Last year, the motion picture box office surpassed $11 billion for the first time in history. But that hasn’t kept distributors and exhibitors from guarding the traditional 90-day window between theatrical release and home entertainment. When major studios attempted to shrink that window five years ago, theater owners fought back. Now, Screening Room, a startup backed by entrepreneur and former Facebook/Napster executive Sean Parker, as well as some Hollywood heavyweights, is trying again — and may succeed by offering anti-piracy tech and revenue sharing. Continue reading Screening Room Proposes Bold Day-and-Date Release Model

The number of trailers for franchise blockbusters has skyrocketed, flooding YouTube, Facebook and other platforms. “Star Wars: The Force Awakens” counts 17 trailers, teasers and ads thus far. Today’s trailer looks much more like entertainment than an ad, linking to past franchise chapters, teasing out the identity of shadowy or hooded characters, and generally amping up anticipation and heated fan engagement before the film even opens. The nested teasers and trailers dole out details without giving away plot. Continue reading Movie Trailers Proliferate, Building Fervor, Fan Engagement

Industrial Light & Magic has created a new division with a focus on developing virtual reality and augmented reality experiences for movie fans. ILMxLAB is planning to debut an entertainment experience based on “Star Wars” later this year. It has been working on technology for the iPad and Oculus Rift that would allow consumers to enter their favorite movie scenes and navigate through them. ILMxLAB execs indicate that the technology could launch when the J.J. Abrams-helmed “Star Wars: The Force Awakens” is released in mid-December. Continue reading New ILM Team Developing Immersive VR and AR Experiences

Hulu has ordered a nine-hour miniseries adaptation of Stephen King’s novel “11/22/63” with J.J. Abrams as executive producer. No formal release date has been announced and Hulu has yet to decide whether only Hulu Plus subscribers will get access to the series. This gamble on a miniseries about JFK’s assassination may make Hulu a serious competitor in subscription video on demand. Netflix and Amazon currently have a head start in critically acclaimed original programming. Continue reading Hulu Bets Big on Original Series from J.J. Abrams, Stephen King

A coalition of Hollywood studios is reportedly close to a deal that will help keep Eastman Kodak in the business of manufacturing film stock, despite the entertainment industry’s move to digital production. Prior to the studios’ promise to keep purchasing film, Kodak was considering closing its manufacturing facility in Rochester, New York. Quentin Tarantino, Christopher Nolan, Judd Apatow and J.J. Abrams were among the notable filmmakers who reportedly lobbied studio heads to save film. Continue reading Filmmakers Lobby Hollywood Studios to Help Save Kodak Film

Kodak emerged from Chapter 11 bankruptcy this week and has a plan to keep its product in Hollywood, despite a market that favors digital imaging. While more than 75 percent of the world’s cinema screens currently support digital projection, Kodak has commitments to provide film to the major studios for production needs and distribution, deals that run through 2014 or 2015 (depending on the studio). Filmmakers such as J.J. Abrams and Christopher Nolan are using celluloid for their movie projects. Continue reading Kodak Exec Unveils Plans to Keep Film Product in Hollywood