While the distinction between paid advertising and editorial content online can sometimes seem blurred, it was recently suggested that Microsoft was paying Machinima partners to post videos featuring the Xbox One. Machinima’s UK community manager revealed in a tweet (that is now deleted) that video partners were receiving an additional $3 per thousand views for videos featuring the Xbox One. In a related story, Electronic Arts is said to be taking a similar approach with its Ronku program. Continue reading Some Question Stealth Marketing Approach for the Xbox One

Phablets — smartphones with screens larger than 5.5 inches — could grow to become a multibillion dollar market in the coming years. Initially ridiculed by some analysts, the ‘phone-tablets’ are experiencing unexpected success with consumers in global regions such as East Asia. Juniper Research forecasts phablet shipments will increase by 100 million units over the next four years (20 million shipped last year). By 2018, Juniper expects manufacturers to ship 120 million units per year. Continue reading Phablets Poised to Become Multibillion Dollar Market by 2018

While it is unclear if Amazon will release an Android-based gaming device besides the Kindle tablet, the company has been creating tools aimed at making game developers successful across Amazon’s various app platforms. The company launched its updated portal for app and game developers, and has been investing in tools for developers to create more Android games. Amazon now features more than 100,000 apps in its Android Appstore, a significant increase from one year ago. Continue reading Amazon Dedicates Resources to Draw Mobile Game Developers

Satoru Iwata, president of Nintendo, says the company is experiencing its biggest loss in revenue in the last 12 years. The forecasted annual loss of 25 billion yen (or $240 million) was a surprise, and the video game manufacturer is considering a new business model because of the low demand for its Wii U. Nintendo’s previous estimation of profit was closer to 55 billion yen. But the altered forecast for Wii U sales was cut from 9 million to 2.8 million units. Continue reading Nintendo Exec Predicts Significant Loss as Wii Sales Struggle

Following a strong showing at CES last week, Valve kicked off its 2-day Steam Dev Days conference in Seattle (Jan. 15-16) with the announcement that the online gaming platform now has 75 million users, a 15 percent increase from numbers released in October. Global sales for 2013 were strongest in North America and Western Europe. Steam Dev Days is an invite-only event, and the first of its kind for Valve, where 1,200 developers and publishers gathered to discuss the new Steam Machines. Continue reading Valve Says There are Now 75 Million Worldwide Steam Users

The focal point of the virtual reality renaissance, the Oculus Rift, is edging closer to its consumer release. The company was at the 2014 CES showing off the latest update to its ever-improving 3D head-mounted display with a prototype codenamed Crystal Cove. The new device improves the frame rate and image persistence of its two screens to reduce motion blur. ETC was on-hand to test out the latest VR experience and talk to the company’s young founder, Palmer Luckey. Continue reading Changing the Way We Game: Virtual Reality with Oculus Rift

Their last appearance at CES sported a “gaze-controlled” version of the arcade game “Asteroids.” This time around Tobii is dreaming bigger and announced a new partnership with SteelSeries to prove it. The eye-tracking experts are working with the gaming peripheral manufacturer to deliver a unique controller capable of navigating the virtual world in a more natural way. As these devices won’t be available until the middle of this year, however, Tobii is whetting appetites with its new Windows-ready EyeX controllers. Continue reading Tobii Sets Sights on Gamers and Consumers with EyeX Tech

Billed as, “professional grade motion capture without cameras, cords, or specialized studios,” YEI Technology is promoting its PrioVR suit as the next step in full-body immersion. The 17-sensor, inertial sensing suit can be put on with minimal effort and promises to offer 360 degrees of low-latency, wireless motion capture. The system offers a great deal in terms of virtual reality gaming, but could also make waves for independent cinematographers looking for low cost motion capture. Continue reading YEI Demos PrioVR Suit: Combines Motion Capture and Gaming

Tobii announced its partnership with SteelSeries to bring eye tracking to video games with a new sensor bar and the EyeX engine. A prototype at CES demonstrated in-game navigation, menu selection and aiming by using nothing more than players’ eye movements. Developers can preorder the SDK now for delivery in March, and they’ll be able to designate standard mouse and keyboard functions to gaze controls. The device is expected to cost around $100. Continue reading Tobii: Eye-Tracking Controls Finally Coming to Video Games

Once an afterthought at the International CES, gaming stole the show at last year’s confab, due in part to strong offerings from NVIDIA and Valve’s hotly-anticipated foray into hardware. With the release of Microsoft’s Xbox One and Sony’s PlayStation 4 still fresh, Kickstarter supercharging virtual reality and more independent developers than ever before, we are expecting even bigger gaming news to be announced during January’s show. Continue reading CES 2014: Gaming Trends to Expect in Las Vegas Next Month

Virtual reality headset Oculus Rift, which began as a Kickstarter project seeking $250,000 (and eventually generated $2.4 million), is expected to transition from prototype to available product, thanks to $75 million in Series B venture funding led by VC firm Andreessen Horowitz. Oculus VR also announced that Marc Andreessen, co-founder of Andreessen Horowitz and one of the individuals behind Mosaic and Netscape, will join the company’s board of directors. Continue reading VR News: Oculus Rift Secures $75 Million in Venture Funding

Charles and Kai Huang, co-founders of RedOctane (“Guitar Hero”), have teamed with Coleman Fung, founder of OpenLink, to form interactive fitness startup Blue Goji. The company recently launched Goji Play, a $99 set of exercise equipment-friendly game controllers with velcro straps, that encourages users to play games while working out on a treadmill, elliptical machine or stationary bike. An activity tracker measures how quickly you’re moving, and powers game characters. Continue reading Goji Play Transforms Fitness Equipment into a Game Machine

Pay TV subscribers in the U.S. who purchased Microsoft’s new Xbox One game console can now watch episodes of Fox prime time shows such as “The Simpsons,” “New Girl” and “Almost Human.” In order to access the Fox Now streaming service, consumers need to subscribe to participating cable, satellite and telco TV partners. According to Microsoft, 2 million Xbox One consoles have been sold since the product debuted last month in 13 countries. Continue reading Pay TV Subscribers Can Now Enjoy Fox Shows via Xbox One

Forbes reports that Apple was a big winner on Black Friday. The article notes that InfoScout reviewed more than 90,000 shopping receipts in the U.S. and learned that Apple products accounted for 22 percent of Target’s sales on Black Friday. The iPad Air 16GB, iPad mini 16GB and iPad Air 32GB models were the number one, two and three sellers, respectively. Additionally, the iPad mini 16GB model was the number one seller at Walmart. Continue reading Black Friday: Apple iPad a Big Winner at Target and Walmart

We recently reported that Sony’s PlayStation 4 sold more than one million units in its first 24 hours of availability. Now, Microsoft has made the same claim with the launch of its Xbox One console on November 22. While the sales figures set a new record for Microsoft, easily defeating first day sales of its Xbox 360, the Xbox One launched in 11 more countries than the PS4. Both companies are expected to sell 3 million units by the end of the year. Continue reading Microsoft Sells One Million Xbox One Consoles on First Day