OLED panels — a 1080 x 2092 pixel display on the outside and a 2208 x 1840 pixel inner display — the unit is equally high-end on the inside, using the Tensor 2 processor that powers the Pixel 7 and 7 Pro. Continue reading Pixel Fold: Google Officially Unveils Its Foldable Smartphone

Google Announces Wide Range of New Products, AI Features

While the much-anticipated unveiling of the $1,799 Pixel Fold is generating headlines after yesterday’s Google I/O developer conference, the company made a slew of other announcements, including the $500 Pixel Tablet, the midrange Pixel 7A, AI functionality for Google Search and Android, an AI-powered editing feature for Google Photos, an improved Wear OS 4 (available later this year), and a redesigned Google Home app (available today). In addition, the company announced that its AI-powered chatbot Bard is now available to everyone, whether you were on the waitlist or not. We’ve compiled a helpful list of new products and features, along with links to reviews and related news. Continue reading Google Announces Wide Range of New Products, AI Features

Gen Z Shifting the Global Smartphone Dynamic Toward Apple

Gen Z users are embracing Apple mobile in a big way, accounting for 34 percent of iPhone users as compared to 10 percent of Samsung users, according to adtech data firm Attain. The imbalance is creating a peer pressure dynamic where younger users around the globe reportedly feel social stigma if they lack Apple’s must-have devices. While Samsung still has a lead in the worldwide global smartphone market, the company is feeling pressure to get hip quick. In addition to the overall iPhone design, fans cite the cameras and AirDrop photo-sharing features as major selling points. Continue reading Gen Z Shifting the Global Smartphone Dynamic Toward Apple

Qualcomm’s New 5G Chips Benefit More Than Smartphones

Qualcomm has unveiled a new smartphone chipset ahead of next week’s Mobile World Congress. The Snapdragon X75 5G Modem-RF System will start appearing in devices in the second half of the year. According to Qualcomm, the X75 enables stronger uplink and downlink connections and uses artificial intelligence to help keep signals connected in areas where coverage is weak, like elevators and parking garages. It’s also equipped for 3GPP’s 17 and 18 releases, which set standards for next-gen 5G. Release 18 sets the stage for 5G Advanced, for things like connected cars and smart cities (industrial IoT). Continue reading Qualcomm’s New 5G Chips Benefit More Than Smartphones

Apple Hardware Sales Decline, Services Remain Bright Spot

Apple’s three-year streak of record-setting sales and profit came to an end with the company’s fiscal first quarter for 2023. The three-month period ending December 31, 2022 produced revenue of $117.2 billion, down 5 percent year-over-year. Apple said the results capped an earnings season “in which the world’s biggest technology companies mostly struggled to shake off a postpandemic hangover.” It was the Cupertino-based company’s first quarterly revenue decline in almost four years, attributable largely to supply chain disruptions in China causing a holiday sales season shortage of the high-end iPhone 14 Pro and 14 Pro Max. Continue reading Apple Hardware Sales Decline, Services Remain Bright Spot

Samsung Unveils Smartphones, Laptops at Unpacked Event

During Samsung’s Galaxy Unpacked event in San Francisco, the company introduced its $1,200 Galaxy S23 Ultra smartphone, featuring a 200-megapixel camera sensor, an updated form factor, a Snapdragon 8 Gen 2 processor, and major jump in storage. Samsung also announced updated Galaxy S23 and S23 Plus models with the same floating camera design of the S23 Ultra and pricing that matches last year’s offerings. The company’s new Galaxy Book3 Ultra laptop touts a 16-inch, 120Hz OLED screen and offers an Intel H-Series Core i7 or Core i9 processor and an Nvidia RTX 4050 or 4070 GPU. The Book3 line features Samsung’s Dynamic AMOLED 2X display and an Nvidia RTX 3070 GPU. Continue reading Samsung Unveils Smartphones, Laptops at Unpacked Event

CES: Samsung Flex Hybrid Mobile Device Can Fold and Slide

Samsung Display has debuted a concept mobile device that both folds and slides, the Flex Hybrid. The company’s “smart mobile device” prototype unfolds to reveal a display on the left side, with the right side sliding outward to expand screen real estate. The Flex Hybrid’s OLED screen expands from a 10.5-inch 4:3 configuration to a 12.4-inch 16:10 display. Samsung Display also previewed two larger displays at CES 2023, the Flex Slidable Solo, which expands in a single direction, and the Flex Slidable Duet, which grows on both sides, from 13 or 14 inches of screen space to 17.3 inches. Continue reading CES: Samsung Flex Hybrid Mobile Device Can Fold and Slide

CES: Audi-Backed Startup Holoride Brings Motoverse to Cars

Audi-backed startup Holoride is bringing virtual reality entertainment to vehicles via a puck-like device it says consumers can integrate into any vehicle. The product, unveiled at CES 2023, marks a turning point for the company, which thus far has focused on B-to-B sales to automakers, although the company’s primary focus has been Audi vehicles. The suggested retail price on the consumer offering is $799 for a package that includes the device retrofit, an HTC Vive Flow headset, a safety strap and a one-year Holoride subscription. The Holoride retrofit is also available standalone for $199. Continue reading CES: Audi-Backed Startup Holoride Brings Motoverse to Cars

CES: LG Demos 17-Inch OLED, 8-Inch 360-Degree Foldables

LG Display showcased several prototypes at CES 2023. As part of its Advanced Mobility Lifestyle exhibit, the South Korean company touted an 8-inch, 360-degree foldable OLED that could be used for future smartphones or autos. The revolutionary technology “enables a device to fold both ways to bring greater utilization, as users can now choose different form factors according to their task,” says LG, attesting to its durability “even when folded more than 200,000 times, while its special folding mechanism minimizes wrinkles along the folding areas.” The company also presented a 17-inch foldable OLED that is “almost entirely crease-free.” Continue reading CES: LG Demos 17-Inch OLED, 8-Inch 360-Degree Foldables

CES: Samsung Introduces an Easy-to-Use Smart Home Hub

Samsung Electronics announced its new $60 SmartThings Station, which the company describes as “an easy-to-use, affordable smart home hub and fast charging pad.” The product is designed to provide consumers with “simple control and interoperability of multiple connected devices.” SmartThings Station is one of numerous solutions touted at CES that are compatible with a growing collection of smart home products, including those that are labeled as Matter devices. The Matter home automation standard, which helps connect devices built with the Thread low-power mesh networking protocol, had a significant presence at CES. Continue reading CES: Samsung Introduces an Easy-to-Use Smart Home Hub

CES: Panasonic’s First Hybrid Autofocus Mirrorless Cameras

Panasonic has unveiled two new hybrid full-frame mirrorless cameras — the Lumix S5II and S5IIX — that use a new autofocus system that will potentially make them competitive with similar offerings from Canon, Nikon and Sony. Coming in the spring and winter, these updated models feature a new 24.2-megapixel sensor with 779 phase-detect AF and 315 contrast points. The new chip also has Dual Native ISO with an ISO range of 100-51200 (50-204800 expanded). The models are powered by Panasonic’s new L2 Engine, said to process at twice the speed of its predecessor, improving overall performance and reducing rolling shutter distortion. Continue reading CES: Panasonic’s First Hybrid Autofocus Mirrorless Cameras

CES: Mobile Game Execs Talk About Impact of Emerging 5G

According to a group of game experts, 5G will likely skyrocket the reach and power of mobile games. IQ Labs founder Julian Mitchell moderated a conversation with Activision Blizzard vice president Jonathan Stringfield, Niantic director of product management Tom Emrich and THNDR Games chief executive Desiree Dickerson on the current and future prospects of mobile gaming. Emrich pointed to Niantic’s Campfire that gives players a place to connect. “The industry outside gaming has embraced it as the new social network,” he said. “Games are more than games — they’re synonymous with the metaverse.” Continue reading CES: Mobile Game Execs Talk About Impact of Emerging 5G

CES: Samsung Promotes Device Connectivity, Sustainability

During Samsung’s CES press conference, chief executive and head of the Device eXperience (DX) Division Jong-Hee (JH) Han emphasized twin themes for the company at this years’ confab. First is to deliver on the promise of smart devices. “It’s about connecting all the devices that make up your life from home to workplace to car,” he said. Second, he added, is “a more sustainable future.” The company’s vice president of corporate sustainability Inhee Chung announced that the DX Division will reach net zero carbon emissions by 2030, with a commitment to achieve that for the entire company by 2050. Continue reading CES: Samsung Promotes Device Connectivity, Sustainability

CES: LG Innotek Intros Optical Zoom Camera Tech for Mobile

LG exited the smartphone market in 2021, but its LG Innotek division continues to supply components, and is touting a major breakthrough with its Optical Telephoto Zoom Camera Module to be unveiled this week at CES 2023. As part of the rear-mounted smartphone camera systems, the new optical zoom allows still images and video to be magnified by four to nine times “without image quality degradation even when zooming from long distance,” the company says. The results are achieved by integrating the telescopic camera functions that are mostly applied to professional DSLR and mirrorless cameras. Continue reading CES: LG Innotek Intros Optical Zoom Camera Tech for Mobile