By
Rob ScottNovember 8, 2013
It seems that Wall Street loves Twitter. The company set an initial public offering price of $26 late Wednesday, only to see the stock close its first trading day up 73 percent at $44.90 a share, with a session high of over $50. The rocketing IPO set co-founder Evan Williams’ stock value at $2.9 billion and co-founder Jack Dorsey’s at $1.2 billion. CEO Dick Costolo’s stock is now worth $384 million. At about $45 per share, the company is valued at $24.4 billion. Continue reading Twitter Numbers Skyrocket on New York Stock Exchange Debut
By
Cassie PatonNovember 5, 2013
Netflix is making good on its promise to compete directly with movie theaters now that it’s in final negotiations for the exclusive rights to a Sundance Film Festival documentary. The film, “The Square,” is about the Egyptian revolution and will be released through Netflix. It could make Netflix an Oscar contender, just a short while after its success at the Emmys with “House of Cards.” According to one source, this will be the first of many films to be released first on Netflix. Continue reading Netflix Plans to Release Sundance Award-Winning Documentary
By
Cassie PatonNovember 5, 2013
YouTube hosted its first-ever YouTube Music Awards Sunday at Pier 36 in New York City, and viewers around the world got to stream the event live from their computers. Actor Jason Schwartzman and comedian and musician Reggie Watts were the unscripted hosts, while Spike Jonze was the creative director. The show attracted around 220,000 viewers at its highest point, and the whole event felt like a spontaneous, often chaotic, and not-at-all traditional award show. Continue reading Live-Streamed YouTube Music Awards Disorganized But Fun
By
Cassie PatonNovember 1, 2013
Sprint is bulking up with an enhanced LTE, promising “unprecedented speeds” for its mobile subscribers. The company announced the new 4G service Spark this week, as well as two new LTE networks, which offer a vast improvement upon current speeds. In a lab test, Sprint showed off an LTE link with 1Gbps, promising speeds would continue to go up. With multiple antennas and carrier aggregation, it’s using a full spectrum of frequencies that average 50 to 60Mbps. Continue reading Sprint Delivers Increased Speed with New 4G LTE Networks
By
Rob ScottOctober 31, 2013
Viewers have the ability to interact with characters in Infiniti’s Deja View video, created as part of an online campaign to promote the 2014 Infiniti Q50 sport sedan. The responsive video, produced by New York agency Campfire, uses voice recognition technology that allows viewers to interact with the video’s characters through toll-free phone calls. The story’s plot then responds dynamically based on the responses of each online viewer. Continue reading Infiniti Launches Marketing Campaign with Responsive Video
By
Rob ScottOctober 29, 2013
In response to the ongoing legal battles involving startup Aereo and the potential disruption regarding pay TV, companies including DirecTV, Time Warner Cable and Charter Communications are reportedly considering the idea of capturing free broadcast TV signals to avoid paying significant retransmission fees, according to people with knowledge of the discussions. Major broadcasters have also stated they would consider a conversion to cable if Aereo stays in business. Continue reading Cable Companies Consider Aereo-Like Services to Bypass Fees
By
Valerie SavranOctober 29, 2013
Musical acts looking to attract greater attention around the time of an album release are opening “pop-up” stores, which are temporary venues that seem to surface out of nowhere. They most often are constructed in an urban location, typically in an already existing retail store of some kind, and sometimes close after only 24 hours. Various artists, such as One Direction and Bob Dylan, have recently used pop-up stores to promote music and sell merchandise to fans. Continue reading Musicians Using Pop-Up Stores to Generate Buzz for Albums
By
Cassie PatonOctober 28, 2013
Amazon is the largest online retailer, bookstore, and Web hosting company in the world — among other things — and now it’s rushing the production of its newest device, a set-top box intended to compete with online video streaming devices for television such as Roku. But despite its efforts to get the new product out on shelves in time for the holiday shopping season, the device will now likely be delayed past then, missing out on potential holiday sales. Continue reading Amazon Set-Top Box Launch Likely Delayed Past the Holidays
By
Rob ScottOctober 17, 2013
Vimeo reintroduced its Vimeo PRO service this week, with several major upgrades including up to 1TB of storage and unlimited HD plays. The service is targeting professional film and video makers, offering new options at the same subscription rate it unveiled when the service was first introduced two years ago. Vimeo also announced its VIP customer service plan, FTP support and Vimeo On Demand feature for monetizing video content. Continue reading Vimeo PRO: Same Cost, More Storage and Unlimited HD Plays
By
Chris CastanedaOctober 11, 2013
Television broadcasters intend to petition the U.S. Supreme Court to review the ruling from a lower court involving Aereo’s continued streaming of digital broadcast signals in the New York area, according to sources with knowledge of the case. October 15th is the deadline to file the petition. Broadcasters have achieved some court victories against another startup, FilmOnX, which provides a similar service. Meanwhile, Aereo announced its service will be available for Android devices later this month. Continue reading Broadcasters Want Supreme Court To Review Aereo Ruling
By
Rob ScottOctober 4, 2013
Twitter has revealed its plans to raise up to $1 billion in its long-anticipated public offering. Potential buyers finally got a glimpse at Twitter’s financials yesterday, which indicate the social platform’s revenue more than doubled to $254 million during the first half of 2013. However, while the popular messaging service continues to transform electronic communication and public conversation, the company is still losing money while facing hurdles drawing new users and advertisers. Continue reading Twitter Reveals its Financials and Plans for $1 Billion IPO
By
Rob ScottOctober 1, 2013
Major League Baseball is launching a new initiative involving customized features for its At the Ballpark app that will make attending games a more interactive experience for sports fans. The app will use Apple’s iBeacon indoor mapping, a new feature of the company’s recently released iOS 7, for a customized stadium experience. Apple’s mapping tool addresses the limitations of using GPS indoors. MLB and Apple have been working on the project since February. Continue reading Apple and MLB Team Up for Interactive Ballpark Experience
By
Rob ScottSeptember 25, 2013
Nineteen companies charged with writing fake online reviews were uncovered as the result of a year-long sting operation by the New York Attorney General. Offenders who posted fake reviews on Yelp, Google Local and CitySearch will be forced to pay upwards of $350,000 in penalties. As part of Operation Clean Turf, the AG’s office established a yogurt shop in Brooklyn and sought assistance from companies that boost online search results to combat negative reviews. Continue reading Year-Long New York Sting Operation Snares Fake Reviewers
By
Rob ScottSeptember 23, 2013
At this week’s Advertising Week conference in New York, Nielsen is expected to announce that it will start incorporating viewership on mobile devices into its TV ratings system in the fall of 2014. The move is in response to changing viewership trends in addition to networks and industry analysts that have been critical of the company’s slow adoption of new technologies. Nielsen’s ratings data helps determine how advertisers spend about $66 billion each year. Continue reading Nielsen to Include Tablets and Phones in TV Viewership Data
By
Chris CastanedaSeptember 20, 2013
Pandora Media, provider of streaming online music, won a legal victory on Tuesday in its ongoing battle with the music industry involving licensing and royalties. A federal court ruled that the American Society of Composers, Authors and Publishers cannot stop Pandora from licensing all the music in their catalog. The service’s attempts to reduce its costs have made it a target in the music industry, but the larger effect of the ruling remains unclear. Continue reading Federal Court Rules Pandora Can License Music for Streaming