Game Developers Seek the Creative Freedom of Independent Firms

  • Experienced game developers are increasingly leaving the security of big publishers to work for small independent companies that offer greater creative freedom and the possibilities of making their fortunes through digital distribution.
  • Easy-to-use and inexpensive game creation tools also make it easier. Still, success stories are hard to find.
  • “Working for a major publisher can be rewarding, very quickly: you get to work on known IPs, you have job security, you get a good paycheck every month, you have the business card with the big name on it to show off to your friends,” explains Audrey Leprince of The Game Bakers, an independent developer of mobile games.
  • But there are downsides, she says. “You don’t really know how much you will be listened to or if your ideas will be taken into account, how much freedom you’ll have in your work, or if you’ll end up crunching on a B project after the perfect project you joined for gets cancelled.”
  • Developers also seek smaller independent companies when the company they are working for is acquired by a larger name and the environment changes. For example, Ars Technica cites a happy employee of Black Box who later felt like “a cog in the machine” when his company was bought out by EA, so he left for a position at Radical Entertainment. “It was a large but independent company with talented industry vets, free food, beer on tap… I was happy again,” he said.

Yoostar Connects Movie Karaoke and Social Networking

The movie karaoke game, Yoostar 2 is designed to put players in scenes from their favorite movies and TV shows, enabling them to “perform” with professional actors. Users can then post the resulting video clips on the Yoostar web site, or social networking sites such as Facebook and Myspace. Yoostar 2 for the Xbox 360 Kinect and PlayStation Move was released last month.

The connectivity between gaming and social networking could mark the first step toward an experiment that might soften the tension amongst developers in the two arenas.

Scott Steinberg writes in a Mashable post: “You can seamlessly upload video performances online via PlayStation Network or Xbox Live right to social networks, where others can vote, bestow Internet fame and follow your antics. Using the service, it’s not only possible to share viral videos of you doing your best impression of Marlon Brando in ‘The Godfather’ via Facebook and Twitter. You can also earn rewards that unlock content in the disc-based console versions of the game.”

In an era where major game publishers tend to categorize social games into standalone experiences, Yoostar 2 may represent “one of the first efforts to bridge the gap between devices and platforms.”

Steinberg provides an interesting six-minute video report from the Yoostar offices in Santa Monica, California that includes interviews, demos and footage from the game, and of particular interest, the technology used to eliminate the need for green screen.