‘Trolls’ Sequel Tests PVOD Model While Theaters Are Closed

“Trolls World Tour,” produced by DreamWorks Animation and distributed by Universal Pictures, was due to release in movie theaters on April 10. But when the coronavirus pandemic closed theaters, Universal decided to release it as a $19.99 digital rental on platforms including Apple TV, Amazon and Comcast’s Xfinity. Three weeks later, “Trolls” has generated almost $100 million, more than the original 2016 movie. That has encouraged Universal execs to consider digital release as a real alternative to postponing a theatrical release. Continue reading ‘Trolls’ Sequel Tests PVOD Model While Theaters Are Closed

Bezos Tasks Amazon Studios to Make Hit With Global Appeal

Amazon Studios has shifted strategy. Reportedly, Amazon chief executive Jeff Bezos has mandated Studio chief Roy Price with finding a hit as big and buzzy as “Game of Thrones.” With that focus in mind, Amazon Studios nixed a second season for “Z: The Beginning of Everything” and greenlit five new projects, including “Tong Wars,” a period drama from Paul Attanasio and Wong Kar-wai; a comedy starring Fred Armisen and Maya Rudolph; two comedy pilots; and a comic book adaptation produced by Seth Rogen. Continue reading Bezos Tasks Amazon Studios to Make Hit With Global Appeal

YouTube Stars Learn How It’s Done in Hollywood Productions

A growing number of YouTube stars — who are often more popular among teens than mainstream celebs such as Seth Rogen and Jennifer Lawrence — are making their way to Hollywood. By the end of 2015, at least a dozen movies featuring Internet celebrities will be released online and in a handful of theaters. Whether or not this transition works will have its first test in mid-July when “Smosh: The Movie,” “Bad Night” and “The Chosen” — three movies featuring popular YouTube personalities — are released. Continue reading YouTube Stars Learn How It’s Done in Hollywood Productions