Companies Turn to Cyber Insurance as Global Threats Surge

The cost of a data breach can run as high as $4.54 million today, up from $3.86 million in 2020, according to an IBM study that says the fastest-growing — and costliest — type of cyberattack is ransomware. That’s why more companies are turning to cyber insurance to hedge their bets. Last year, the global market for such policies was estimated to be in the $13.33 billion range, and projected to reach $84.62 billion by 2030. Because the increased frequency of attacks has resulted in increased payouts, insurance providers now often require proof of adequate security measures. Continue reading Companies Turn to Cyber Insurance as Global Threats Surge

CES: Marketers and Creators Give Audience Starring Role

CES 2020 expanded its media and entertainment-oriented C-Space to cover more interests, but four themes repeated across virtually every conversation and panel: data, privacy, quality and a genuine respect for the audience. Data was at the heart of the discussions. Never before has there been more information available, but how it is managed emerged as a consensus issue because few companies are organized to share data and insights across their enterprise. With the promise of optimizing experiences for consumers is a balance of privacy. Continue reading CES: Marketers and Creators Give Audience Starring Role