Zynga Acquires NaturalMotion and Its Simulation Technology

Social gaming company Zynga has acquired game and software developer NaturalMotion for $527 million — giving the company access to simulation technology that makes characters look and move naturally. Zynga hopes to improve its mobile games like “FarmVille,” which currently feature more cartoon-like 2D characters. The same technology behind NaturalMotion was used in the “Lord of the Rings” movies, and Rockstar uses it for the “Grand Theft Auto” games. Continue reading Zynga Acquires NaturalMotion and Its Simulation Technology

GoPro Looks Beyond Action Cam to Establishing Media Brand

GoPro has become a leader in small, rugged, low-cost video cameras especially useful for extreme sports, documentaries and reality TV. User-generated content recorded on GoPro cameras has exploded on YouTube and other sites. Millions of professional and amateur users have posted videos online, often proudly labeling content with the term “GoPro,” which has become synonymous with action footage. Now GoPro has plans to become a media company. Continue reading GoPro Looks Beyond Action Cam to Establishing Media Brand

Avegant Glyph: Virtual Reality Headset Gets Positive Review

Avegant’s virtual reality headset Glyph features a visually stunning, immersive, 3D retinal display. The $499 Glyph does not have a screen like many of its competitors, including the Oculus Rift. Instead, it uses a projection method emitting light from a low-power LED that reflects light on both eyes’ retinas with lenses and about two million mirrors, so as not to cause eye fatigue. While many people are impressed, there are concerns regarding the headset’s size and cost. Continue reading Avegant Glyph: Virtual Reality Headset Gets Positive Review

Deep Learning: Google Plans to Acquire AI Startup DeepMind

In another deal involving “deep learning,” Google is purchasing London-based DeepMind Technologies, a somewhat secretive artifical intelligence startup. The move is viewed as a talent acquisition to bring CEO Dennis Hassabis to Google. The games prodigy and neuroscientist was named “probably the best games player in history” by the Mind Sports Olympiad. While it is unclear what DeepMind does exactly, its website describes building algorithms for games, e-commerce and simulations. Continue reading Deep Learning: Google Plans to Acquire AI Startup DeepMind

NSA Creates Website and Games to Educate Young Children

In a mission to make government agencies more understandable to children, and the general public, the National Security Agency has created a website filled with interactive games, cartoon characters and puzzles. The goal is to educate children about spying, and spark an early interest in related career paths. The CryptoKids website for “future codemakers and codebreakers” is aimed to make these occupations seem cool, and even has a section entitled “How Can I Work for NSA?” Continue reading NSA Creates Website and Games to Educate Young Children

Some Question Stealth Marketing Approach for the Xbox One

While the distinction between paid advertising and editorial content online can sometimes seem blurred, it was recently suggested that Microsoft was paying Machinima partners to post videos featuring the Xbox One. Machinima’s UK community manager revealed in a tweet (that is now deleted) that video partners were receiving an additional $3 per thousand views for videos featuring the Xbox One. In a related story, Electronic Arts is said to be taking a similar approach with its Ronku program. Continue reading Some Question Stealth Marketing Approach for the Xbox One

Phablets Poised to Become Multibillion Dollar Market by 2018

Phablets — smartphones with screens larger than 5.5 inches — could grow to become a multibillion dollar market in the coming years. Initially ridiculed by some analysts, the ‘phone-tablets’ are experiencing unexpected success with consumers in global regions such as East Asia. Juniper Research forecasts phablet shipments will increase by 100 million units over the next four years (20 million shipped last year). By 2018, Juniper expects manufacturers to ship 120 million units per year. Continue reading Phablets Poised to Become Multibillion Dollar Market by 2018

Amazon Dedicates Resources to Draw Mobile Game Developers

While it is unclear if Amazon will release an Android-based gaming device besides the Kindle tablet, the company has been creating tools aimed at making game developers successful across Amazon’s various app platforms. The company launched its updated portal for app and game developers, and has been investing in tools for developers to create more Android games. Amazon now features more than 100,000 apps in its Android Appstore, a significant increase from one year ago. Continue reading Amazon Dedicates Resources to Draw Mobile Game Developers

Nintendo Exec Predicts Significant Loss as Wii Sales Struggle

Satoru Iwata, president of Nintendo, says the company is experiencing its biggest loss in revenue in the last 12 years. The forecasted annual loss of 25 billion yen (or $240 million) was a surprise, and the video game manufacturer is considering a new business model because of the low demand for its Wii U. Nintendo’s previous estimation of profit was closer to 55 billion yen. But the altered forecast for Wii U sales was cut from 9 million to 2.8 million units. Continue reading Nintendo Exec Predicts Significant Loss as Wii Sales Struggle

Game Sales Fall in December, Despite New Console Releases

Millions of game consoles were sold in December, but the weak sales of game software came as a surprise. This has raised a troubling question about the health of the gaming industry. NPD Group reports that sales of new games at retail shops fell 17 percent to $1.31 billion while hardware sales rose 28 percent to $1.37 billion. The lean software sales have come despite the successful launch of new consoles from Microsoft and Sony, that sold in record numbers after release. Continue reading Game Sales Fall in December, Despite New Console Releases

Gamification: Samsung App Rewards Drivers for Not Texting

A new app from Samsung was developed with the intention of keeping drivers off their phones while behind the wheel. Startling statistics indicate that text messaging while driving makes you 23 times more likely to get in an accident. More startling yet is that more than 77 percent of young American adults believe they’re able to text while safely driving. To combat that, Samsung’s new Android app, “Eyes on the Road,” turns not texting into a game with tangible rewards for safe driving. Continue reading Gamification: Samsung App Rewards Drivers for Not Texting

Valve Says There are Now 75 Million Worldwide Steam Users

Following a strong showing at CES last week, Valve kicked off its 2-day Steam Dev Days conference in Seattle (Jan. 15-16) with the announcement that the online gaming platform now has 75 million users, a 15 percent increase from numbers released in October. Global sales for 2013 were strongest in North America and Western Europe. Steam Dev Days is an invite-only event, and the first of its kind for Valve, where 1,200 developers and publishers gathered to discuss the new Steam Machines. Continue reading Valve Says There are Now 75 Million Worldwide Steam Users

Changing the Way We Game: Virtual Reality with Oculus Rift

The focal point of the virtual reality renaissance, the Oculus Rift, is edging closer to its consumer release. The company was at the 2014 CES showing off the latest update to its ever-improving 3D head-mounted display with a prototype codenamed Crystal Cove. The new device improves the frame rate and image persistence of its two screens to reduce motion blur. ETC was on-hand to test out the latest VR experience and talk to the company’s young founder, Palmer Luckey. Continue reading Changing the Way We Game: Virtual Reality with Oculus Rift

Are TV Trends Distractions from Content Delivery Problems?

Curved screens, 4K displays and other impressive television technologies have been making a splash at this year’s CES, but some experts claim they’re not fooled by the latest developments, saying TV innovation is “stuck in a rut.” Last year, 3D was all the rage, but that has all but disappeared from the mainstream, and some say these advancements are mere distractions from the fact that watching our favorite channels and shows can be a hassle. Continue reading Are TV Trends Distractions from Content Delivery Problems?

Home Entertainment: Sony Demos 4K Ultra Short Throw Projector

At CES this week, Sony announced the development of a 4K Ultra Short Throw Projector that has the ability to cast a 4K Ultra HD image up to 147-inches diagonally. Housed in an attractive credenza with built-in speakers, no special wiring is required. The unit is simply placed against a bare wall and the image is then “thrown” directly above it, as opposed to across the room. Expected to launch in the U.S. by summer of 2014, a prototype was demonstrated at the Sony booth. Continue reading Home Entertainment: Sony Demos 4K Ultra Short Throw Projector