Industry Execs Discuss Direction of Games, VR and the Cloud

Trends in electronic gaming, virtual reality and the impact of the cloud were topics addressed during last week’s Digital Entertainment World conference in Los Angeles. During “The State of the Game Industry” panel, Machinima co-founder Allen DeBevoise said that gameboy culture is driving entertainment. Companies including Warner Bros. are exploring games as a service; gaming in the cloud seems inevitable, but faces challenges; and VR tech is supported by most, while consumer adoption remains a hurdle. Continue reading Industry Execs Discuss Direction of Games, VR and the Cloud

GoPro Looks Beyond Action Cam to Establishing Media Brand

GoPro has become a leader in small, rugged, low-cost video cameras especially useful for extreme sports, documentaries and reality TV. User-generated content recorded on GoPro cameras has exploded on YouTube and other sites. Millions of professional and amateur users have posted videos online, often proudly labeling content with the term “GoPro,” which has become synonymous with action footage. Now GoPro has plans to become a media company. Continue reading GoPro Looks Beyond Action Cam to Establishing Media Brand

Japanese Companies Developing Technology for VR Broadcasts

Japanese telecom giant NTT and video network NicoNico Douga have co-developed a 360-degree broadcast video system designed to replicate live events such as concerts. The “interactive” system is expected to connect to existing head-mounted displays, so that viewers will enjoy some degree of personalized viewing. Through the collaboration, live video content recorded in Tokyo has been developed alongside broadcast tech intended to optimize both the video and audio quality. Continue reading Japanese Companies Developing Technology for VR Broadcasts

Avegant Glyph: Virtual Reality Headset Gets Positive Review

Avegant’s virtual reality headset Glyph features a visually stunning, immersive, 3D retinal display. The $499 Glyph does not have a screen like many of its competitors, including the Oculus Rift. Instead, it uses a projection method emitting light from a low-power LED that reflects light on both eyes’ retinas with lenses and about two million mirrors, so as not to cause eye fatigue. While many people are impressed, there are concerns regarding the headset’s size and cost. Continue reading Avegant Glyph: Virtual Reality Headset Gets Positive Review

Holodecks Could Become a Reality Within the Next Ten Years

Hollywood, computer companies and video game makers have often pursued interesting ways to bring entertainment closer to reality, a pursuit that may head to the next level with the introduction of holodeck-related technologies. Some scientists and researchers now believe that holodecks, which would allow the audience to become a part of the story rather than just passively sitting back and watching it, could become available in some form by 2024.  Continue reading Holodecks Could Become a Reality Within the Next Ten Years

Oculus Rift: Virtual Reality Headset Goes Beyond Video Games

The Oculus Rift virtual reality headset was developed with video games in mind, but is becoming a compelling possibility for filmmakers as well. A 360-degree interactive video of a live performance by Beck proves to be truly immersive, making the viewer feel as if he or she is on stage with the musician. Makers of the Rift took to this year’s Sundance Film Festival to interact with filmmakers and see how the virtual reality technology can potentially be used in cinema. Continue reading Oculus Rift: Virtual Reality Headset Goes Beyond Video Games

Hulu Announces Slate of New Originals and Returning Series

Hulu plans to air 12 returning series and four new series under its Hulu Originals banner this season. The streaming video service recently announced its lineup, including renewed shows such as Seth Meyers’ animated superhero series “The Awesomes,” Chris O’Dowd’s comedy “Moone Boy,” docuseries “Behind the Mask,” western comedy “Quick Draw” and popular drama “East Los High.” Premiering this year includes “The Hotwives of Orlando,” “Deadbeat,” “The Bridge” and “The Next Step.” Continue reading Hulu Announces Slate of New Originals and Returning Series

Changing the Way We Game: Virtual Reality with Oculus Rift

The focal point of the virtual reality renaissance, the Oculus Rift, is edging closer to its consumer release. The company was at the 2014 CES showing off the latest update to its ever-improving 3D head-mounted display with a prototype codenamed Crystal Cove. The new device improves the frame rate and image persistence of its two screens to reduce motion blur. ETC was on-hand to test out the latest VR experience and talk to the company’s young founder, Palmer Luckey. Continue reading Changing the Way We Game: Virtual Reality with Oculus Rift

Will Wearable Tech Have a Future in Entertainment Media?

Even a cursory look at the news coming out of CES makes it clear that wearables have garnered a lot of the buzz. Smartwatches, augmented reality headsets, digital health solutions and fitness tracking monitors are all the rage here. What’s not clear is if wearables will ever intersect with the entertainment industry. Although the question itself may seem risible, it’s worth remembering that most people dismissed the mobile phone as an entertainment device only a few years ago. Continue reading Will Wearable Tech Have a Future in Entertainment Media?

Entertainment Media: Marketing Strategies for Mobile Platforms

Marketing executives across all industries are woefully ignorant how to handle mobile platforms, according to a recent Adobe report on Digital Distress. Only 9 percent of marketers are confident they’re doing digital marketing properly and 83 percent haven’t been formally trained in any capacity on mobile marketing. Michael Becker, market development & strategic advisor for Somo Ltd., intends to chip away at that ignorance. Continue reading Entertainment Media: Marketing Strategies for Mobile Platforms

CES Panelists Discuss Entertainment Trends and Future of TV

Industry leaders speaking at two CES panels this week addressed new directions in entertainment media. During the panel “What are the Entertainment Trends at CES 2014?”, wearables were discussed, smartwatches in particular, and what it will take to spark consumer adoption. During “The State of the New TV Business: What Comes Next?” panel, speakers examined how networks are tackling distribution and monetization of content in an era of streaming media. Continue reading CES Panelists Discuss Entertainment Trends and Future of TV

Augmented Reality Needs Powerful Storytelling and Interaction

Google Glass moved Augmented Reality from the science fiction depicted in “Minority Report” to the real world. But the technology — which allows the superimposition of data, 3D CGI or video over a real environment, in real time — still has a long way to go. More importantly, the work has barely begun to make AR a revenue-generating business. “We’re not just putting content on top of the world but using context to decide what to display and how to display it, to expand the story and the experience,” said DAQRI CEO Brian Mullins. Continue reading Augmented Reality Needs Powerful Storytelling and Interaction

YEI Demos PrioVR Suit: Combines Motion Capture and Gaming

Billed as, “professional grade motion capture without cameras, cords, or specialized studios,” YEI Technology is promoting its PrioVR suit as the next step in full-body immersion. The 17-sensor, inertial sensing suit can be put on with minimal effort and promises to offer 360 degrees of low-latency, wireless motion capture. The system offers a great deal in terms of virtual reality gaming, but could also make waves for independent cinematographers looking for low cost motion capture. Continue reading YEI Demos PrioVR Suit: Combines Motion Capture and Gaming

PointGrab to Showcase New Gesture Control Software at CES

Via closed door demos and YouTube videos, Israel-based PointGrab has recently been promoting two new versions of its gesture-recognition software as a lead-up to this week’s CES. For the next generation smart home, AirTouch and PointSwitch will help consumers control devices by using gestures from a distance. The software products, which now work with standard 2D cameras on consumer devices, have already been integrated into TVs and PCs from Acer, Lenovo, Samsung and others.

Continue reading PointGrab to Showcase New Gesture Control Software at CES

Meta to Ship Full-Fledged Augmented Reality Aviator Shades

Silicon Valley startup Meta is aiming to take on Google Glass with its augmented reality computing platform. The company has developed a wearable computing device in the form of aviator shades that it claims offers 15 times the screen area of Glass. Founder Meron Gribetz envisions Meta as the first pair of smart glasses that sport a more fashionable look with greater computing capabilities. Meta Pro, the first consumer set of specs, is due for shipment in June. Continue reading Meta to Ship Full-Fledged Augmented Reality Aviator Shades

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