Facebook Extends Watch Video Platform to a Global Audience

Facebook announced that its Facebook Watch video platform is rolling out worldwide starting today. The VOD platform, designed for episodic content and a potential competitor to YouTube, initially launched in the U.S. one year ago. In what should be good news to content creators and publishers, Facebook is also making its Ad Breaks program for monetizing video content available in Australia, Ireland, New Zealand and the United Kingdom, with plans to launch in 21 other countries in September. Continue reading Facebook Extends Watch Video Platform to a Global Audience

Facebook Launches New Toolset for Live Interactive Games

Facebook has decided to take a page from the book of HQ Trivia, an app hosted by “quiz daddy” and comedian Scott Rogowsky that focuses on live-streamed multiple choice questions and other gimmicks. The Silicon Valley company launched tools aimed at Facebook Live content creators that will let users interact with shows rather than simply passively viewing them. The new Interactive Show Experiences will let publishers and content developers add polls, multiple choice options, cash prizes and player eliminations to their videos. Continue reading Facebook Launches New Toolset for Live Interactive Games

Micro-Content: Cartoon Network Unveils Mobile App for Kids

Turner’s Cartoon Network launched an app last week that features 10- to 15-second clips of the cable channel’s animated shows. “Cartoon Network Anything” is targeting boys 6- to 11-years old, many of whom are shifting towards mobile media consumption. Cartoon Network designed the app to drive young viewers back to the TV with promotions for on-air properties in between the 15-second clips, games, polls, quizzes, trivia, and puzzles. The free app is available for iOS and Android. Continue reading Micro-Content: Cartoon Network Unveils Mobile App for Kids

Qzzr: New Quiz Creation Tool Helps Sites Drive Social Traffic

Online quiz startup Qzzr allows users to create as many quizzes as they want for free. The service helps websites drive social traffic by uploading quizzes to their webpages. The pro version also helps companies capture leads and present special offers. Sites such as BuzzFeed and Zimbio have seen a burst in views due to these quizzes. Qzzr officially launched last week with $2 million in seed money and partnerships with ESPN, Yahoo, Mashable, Reddit, College Humor, and others.  Continue reading Qzzr: New Quiz Creation Tool Helps Sites Drive Social Traffic