HBO, Netflix Find Success with Series Companion Podcasts

HBO’s limited series “Chernobyl” not only won 10 Emmys last month — it’s also been a huge hit as a behind-the-scenes podcast. The first episode of the podcast aired in early May, and — to the shock of everyone involved in it — quickly became the No. 2 podcast across all categories in iTunes. Now, said HBO senior vice president of digital marketing and content Jim Marsh, the podcast has generated more than 10 million plays. Netflix has also found stellar success with its “Behind the Scenes: Stranger Things 3” podcast. Continue reading HBO, Netflix Find Success with Series Companion Podcasts

Real-Time Virtual Production Moves into Television and Film

To be able to bring real-time feedback to every step of the filmmaking workflow has been both the Holy Grail of production and an impossible dream. When Bradley Weiers began to work in film production, he chafed at the delayed feedback and found that the real-time ecosystem of game production was a better fit. Now head of immersive storytelling at Unity Technologies, Weiers said that for the first time, he believes he can connect his first love, film, and the preferable tools of gaming.  “There’s a bridge to cross over,” he suggested during a panel at NAB 2019. Continue reading Real-Time Virtual Production Moves into Television and Film