Google Tweaks AdWords to Boost Value of Mobile Ecosystem

At the Google Performance Summit, the company announced changes to the look and feel of AdWords in an increasingly mobile world. Over half of the trillions of searches it gets annually are from mobile devices, with location-related mobile searches growing 50 percent faster than all others. Among the changes to mobile ads, character limits for text-based mobile ads will increase from two 35-character lines to one 80-character line, and headlines will expand from one to two lines with 30-character limits. Continue reading Google Tweaks AdWords to Boost Value of Mobile Ecosystem

Apple Redesigns Retail Stores, Opens San Francisco Flagship

On the 15th anniversary of the first Apple retail store, the company unveiled a new design for its 477 physical outlets. In the face of a slump in sales, the redesigned stores are one more way to bring in customers, existing and new, to buy products and bask in the Apple lifestyle. The first to open is in San Francisco’s Union Square. The two-story building features 42-foot-tall glass doors that expose the interior to the street, special displays on photography, music and more room to wander and play with Apple products. Continue reading Apple Redesigns Retail Stores, Opens San Francisco Flagship

Advertising Spend at This Year’s Upfronts Predicted to Spike

The move to new technology has thrown a monkey wrench in a roughly $70 billion TV advertising industry that has endured without much change for decades. Since then, television and advertising executives have been trying to determine what the future will look like among a range of competing and confusing scenarios and how to monetize it. That all comes to bear as we approach this season’s upfronts, and some sources are predicting, perhaps counter-intuitively, that ad rates will spike this year for the first time in awhile. Continue reading Advertising Spend at This Year’s Upfronts Predicted to Spike

Amazon Ramps Up its Google Rivalry with New Video Service

Amazon is taking on Google with the launch of its Video Direct ad-supported video service, which allows anyone to upload original or licensed video content, similar to the YouTube model. Amazon account holders will have the options of offering their content for free, to rent or own, via a subscription channel, or exclusively to Amazon Prime members. The move is another step in Amazon’s push into media as the company continues to invest in original programming and exclusive deals with the likes of HBO and Epix, while introducing a month-by-month subscription option to compete with Netflix. Continue reading Amazon Ramps Up its Google Rivalry with New Video Service

South Dakota’s New Internet Sales Tax Law Spurs Lawsuits

In March, South Dakota passed a new law requiring many out-of-state online and catalog retailers to collect the state’s sales tax, a challenge to a 1992 U.S. Supreme Court ruling on Quill v. North Dakota prohibiting states from doing exactly this. The regulation has already resulted in several lawsuits. If the law is not overturned, other states are likely to follow suit, levying similar Internet sales tax rules. The implications would be enormous if numerous states adopt these rules, likely forcing audits and new tax rules in thousands of jurisdictions across the nation. Continue reading South Dakota’s New Internet Sales Tax Law Spurs Lawsuits

Amazon Profits from AWS, Doubles-Down on Original Content

Boosted by Amazon Web Services, Amazon just posted its most profitable quarter in its nearly 22-year history. The company’s revenue is often on a roller coaster; for Q1 2016, it showed net income of $513 million ($1.07 a share), compared to losses of $57 million (12 cents a share) in the same quarter last year. Revenue has bumped to $29.13 billion from $22.72 billion a year ago, with share prices rising more than 12 percent. This compares with less-than-stellar Q1 reports from Apple, Google, Microsoft and Intel. Continue reading Amazon Profits from AWS, Doubles-Down on Original Content

Amazon Offers New Monthly Subs, No Annual Commitment

Amazon unveiled two new Prime plans on its website, introducing a video-only option for monthly subscribers. The new offering could ramp up the competition between its video service and Netflix. The first new plan costs $8.99 per month to stream TV shows and movies through a video-only version of Prime, while the second runs $10.99 per month for all Prime benefits, including video and music streaming, free two-day shipping on Amazon purchases, and more. Amazon hopes to reach consumers that have been reluctant to pay $99 up front for an annual Prime membership. Continue reading Amazon Offers New Monthly Subs, No Annual Commitment

Facebook Developing Chatbots for its Popular Messenger App

Facebook is working with more than 25 companies to help them use chatbots in Messenger to order goods and answer customer service questions, without human assistance. Among its new partners are Disney, eBay, JetBlue, and The Wall Street Journal, all of which are contributing to making the Messenger app a focal point for shopping, news and entertainment. Facebook owns two of the largest messaging apps, Messenger and WhatsApp; both are piloting programs to let businesses communicate with customers. Continue reading Facebook Developing Chatbots for its Popular Messenger App

Amazon Payments is Gaining Traction with Smaller Retailers

Since Amazon relaunched its online Payments business in 2013, more than 23 million customers have used their Amazon accounts to pay for purchases on other businesses’ websites. That’s a trade-off that Amazon is more than willing to make. Among those companies now accepting Amazon Payments are Southwest Airlines, Comcast’s GolfNow online tee-time booking site and online store Red Dress Boutique, which reports that within a week of adding Amazon Payments, 20 percent of its orders used it, surpassing PayPal. Continue reading Amazon Payments is Gaining Traction with Smaller Retailers

Comcast, Amazon Partner to Sell TV, Internet, Phone Services

Comcast now sells TV, Internet and phone service on Amazon.com in a new retail partnership that has been a year in the making. A new Amazon landing page — the Amazon Cable Store — sells Comcast’s Xfinity-branded bundles, with dedicated customer service for Amazon customers. Comcast, which hopes the relationship will improve its customer service image, also opened two customer call centers to focus entirely on Amazon-generated inquiries about Comcast sales, part of $300 million earmarked to improve customer service. Continue reading Comcast, Amazon Partner to Sell TV, Internet, Phone Services

GDC 2016: Creating Virtual Worlds for Companies and Brands

Tony Christopher, president and CEO of Landmark Entertainment Group, is currently developing a Virtual Worlds Fair. The project started with a discussion with Steven Spielberg 20 years ago, and is currently moving forward with funding from Chinese backers. The fair will feature four key areas: Dataland, an entertainment and education VR experience for children; Intencity, for branded VR experiences; Passportal, to virtually experience the wonders of different countries; and the Tower of Humanity, to celebrate the planet through virtual experiences. Continue reading GDC 2016: Creating Virtual Worlds for Companies and Brands

Amazon Pursues Indie Film, Streaming TV and Virtual Reality

By foreseeing how the Internet would dramatically change the retail business, Amazon became the digital behemoth it is today. Now the company has turned its sights to the entertainment industry, volatile due to technology changes, and is taking a deep dive into prestige films, online shows and virtual reality. Amazon recently became a major player in independent feature distribution by spending top price for films at Sundance and elsewhere. Now it’s debuted a streaming TV show and is forming a team to build a VR platform. Continue reading Amazon Pursues Indie Film, Streaming TV and Virtual Reality

Google Launches Pilot Program for Hands-Free Mobile Wallet

Google launched a pilot for Hands Free, a mobile wallet application that allows a buyer to use her phone for purchases without taking it out of her purse. The pilot, conducted in the southern San Francisco Bay area, is available in a few stores and designated McDonald’s and Papa John’s locations. The cashier’s system can detect the user’s phone; to close the transaction, the user asks to pay with Google and gives her initials to the cashier. The cashier can also detect if the user is the same person in the Google profile. Continue reading Google Launches Pilot Program for Hands-Free Mobile Wallet

Amazon Announces Alexa Voice-Controlled Household Devices

Internet retailer Amazon introduced two new Echo-related products yesterday: the $130 Amazon Tap — a smaller, portable version of the Echo; and the $90 Echo Dot — a hockey puck-size version of Echo, minus the powerful speaker. As is the case with the newly popular Echo, users interact with both devices via the Alexa voice service. Amazon Tap features a rechargeable battery and uses Bluetooth and Wi-Fi to connect with mobile devices and the Internet. The Dot, which connects via wire or Bluetooth, is designed to provide Alexa for existing speaker systems. Continue reading Amazon Announces Alexa Voice-Controlled Household Devices

States Push Web Tax, Hoping to Spur Litigation and Legislation

States that want to collect sales taxes from out-of-state Internet e-tailers are tired of waiting for Congress to act. As a result, they’re passing state laws to do so. Alabama, South Dakota, Utah and 10 other states have passed legislation that directly contradicts the standing national law that states can only apply tax to businesses with brick-and-mortar locations there. State legislators are hoping that by challenging the existing law, they will spur litigation and force Congress to re-examine the issue. Continue reading States Push Web Tax, Hoping to Spur Litigation and Legislation