Rotten Tomatoes Diversifies Critic Pool to Strengthen Service

In an effort to make its Tomatometer ranking of movies and TV shows even stronger, popular review aggregation service Rotten Tomatoes made a move this week to add more female and minority reviewers. By revising its criteria for new critics, the service aims to include a wider range of voices, including those from the increasing number of reviewers gaining audiences via podcasts and YouTube. In order to be more inclusive, Rotten Tomatoes has adjusted its requirements that have thus far been based largely on employment duration and scale of publishing. As a result of the changes, 200 new critics were added to the site yesterday. Continue reading Rotten Tomatoes Diversifies Critic Pool to Strengthen Service

Google Initiates Rollout of its Mobile-First Indexing of the Web

After a year and a half of testing, Google is rolling out its mobile-first indexing of the web. According to TechCrunch, Google first detailed its plan in 2016, aiming to “change the way its search index operates, explaining how its algorithms would eventually be shifted to use the mobile version of a website’s content to index its pages, as well as to understand its structured data and to show snippets from the site in the Google search results.” The move caters to Google Search users, the majority of whom search via mobile devices.

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Google’s Search Criteria Now Includes ‘Mobile Friendliness’

Google has revamped its search criteria to make sure sites at the top of its search rankings are mobile friendly. The change went into effect earlier this week, along with other criteria that could dock a site for having hard-to-click links or a lopsided layout that requires too much scrolling. Google announced the new search criteria two months ago to give companies time to improve their mobile performance. The secret algorithm has about 200 factors that determine a site’s ranking. Continue reading Google’s Search Criteria Now Includes ‘Mobile Friendliness’

Google Report Explains Enhancement of Anti-Piracy Efforts

Google claims that it has taken additional measures to make search results more resistant to piracy. According to a new white paper, Google has changed its search-engine algorithms so the sites with a large number of takedown notices appear lower in search results rankings. The company has also enhanced autocomplete and related search, preventing the inclusion of terms associated with piracy. New advertising products will also promote copyright-friendliness.  Continue reading Google Report Explains Enhancement of Anti-Piracy Efforts

New Deal with VEVO Will Bring Music Content to Yahoo Screen

Yahoo and VEVO announced a new partnership to bring music videos, concerts, and other original music programming to video channel Yahoo Screen. The deal includes new financial incentives for Yahoo to promote VEVO videos, particularly on the Yahoo home page, mobile app, and Yahoo sites outside the U.S. It is all part of Yahoo CEO Marissa Mayer’s strategy to focus on video to keep visitors on the site longer. VEVO, meanwhile, hopes to break its dependency on YouTube. Continue reading New Deal with VEVO Will Bring Music Content to Yahoo Screen

QuizUp Social Trivia App Draws More Than Twelve Million Users

Icelandic startup Plain Vanilla Games announced that the recently released Android version of its QuizUp trivia app drew one million downloads in the week after its launch, and is now averaging about 100,000 new registered users per day. The iOS version launched four months earlier and has attracted more than 10 million users. QuizUp pits users against friends and strangers worldwide, testing general knowledge across topics such as sports, TV, movies, music, books, science, geography and history. Continue reading QuizUp Social Trivia App Draws More Than Twelve Million Users

Facebook: Impact of News Feed Seven Years After its Launch

Facebook’s News Feed feature was introduced in 2006, eventually leading to a significant shift in the Internet experience by impacting media, politics, advertising and communication. News Feed opened new possibilities for information exchange, making it more easily accessible to everyone. While some people may claim issue with making their information so available, it is the public nature of Facebook’s News Feed that has made the social media site so popular. Continue reading Facebook: Impact of News Feed Seven Years After its Launch

Facebook To Open Up on Changes to News Feed Algorithms

On Tuesday, Facebook announced that it will now regularly publish blog postings about the algorithm that runs the display of posts on the home screen of its users. This is a reversal for Facebook, as it has previously kept its algorithms secret. This openness is an attempt to improve credibility among its users and businesses. The company is also debuting a new “Story Bumping” feature, which will push missed stories ahead of ones already read. Continue reading Facebook To Open Up on Changes to News Feed Algorithms

‘Favoriting’ on Twitter is More Discreet than Re-Tweeting

The “favorite” feature in Twitter allows users to mark a tweet and keep it, such as a bookmark in a Web browser. When favoriting, it signals the originator that it has been marked, without a public acknowledgement in a feed. Favoriting is also another way to affirm the value of a tweet, but can also be tracked, which is what Favstar is doing. The company monitors favorites, and ranks tweets and their creators by the favorites that they generate.

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