Amazon, Google Overlap in E-Commerce, Digital Ads, More

Amazon and Google have become more competitive over the years, and at the latter’s annual Google Marketing Live conference this week, the company introduced new products to target online shoppers. At the same time, many shoppers now begin their search on Amazon, which has also been making inroads into Google’s traditional bailiwick of digital advertising. Marketing analytics firm Jumpstart reported that, in 2015, about 54 percent of product searches began on Google, and 46 percent on Amazon; those numbers flipped by 2018. Continue reading Amazon, Google Overlap in E-Commerce, Digital Ads, More

Intel, Researchers Team to Address Security Flaws in Chips

Intel and micro-architecture security researchers discovered new vulnerabilities in the company’s chipsets that allow hackers to “eavesdrop” on all processed raw data. Four attacks showed similar techniques, which Intel dubbed Microarchitectural Data Sampling (MDS) and the researchers have named ZombieLoad, Fallout and Rogue In-Flight Data Load (RIDL). The discovery comes more than a year after Intel and AMD identified Meltdown and Spectre, two major security flaws. AMD and ARM chips are not vulnerable to these new attacks. Continue reading Intel, Researchers Team to Address Security Flaws in Chips

Disney Finalizes Deal with Comcast to Take Control of Hulu

Comcast, which owns roughly one-third of Hulu, has agreed to sell its stake in the streaming video service to Disney. The deal calls for Comcast to sell its interest for Hulu’s fair market value no earlier than 2024. The Hulu joint venture launched nearly 12 years ago with the goal of providing a legal platform for television content that would serve as an alternative to YouTube and pirate sites. The platform has since become a major Netflix competitor. Disney’s share increased with its recent $71.3 billion purchase of 21st Century Fox’s movie and TV studios. AT&T, which picked up 9.5 percent of Hulu with its $85 billion deal for Time Warner, recently sold back its share to Hulu for $1.43 billion. Continue reading Disney Finalizes Deal with Comcast to Take Control of Hulu

Supreme Court: App Store Customers Can Now Sue Apple

In what could become a landmark decision, the Supreme Court has ruled to allow individual iPhone users to sue Apple in antitrust violation cases related to the tech giant’s App Store. In a 5-4 decision written by Associate Justice Brett Kavanaugh, the Supreme Court agreed with a lower court ruling that determined App Store customers could sue Apple for allegedly driving up prices by forcing them to purchase apps exclusively from the App Store. Apple lost its argument that was based on the contention that third-party developers set the prices for apps. While Apple holds steady in its belief that it does not represent a monopoly, the ruling could have future ramifications regarding consumers who seek to sue other app sellers for antitrust violations. Continue reading Supreme Court: App Store Customers Can Now Sue Apple

YouTube Launches New Ad Tool Dubbed Bumper Machine

Ahead of the May 14th Google Marketing Live event, during which the company will describe its latest digital marketing products, YouTube announced a new editing tool designed to streamline ad production. Bumper Machine, which YouTube is currently alpha testing, intends to help advertisers optimize content for mobile audiences by identifying compelling moments in video content to create packages of six-second videos that highlight key brand and product information. According to IAB, mobile video ads are steering a significant part of the digital media market, worth $107.5 billion last year in the U.S. alone. Continue reading YouTube Launches New Ad Tool Dubbed Bumper Machine

Google Announces Plans to Bring Electronic IDs to Android

On the final day of its annual I/O developer conference in Mountain View last week, Google announced plans to bring Electronic IDs like driver’s licenses and club memberships to Android, and that all new Android Q devices would be required to encrypt user data. These developments could move users one step closer to using digital wallets as valid identification for in-person transactions. As part of the announcement, Google indicated that it’s looking into adding Electronic ID support so developers can build mobile apps for secure ID use.

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India Reportedly Launches Antitrust Investigation of Google

Sources informed Reuters that the Competition Commission of India (CCI) has ordered an antitrust investigation into Google for allegedly using the popularity of its Android operating system to block competitors. CCI began evaluating the complaint in 2018, and by April of this year reportedly determined that there was enough merit to launch a full investigation. A similar case played out in Europe last year, which resulted in a $5 billion fine against Google. In that case, the EU determined that Google had violated antitrust rules by forcing Android phone manufacturers to pre-install the Google search app and Chrome Web browser, providing the Google Play Store with an unfair advantage. Continue reading India Reportedly Launches Antitrust Investigation of Google

Android Q Live Caption Feature Enables Real-Time Subtitles

During Google’s I/O 2019 developers conference this week, the company demonstrated an impressive new feature for mobile operating system Android Q. Called Live Caption, the feature enables real-time transcription for any video or audio that users play on their smartphones. No matter if they’re listening or watching via YouTube, Skype, Instagram, Pocket Casts, or other applications, Live Caption overlays the text on top of whatever is being used. Additionally, Live Caption will work on top of original video or audio recordings on users’ phones.

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Google Unveils New Devices, Privacy Features at I/O Event

At this week’s Google I/O developer conference in Mountain View, California, the company unveiled new tools for a number of its products designed to help consumers control their personal data and how their online activities are tracked. “We think privacy is for everyone — not just for the few,” explained Google CEO Sundar Pichai. “We want to do more to stay ahead of constantly evolving user expectations.” In addition to detailing privacy features, Google made announcements regarding its two latest Pixel devices, its newest version of Android, the Nest Hub Max smart display, and updates to Google Assistant. Continue reading Google Unveils New Devices, Privacy Features at I/O Event

New Google Privacy Tools Aim to Limit Third-Party Cookies

In what could be touted as a privacy-related commitment, Google is expected to unveil new tools designed to limit the use of tracking cookies, including a dashboard-like function within its popular Chrome web browser that would give users information about where they’re being tracked and how to stop it, when desired. These tools are a product of years of internal debate, but the move could potentially strengthen Google’s lead in the digital advertising sector, while dealing a blow to other digital marketing companies.

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Amazon to Pay U.S. Publishers For International Expansion

Amazon is currently pitching U.S.-based publishers like The New York Times and BuzzFeed on deals that would reward them for expanding internationally. As it currently works, Amazon pays Internet publishers that use affiliate links on their sites. When consumers click, visit Amazon, and make a purchase, the publishers get paid. Amazon seeks to expand its own international presence via the publishers getting more readers outside of the U.S., and it’s willing to cut deals to give publishers money up front rather than waiting until purchases.

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Microsoft Continues Plan to Democratize Machine Learning

Ranging from no-code tools to hosted notebooks, Microsoft released new machine learning products and announced updates to existing products ahead of its Build developer conference. At the core of these releases and updates is Microsoft’s goal to democratize access to artificial intelligence amidst competition with other big players like Google and Amazon Web Services, as well as a number of highly specialized startups. In general, companies are looking for increasingly powerful tools to be more productive and build models quicker.

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WWDC: Apple to Unveil Apps, Software, Development Tools

When Apple’s 5-day Worldwide Developers Conference (WWDC) kicks off June 3 in San Jose, the company is reportedly planning to introduce an array of new apps, software features and development tools. According to those familiar with the plans, Apple is expected to introduce operating system updates for its Apple TV, Apple Watch, iPad, iPhone and Mac computers. The new iOS 13, codenamed “Yukon,” will offer new and updated features — while iOS14, codenamed “Azul,” will launch next year to support 5G wireless and new AR functions. Continue reading WWDC: Apple to Unveil Apps, Software, Development Tools

New Google-Landmarks-v2 Dataset Means More AI Training

For a long while, Google’s AI research division has been on a mission to grow capable of accurate instance-level landmark recognition and retrieving images — both widely recognized as extremely difficult. To that effort, last year, it released its Google-Landmarks dataset and hosted two competitions for more than 500 machine learning researchers. Last week, it went a step further with the release of its open-sourced Google-Landmarks-v2, which contains double the photos featuring seven times the landmarks.

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YouTube to Roll Out Free Originals, Measurement Analysis

At IAB’s Digital Content NewFronts in New York City last week, YouTube CEO Susan Wojcicki revealed that 2 billion monthly global users now watch more than 250 million hours of YouTube content on TV screens daily. The video hub is actively working on brand safety issues, plans to integrate Nielsen Catalina analysis to measure increases in offline sales, and — in a significant strategy shift — announced it would remove the paywall for some of its ad-supported original programming. Starting this year, all of the platform’s new original series and specials will be available for free. Continue reading YouTube to Roll Out Free Originals, Measurement Analysis