Survey: Stigma Associated with TV Binge Viewing is Declining

Binge-watching television shows is becoming a less shameful activity, according to a March survey of TiVo users. While 53 percent of respondents in 2013 characterized the activity in a negative light, only 30 percent of recent respondents felt the same. “People who are binge-viewing are feeling better about themselves,” said Jonathan Steuer, chief research officer for TiVo. Interestingly, 92 percent of respondents indicated that they have engaged in binge-viewing at some point, and 32 percent said they often wait to watch an entire season at once. Continue reading Survey: Stigma Associated with TV Binge Viewing is Declining

Nielsen Breaks Down Rankings of TV-Related Twitter Activity

In the 2013-2014 television season, CBS had five of the top ten broadcast shows, but none of them were among the top ten most-tweeted, possibly because it has the oldest median viewer age. In a report released by Nielsen Social, “Breaking Bad” and “The Walking Dead” were the two top series on Twitter over the last year, with “Pretty Little Liars,” “The Bachelor” and “Game of Thrones” following close behind. The ranking includes specials and moments that engaged the most fans. Continue reading Nielsen Breaks Down Rankings of TV-Related Twitter Activity

ScreenHits to Launch Free Website for Showcasing TV Pilots

ScreenHits, an online marketplace for international buyers of film and television content, plans to launch a free service for consumers that will feature TV pilots that have not been picked up. The approach aims to introduce a new source of revenue for producers and studios. The Pilot Showcase service is scheduled to go live with 50 pilots on July 1. The pilots will be made available with advertising, and viewers can pre-order any shows that get greenlit as full series.   Continue reading ScreenHits to Launch Free Website for Showcasing TV Pilots

Optimistic Financial Reports from Electronic Arts and Activision

Activision Blizzard and Electronic Arts released positive financial results and showed optimism about the holiday shopping season. EA said sales of new video game consoles from Microsoft and Sony exceeded their goals, as well as the sales of games for those devices. EA also announced a repurchase plan for $750 million shares, and a lofty profit forecast for the rest of the year. Activision reported that presales for the newest version of “World of Warcraft” are the strongest in the game’s history. Continue reading Optimistic Financial Reports from Electronic Arts and Activision

Viewers Rarely Start a New TV Show Because of Social Media

According to a new study by the Council for Research Excellence, conversations on social media have less influence than traditional factors, such as TV commercials for new shows or laziness in changing channels, in prompting audiences to watch a new show. In addition, only 16.1 percent of survey respondents say they use social media while watching prime time television, and less than half those participants typically use social networks to discuss the show they are watching. Continue reading Viewers Rarely Start a New TV Show Because of Social Media

Online Hub Offers Sports Coverage Across Different Platforms

The MLB, NHL and NBA recently teamed up with Time Inc. to launch 120 Sports, an online hub that provides sports video content across a variety of platforms. This announcement followed the launch of NFL Now, a similar digital network that promises football fans the ultimate viewing experience. Both networks are examples of how American sports teams are attempting to keep up with technology, while providing fans with quality viewing experiences on multiple platforms. Continue reading Online Hub Offers Sports Coverage Across Different Platforms

Verizon’s New DVR Can Record 12 Shows at the Same Time

Verizon recently launched a DVR system that allows viewers to record up to 12 shows at once, and store up to 200 hours of HD programming. While these stats are impressive, critics are wondering how necessary it is to simultaneously record 12 shows. While only a small number of TV addicts might require such a feature, Verizon is using these numbers to showcase its significant jump in capabilities. The company’s other DVRs allow viewers to record only one or two shows at a time. Continue reading Verizon’s New DVR Can Record 12 Shows at the Same Time

Amazon Announces Six New Shows After Another Pilot Season

Amazon.com announced yesterday that it has picked up two dramas, two comedies and two kids shows from the batch of 10 television pilots it was testing with viewers. Amazon considered feedback and ratings submitted by users, as it did with an earlier pilot season. However, this time twice as many viewers (more than two million) were involved with the process. While Amazon’s streaming service normally does not include ads, the pilots were sponsored by Geico so they could be available to all users, not just Prime subscribers. Continue reading Amazon Announces Six New Shows After Another Pilot Season

Tumblr Ad Deal with Viacom to Launch with MTV Movie Awards

Blogging site Tumblr, purchased last year by Yahoo for $1.1 billion, has announced its first TV ad partnership. The deal is with Viacom, which plans to pitch cobranded campaigns on Tumblr to marketers tied to programming for cable networks including CMT, Comedy Central, MTV, Nickelodeon, Spike, TV Land and VH1. Viacom will offer campaigns to marketers during the 2014 upfront season that will combine Tumblr’s ad products with content developed by Viacom. Continue reading Tumblr Ad Deal with Viacom to Launch with MTV Movie Awards

Amazon Launches its Second Pilot Season with 10 New Shows

Amazon Studios is releasing its second batch of original pilots, all vying for the opportunity to become a series to be made available on Amazon’s Instant Video service. Viewers are encouraged to stream the 10 pilots at AmazonOriginals.com, write reviews and rate each show. Feedback will help the studio determine whether or not to commission a full season. The current batch includes five shows for children and five geared toward adults from the likes of Chris Carter, Roman Coppola and Jill Soloway. Continue reading Amazon Launches its Second Pilot Season with 10 New Shows

CES: TV Binge Viewers Set New World Record at TiVo Booth

To leverage the growing trend of binge-viewing and promote its DVR services, TiVo sponsored an attempt by three men to break the world record for continuous TV watching. Las Vegas residents Chris Laughlin, Dan Jordan and Spencer Larson watched 87 straight hours of television through TiVo’s new Roamio DVR in a marathon viewing session at the company’s CES booth last week. The previous record was set by two Californians who watched more than 86 hours worth of “The Simpsons” in 2012. Continue reading CES: TV Binge Viewers Set New World Record at TiVo Booth

Holiday Shopping Takes a Mobile Turn, Companies Respond

Cyber Monday, one of the busiest online commerce days of the year, is now extending to the rest of the holiday season. Consumers are no longer waiting until the Monday after Thanksgiving to surf the Web for deals. Rather, utilizing their tablets and smartphones, consumers are shopping online for a longer stretch. This is forcing companies like Amazon and eBay to compete with retailers to attract online buyers both before and after Cyber Monday. Continue reading Holiday Shopping Takes a Mobile Turn, Companies Respond

Spotify Joins Facebook and Twitter in Social TV Conversation

Spotify and Bravo have announced a collaboration that will make the cable network Spotify’s first U.S. television partner to develop custom playlists for shows. The first playlists will be available on the day of the premieres of “The Real Housewives of Atlanta,” “The Real Housewives of Beverly Hills,” “Vanderpump Rules” and “Thicker Than Water.” Playlists will then be updated during the season with songs that reflect the characters and each show’s developments. Continue reading Spotify Joins Facebook and Twitter in Social TV Conversation

Hulu Discusses Bundling Possibilities with Pay TV Providers

Hulu is reportedly in talks with pay TV providers including AT&T, Comcast, Cox, Time Warner Cable and Verizon regarding potential partnerships. Among the ideas being discussed is for pay TV operators to sell Hulu Plus as part of their television bundles, said people familiar with the situation. In addition, Hulu hopes that consumers would have access to the service via cable set-top boxes, providing Hulu Plus subscribers with the option to watch full current seasons of broadcast TV shows. Continue reading Hulu Discusses Bundling Possibilities with Pay TV Providers

Cable Networks and Netflix Face Off Over Streaming Rights

Two of cable’s biggest programming networks, FX and Turner, have decided they want to stream all of their series’ episodes within a current season online. It’s a challenge to the industry standard, which generally allows networks to stream only the five most recent episodes online. But if this were to change, Netflix would get away with paying significantly lower rates for any show streamed elsewhere — and studios aren’t too happy about that possibility. Continue reading Cable Networks and Netflix Face Off Over Streaming Rights

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