Pandora is starting a new advertising service that would allow political organizations and candidates to target the majority of the Internet radio service’s listeners based on their likely voting preferences. Pandora is doing this by comparing election results with subscribers’ ZIP Codes and musical preferences. Then Pandora is labeling subscribers’ political preferences based on their musical taste, and if an artist is more popular in a largely Republican or Democratic area. Continue reading Pandora Aims to Build Ad Revenue Based on Voting Patterns

As Netflix and similar online streaming services gain in popularity, premium channels like HBO and Showtime are seeing a decline in paying viewers. A new report from researcher NPD Group reveals that the number of household subscribers to pay TV channels has dropped by 6 percent over the past two years, while streaming subscription services have increased by 4 percent. Many see this change as part of the migration from the expensive bundled options of cable. Continue reading Are Premium Channels Losing Customers to Streaming Sites?

While it is unclear if Amazon will release an Android-based gaming device besides the Kindle tablet, the company has been creating tools aimed at making game developers successful across Amazon’s various app platforms. The company launched its updated portal for app and game developers, and has been investing in tools for developers to create more Android games. Amazon now features more than 100,000 apps in its Android Appstore, a significant increase from one year ago. Continue reading Amazon Dedicates Resources to Draw Mobile Game Developers

A new app from Samsung was developed with the intention of keeping drivers off their phones while behind the wheel. Startling statistics indicate that text messaging while driving makes you 23 times more likely to get in an accident. More startling yet is that more than 77 percent of young American adults believe they’re able to text while safely driving. To combat that, Samsung’s new Android app, “Eyes on the Road,” turns not texting into a game with tangible rewards for safe driving. Continue reading Gamification: Samsung App Rewards Drivers for Not Texting

“Content without strategy is a home movie,” said David Tochterman, head of digital media for Innovative Artists, a bi-coastal talent agency. “And all of us on this panel are investing our time not just in good content, but the strategy to make it successful.” The panel he was referring to was a Digital Hollywood focus on how today’s multitude of media platforms has significantly changed the content game — from development and production to marketing and distribution. Continue reading Digital Hollywood: Content Strategies for Multiple Platforms

Through their San Jose-based startup InVisioneer, TiVo co-founders Michael Ramsay and Jim Barton are reportedly getting ready to release a new TV companion device called QPlay, designed to blend video discovery and curation with smart TV functionality. According to a recent FCC filing, QPlay connects to TVs through HDMI and, similar to Chromecast, relies on an iPad for Wi-Fi set-up and device interaction, rather than a remote control. Continue reading TiVo Co-Founders Plan Launch of QPlay TV Streaming Device

Warner Bros. launched Warner Archive Instant in April, offering rare and hard-to-find movies and TV shows online. The $9.99 per month service streams content from Warner Bros., MGM, RKO, Allied Artists and others. Last week, the studio announced a new iPad app for the service. Many of the titles are available for streaming to HDTVs in 1080p via an iPad or Roku player. The entire Warner Archive Instant collection is also now available with closed captioning. Continue reading Warner Archive Instant Adds iPad App and Closed Captioning

Just in time for the holidays, Google announced on Tuesday that it is supporting 10 new apps for its $35 Chromecast media streaming dongle that plugs directly into a television’s HDMI slot. The new apps come from Avia, BeyondPod, Plex, PostTV, Red Bull.TV, RealPlayer Cloud, Revision 3, Songza, VEVO and Viki. Chromecast, which debuted in July, now has 17 apps available for streaming content. Users can select the video apps on a phone or tablet to view content on their TV. Continue reading Google Chromecast: 10 New Streaming Apps for the Holidays

Time Warner Cable is marketing a stripped-down, low-cost bundle ($29.99 per month) that includes HBO and a limited number of broadcast TV channels. The new package is targeting viewers who are not interested in paying for a traditional tier of cable channels. The “Starter TV with HBO” package features about 20 channels including local broadcast networks. The special pricing is available for the first 12 months, but does not include set-top box fees or other charges. Continue reading Time Warner Cable Offers $29.99 Bundle: HBO and 20 Channels

There has been a great deal of speculation in recent months regarding Beats Music, the new streaming service from the makers of Beats by Dr. Dre headphones, that intends to take on Spotify and others. Most reports had indicated the launch date was being pushed beyond 2013, but little was known about the service or its status. Now it looks like the target launch is January. Newspaper ads are appearing that simply read “coming soon” and a blitz of TV ads are expected. Continue reading Beats Music: New Streaming Service Set for January Launch

YouTube is reportedly planning to launch its premium on-demand music service later this year, according to sources. The service, similar to Spotify, but including video, is designed for mobile music listeners. It is expected to offer a tiered approach, with an ad-supported free component and a premium option that includes unlimited access to a catalog of songs similar to the All Access subscription service available via Google, YouTube’s parent company. Continue reading YouTube Could Launch its On-Demand Music Service This Year

Sources confirm that Comcast, the nation’s largest cable operator with nearly 22 million video subscribers, plans to expand from renting to selling major studio movies directly through its cable boxes by the end of the year. Comcast will join streaming services such as iTunes and Vudu in offering the option to purchase titles in an evolving new window known as “early EST.” While viewers typically pay about $5 to rent a movie through VOD, digital purchases run $15-$20. Continue reading Cable Operator Comcast Has Plans to Sell Hollywood Movies

Netflix has reportedly been approached with a new proposal that could bring movie serials, popularized in the 1930s, back to theaters. The plan would also provide Netflix with content sooner after theatrical distribution. The proposal calls for movie studios to produce miniseries comprised of one- to two-hour episodes that would be released in theaters about every two months. A few weeks after their theater releases, the episodes would then become exclusively available on Netflix. Continue reading Turning to Nostalgia: Will Netflix Bring Back the Movie Serial?

Simple.TV’s streaming DVR will be coming to the U.S. on December 12th, with recording and live streaming available for local devices, as well as TV delivered to Android and iOS apps. The $250 DVR supports several browsers and Roku players, and may even offer a Windows Phone app down the road. With options for premium services, TV-loving consumers who like to catch up with shows on-the-go will appreciate the added features. Continue reading Simple.TV’s DVR Delivers Live Streaming to Mobile Devices

Disney and Netflix have inked a deal for multiple original live-action series based on Marvel characters to be streamed exclusively on Netflix, which has committed to streaming at least four 13-episode series and a miniseries. Marvel will develop series based on characters Daredevil, Jessica Jones, Iron Fist and Luke Cage, leading to a miniseries event for “The Defenders.” The programming is planned to begin on the streaming service starting in 2015. Continue reading Marvel Series to Stream via Netflix Through New Disney Deal