Hulu Floats Idea of Skinny Bundle Minus Linear TV Networks

According to Hulu chief executive Randy Freer, the company is considering a skinnier bundle aimed at pay-TV cord shavers watching their wallets. The bundle would not include linear TV networks, which have pricey carriage fees, but would continue to offer sports, news and on-demand content licensed from cable networks. Hulu is in talks with programmers about the possibility of such a bundle. Few additional details are available, but that the price would be less than the current $40 per month plan. Continue reading Hulu Floats Idea of Skinny Bundle Minus Linear TV Networks

Hulu Draws 800,000+ Subscribers to its New Live TV Service

In an interview with CNBC, Hulu CEO Randy Freer revealed that his company’s $40 per month Internet streaming service, Hulu with Live TV, which launched a little more than one year ago, has surpassed 800,000 subscribers. Dish Network’s Sling TV reached 2.3 million customers at the end of Q1, and AT&T’s DirecTV Now has about 1.46 million subscribers. Other competitors in this space include Google’s YouTube TV, PlayStation Vue from Sony, and the sports-focused fuboTV. In total, Hulu has more than 20 million paying customers (half subscribe to the ad-free $11.99 monthly package). Continue reading Hulu Draws 800,000+ Subscribers to its New Live TV Service

YouTube Creates New Ad Category to Reach Light TV Viewers

YouTube is luring advertisers away from TV, stating that connected TVs are the fastest growing category, with an audience of cord cutters and so-called light TV viewers. Its own YouTube TV, launched last year as a skinny bundle paid TV service, is now being viewed not just on mobile screens but on TV screens. In fact although half of all YouTube videos are watched on mobile devices, 150 million hours daily are watched on TVs, a 50 percent jump in the last six months. YouTube TV now reaches 85 percent of U.S. TV households. Continue reading YouTube Creates New Ad Category to Reach Light TV Viewers

AT&T Plans to Introduce New Sports-Free Streaming Service

AT&T chief exec Randall Stephenson announced last Thursday that the company plans to introduce the AT&T Watch live TV service in the coming weeks. The streaming service will offer a sports-free, skinny bundle of channels to general consumers for $15-per-month and for free to AT&T Wireless subscribers. “At this price point,” explains TechCrunch, “the service would be one of the lowest on the market — less than Sling TV’s entry-level, $20-per-month package, and just a bit less than Philo’s low-cost, sports-free offering, priced at $16 per month.” Continue reading AT&T Plans to Introduce New Sports-Free Streaming Service

YouTube TV Adds Turner and Sports Content, Raises Pricing

Starting next month, new subscribers to YouTube TV will face a $5 monthly increase. The new price will run $40 per month; however, existing subscribers will continue to pay $35. The good news for consumers is that the service announced a major content expansion with new offerings from Turner, NBA TV and MLB Network. The base package now includes Turner networks such as Adult Swim, Cartoon Network, CNN, HLN, TBS, TNT, truTV and Turner Classic Movies. MLB Network and NBA TV will soon join the lineup. Continue reading YouTube TV Adds Turner and Sports Content, Raises Pricing

Amazon Cancels Plans to Launch a Skinny Bundle TV Service

Amazon has decided to cancel its plans to create an online streaming service that would have bundled broadcast and cable TV networks. The decision was reportedly based on the challenges involving how to generate a profit from the proposed service. The e-commerce giant has also experienced difficulties drawing interest from networks for its Amazon Channels a la carte TV platform. The company has been looking to leverage more television content, especially to attract younger cord cutters who are increasingly viewing media on mobile devices. Continue reading Amazon Cancels Plans to Launch a Skinny Bundle TV Service

Comcast Rolls Out ‘Skinny Bundle’ for Its Internet Customers

Comcast is introducing an $18-per-month “skinny bundle,” a new service the pay-TV provider has been testing and is now ready to roll out across different regions over the next few weeks. Xfinity Instant TV, which is available for Comcast’s 25.3 million broadband customers, is designed for cord cutters (and cord nevers), and will compete with OTT services such as Hulu Live TV, Sling TV and YouTube TV. Comcast’s service can be streamed at home or anywhere with a broadband connection. The company is specifically marketing to its customers that pay for Internet but not TV, hoping they will one day switch to a larger bundle. Continue reading Comcast Rolls Out ‘Skinny Bundle’ for Its Internet Customers

Streaming Service to Debut Without Pricey Sports Channels

Discovery Communications, Viacom, AMC Networks, A+E Networks and Scripps Networks Interactive are joining forces to create a new streaming service catering to people who don’t want sports in their streaming TV bundles. According to sources, the service will have a soft launch in the next few weeks, cost less than $20 per month, and offer nonfiction, lifestyle, children’s and scripted drama programs from the channels owned by these networks. Media outlets have discussed a bundle without sports for some time. Continue reading Streaming Service to Debut Without Pricey Sports Channels

Verizon May Use Yahoo-AOL to Test New OTT Video Service

Verizon’s $4.5 billion acquisition of Yahoo’s Internet business is likely to close in mid-June, at which point the combination of Yahoo and AOL (with its 1.3 billion users) could serve as the “platform … to test out an over-the-top service,” according to Verizon CEO Lowell McAdam. The OTT offering “would be in addition to the telco’s go90 ad-supported mobile video service,” reports Variety. “Verizon has reportedly been mulling an Internet-delivered skinny bundle offering, akin to AT&T’s DirecTV Now and Dish Network’s Sling TV.” Continue reading Verizon May Use Yahoo-AOL to Test New OTT Video Service

CBS Debuts its Combined Showtime and All Access Package

CBS has launched the anticipated bundle of its CBS All Access and Showtime streaming services. Available initially to current subscribers, sign-up for the skinny bundle is accessible via cbs.com or showtime.com. “CBS All Access today goes for $5.99 per month, or $9.99 per month if you want to ditch the ads,” reports TechCrunch. “Showtime’s over-the-top option is $10.99 per month. The new, combined pricing is $14.99 per month for both services, or $18.99 per month if you want the CBS All Access commercial-free plan.” CBS and Showtime are available for subscribers across Web, mobile apps, and TV platforms. Continue reading CBS Debuts its Combined Showtime and All Access Package

Apple Makes an Original Content Play to Beef Up Apple Music

Apple plans to focus on a new business in original TV shows and movies, say sources. The content would be available to subscribers of Apple Music, the company’s $10/month streaming music service, which continues to be an underdog to Spotify. In the wake of slowing iPhone and iPad sales, Apple has been casting about for a new source of revenue; recently, it has been in discussions with Hollywood producers to buy the rights to scripted TV programs and is trying to hire studio/network marketers to promote the content. Continue reading Apple Makes an Original Content Play to Beef Up Apple Music

Amazon Reportedly Scouting for Live Sports Rights for Prime

Amazon, looking into the possibility of streaming live sports, has been in conversations with the National Basketball Association, Major League Baseball and the National Football League, as well as soccer, lacrosse and surfing leagues, say sources. The company’s idea would be to create a premium sports package that would be made available via its Amazon Prime, with the goal of bringing new members to the $99 per year membership program. Amazon could also market a “skinny bundle” of live sports channels. Continue reading Amazon Reportedly Scouting for Live Sports Rights for Prime

ABC, ESPN, Fox News to Join Hulu’s Live Streaming Service

Hulu announced it has signed deals with 21st Century Fox and Disney to include the media giants’ broadcast and cable channels in Hulu’s planned live streaming service, expected to launch in early 2017. ABC, ESPN and Fox News will join channels including CNN, TBS and TNT, following an earlier deal with Time Warner. All three companies are part owners of Hulu. The fourth owner, Comcast, has not yet reached an agreement for channels under the NBCUniversal banner. According to The New York Times, “Hulu’s live offering will be the latest cheaper and slimmer television package at a time when more people are canceling traditional — and more expensive — cable subscriptions.” Continue reading ABC, ESPN, Fox News to Join Hulu’s Live Streaming Service

AT&T Set to Launch DirecTV Now 100-Channel OTT Service

On the heels of acquiring DirecTV for almost $50 billion, AT&T plans to roll out DirecTV Now, an Internet video service, by the end of 2016. This new over-the-top service challenges the pay-TV industry with its ability to stream a 100-channel line-up to TVs and mobile devices without a satellite dish, cable set-top box or annual contract. Sources say that AT&T is likely to charge about $50 a month for the service. Currently 25.3 million subscribers pay an average of $117 a month for AT&T’s pay-TV business. Continue reading AT&T Set to Launch DirecTV Now 100-Channel OTT Service

Google Signs Deal with CBS for Planned YouTube TV Service

Google has signed an agreement with CBS to feature the network’s content on Unplugged, YouTube’s soon-to-be-launched Web TV service, expected to roll out early next year. While CBS is the first major network to join Unplugged, Google is reportedly close to signing deals with 21st Century Fox, Disney and NBCUniversal. The company is targeting cord cutters and consumers growing wary of traditional pay-TV subscription costs with its YouTube alternative — a skinny bundle of channels priced at $25 to $40 per month. Google will join a crowded field of OTT offerings, including Sling TV, PlayStation Vue and a planned service from Hulu. Continue reading Google Signs Deal with CBS for Planned YouTube TV Service

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