By
Paula ParisiOctober 11, 2024
Snapchat is now placing advertising on its main Chat tab, with Disney signing aboard as the lead partner with “Sponsored Snaps from Disney.” Taco Bell and McDonald’s are underwriting “Promoted Places.” Previously, Snapchat had kept the Chat tab ad-free. Users will now begin seeing “Sponsored Snaps” proffered by brands beside messages from their friends. “These new placements are a natural extension of the way people already engage with businesses on Snapchat and help advertisers expand their reach with the Snapchat community across two of the most widely and frequently used parts of our service,” explains Snap. Continue reading Snapchat Adds Advertising to Chat Tab with Disney a Sponsor
By
Paula ParisiOctober 7, 2024
Having demonstrated how advertisements in its AI Overviews would work back in May at its Google Marketing Live event, the search giant is now adding the feature for U.S. mobile users and plans to include Google Lens shopping ads “above and alongside visual search results by the end of the year.” “The ways people ask questions today have expanded beyond the search box,” notes Google, explaining the move as a response to that evolution, as artificial intelligence technology has helped consumers use their voice and cameras “to explore the world around them.” Continue reading Google Serving Ads in AI Overviews and Lens Search Results
By
Paula ParisiSeptember 3, 2024
Huawei Technologies Co. continued to grow revenue for the sixth consecutive quarter, tallying $33.6 billion for the period ending in June, a 33.7 percent increase year-over-year. The privately held company releases limited financial information. The net profit margin at the half-year mark was said to be 13.2 percent, equivalent to $7.7 billion. Bloomberg extrapolated that to profit of about $5 billion for the quarter, which represents an 18.6 percent decline over the same period last year when asset sales boosted results. The overall trend saw Huawei and other Chinese smartphone manufacturers continuing to gain ground against Apple. Continue reading Huawei Flourishes Despite Sanctions as U.S. Trial Approaches
By
Paula ParisiAugust 30, 2024
Nvidia has had another impressive quarter. Record revenue of $30 billion in Q2 was up 122 percent from a year ago, while data center revenue of $26.3 billion marked a 154 percent increase from the same period in 2023. The performance was seen by many as an assurance of AI’s staying power, although others raised concern that if the AI companies buying chips do not start generating profits soon, the sugar high of the two-year AI boom could precede a crash. Nvidia took the occasion to tout its next-generation Blackwell chips, reassuring investors that a mid-production “tweak” would not delay release. Continue reading AI Boom Continues to Drive Strong Nvidia Revenue and Profit
By
Paula ParisiAugust 12, 2024
Reddit will soon add AI-generated summaries atop its search results, co-founder and CEO Steve Huffman told investors on a Q2 earnings call last week. The company will later this year begin testing AI-powered search result pages that “summarize and recommend content,” said Huffman, who expects the technology will help Reddit users “dive deeper” into content and aid in discovery. Huffman mused monetization strategies, including boosting ad inventory and possibly installing a paywall to differentiate premium content. The discussions accompanied news that Reddit lost $10.1 million in Q2, which saw revenues of $281 million, a 54 percent increase year-over-year. Continue reading Q2 Report: Reddit Adds Users, Narrows Losses, Preps for AI
By
Paula ParisiJuly 26, 2024
With 950 million active users, messaging app Telegram is planning to launch an in-app browser that supports Web3 along with an app store, according to founder Pavel Durov. Telegram, which launched in 2013, is expected to surpass 1 billion users this year and may hit profitability in 2025, Durov has said. Though the global platform is known for encrypted private communications, it has recently seen a surge of growth among mini-apps and games and has a thriving community built around crypto rewards. Now, Binance Labs has led an investment in Pluto Studio, developer of the Telegram-based game “Catizen.” Continue reading Messaging App Telegram Planning App Store, Pushes Web3
By
Paula ParisiJuly 25, 2024
Alphabet announced that its revenue was up 14 percent to $84.7 billion in Q2, slightly outperforming expectations. Profits rose 29 percent to $23.6 billion, beating analyst targets by $900 million. Search continued to be a top performer, generating $48.5 billion in the three-month period ending June 30, while Google advertising was up 10.5 percent to $64.6 billion. Google CEO Sundar Pichai said the company’s cloud and generative AI solutions “are being used by more than 2 million developers.” The Google Cloud services unit surpassed the $10 billion quarterly revenue mark for the first time. “We are innovating at every layer of the AI stack,” Pichai added. Continue reading Alphabet Reports Q2 Profits Jump 29 Percent to $23.6 Billion
By
Paula ParisiJuly 24, 2024
Google has reconsidered its previously announced plan to turn off third-party tracking cookies in its Chrome browser in favor of an option to be controlled by consumers. The original plan was pushed back a few times but was expected to take place early next year. Competitors and regulators have raised concerns about the deprecation that would have left Google — which hauled in more than $237.86 billion in ad revenue last year — free to use its own tracking to serve targeted ads to those using Chrome. Google is now developing a new plan to let consumers make their own informed decisions about whether to allow third-party cookies. Continue reading Google Changes Direction with Plans for Third-Party Cookies
By
Paula ParisiJuly 22, 2024
Netflix reported that its popular streaming service has added 8.05 million subscribers during Q2, a healthy gain from 5.89 million newcomers during the same period a year earlier. The streamer’s total of more than 277 million worldwide customers makes it by far the largest subscription service of its kind. Revenue climbed to $9.56 billion, a nearly 17 percent second quarter gain that outperformed its own projections. Subscriptions on the ad-supported tier grew 34 percent compared to Q1. Amidst upheaval in more traditional media environs, Netflix seems to be gliding along, closing Thursday with a market valuation of $277 billion. Continue reading Netflix Reports Q2 Subscriber Growth as Revenue Tops $9.5B
By
Paula ParisiJune 6, 2024
Instagram is testing unskippable ads that will appear in users’ feeds. Screenshots of the new ad unit, which users can’t scroll through, began circulating on sites like Reddit and X, prompting general outrage, followed by confirmation that the test is underway. The ads include a countdown timer like those used in some streaming shows that prevent the ability to fast forward and also lock users onto the message without the ability to browse elsewhere on the site until the ad plays through. The approach is similar to the YouTube model for ads that appear before and midway through videos. Continue reading Instagram Users Angered by Test of ‘Unskippable’ Video Ads
By
Paula ParisiMay 28, 2024
Nvidia just wrapped a record quarter, with no sign of interest cooling for the GPUs that have become essential to powering the AI boom. Revenue for the company’s most recent quarter was a record $26 billion, up 262 percent year-over-year. Profit also hit a new high, up nearly sevenfold to $14.88 billion compared to the same period a year earlier. The performance drove the already buoyant stock price above $1,000 a share. Company founder and CEO Jensen Huang proclaimed, “the next industrial revolution has begun,” with Nvidia playing a pivotal role in transforming data centers into “AI factories.” Continue reading Nvidia Reports Record Revenue, Profits as AI Demand Surges
Samsung Electronics grew net profit by more than 400 percent in Q1, to $4.91 billion, on revenue of about $52.3 billion, a nearly 13 percent increase year-over-year. The results were credited mainly to higher memory chip prices resulting from AI demand buoying the company’s semiconductor business. Solid performance in smartphones — with the launch of its Galaxy S24 series, the first to pack AI-optimized chips — supported the stellar performance. It was a dramatic rebound from 2023, when post-COVID economic fallout drove Samsung to a 15-year profit low and semiconductor losses of almost $11 billion. Continue reading Samsung Chip Rebound Sends Q1 Net Profit Up 400 Percent
Apple revealed its largest quarterly decline in iPhone sales since the July-September period in 2020 during the pandemic, placing additional pressure on the tech giant to step up its artificial intelligence efforts. Apple iPhone sales for January-March dropped 10 percent year-over-year, as its top product faced increased competition from Huawei in China, Apple’s third-largest market. Apple’s quarterly revenue decreased 4 percent from the same period last year to $90.8 billion, marking the fifth dip in the past six quarters for the company. Apple’s $23.64 billion profit for the quarter represents a 2 percent reduction from last year. Still, Apple shares rose in after-market trading. Continue reading Apple’s Revenue Is Impacted by Pressure from Chinese Rivals
Roku grew streaming households to 81.6 million globally in Q1, a 14 percent gain year-over-year, according to the company. Revenue was up 19 percent to $881.5 million. Streaming hours were up 23 percent to 30.8 billion, but guidance that rival ad-supported streaming platforms could hinder further growth this year dinged the strong quarterly results, sending shares down 3 percent in after hour trading last week. Claiming a position as “the No. 1 selling TV OS in the U.S. and Mexico,” Roku said the Roku Channel was No. 3 on the platform “by both reach and engagement.” Continue reading Roku Earnings Outperform Street Estimates Despite Headwinds
By
ETCentric StaffApril 29, 2024
Microsoft revenue was $61.9 billion in the quarter ending March 31, up 17 percent compared to the same period a year ago. Profit was up 20 percent, to $21.9 billion, despite an increase in capital expenditure to purchase Nvidia GPUs for training and running AI models. The performance smashed analyst predictions, sending the stock up 5 percent in after-hours trading. Revenue for the Microsoft Cloud division overall was $35.1 billion, up 23 percent year-over-year, fueled largely by customers using it to host resource intensive AI services. Revenue in the Intelligent Cloud sector was $26.7 billion, a 21 percent uptick. Continue reading Microsoft Cloud Buoys Quarterly Revenue to Nearly $62 Billion