Fitbit Close to Acquiring Struggling Smartwatch Maker Pebble

According to a report from The Information, fitness band market leader Fitbit is close to finalizing a deal to purchase smartwatch maker (and Kickstarter success story) Pebble. The startup was said to be facing financial challenges and looking to sell. Fitbit is reportedly looking to pick up Pebble’s intellectual property and software, and is expected to shutter the brand and its products over time. While a dollar amount for the deal has not been revealed, some place the purchase price in the $34-40 million range. “Watch maker Citizen was interested in purchasing Pebble for $740 million in 2015,” reports TechCrunch. “This deal failed and before the launch of the Pebble 2 Intel made an offer for $70 million.” Continue reading Fitbit Close to Acquiring Struggling Smartwatch Maker Pebble

Microsoft Unveils New Devices with Emphasis on Windows 10

During a product unveiling in New York last week, Microsoft introduced new devices including a Surface Book laptop, the company’s latest Surface Pro tablet, big-screen Lumia smartphones that plug into displays for PC capabilities, and a $249 wearable fitness band. The press event also showcased Microsoft’s HoloLens augmented reality headset. While a focus on CE devices represents a shift for the software giant, hardware serves an integral role in a new corporate strategy that revolves around the Windows 10 operating system, designed to run on a variety of different devices. Continue reading Microsoft Unveils New Devices with Emphasis on Windows 10

CES: The Quantified Self – Is There a Model for Making Money?

Is there a practical business model for wearables? A CES panel on “What’s New in the Quantified Self” did a deep dive on that question, with panelists drawing from their own early experiences. Engaging consumers with wearables is proving to be much more difficult than anticipated, say the panelists, who report that 85 percent of wearables are abandoned after one month. Success may rely on the industry identifying models that address interaction with data and long-term consumer engagement. Continue reading CES: The Quantified Self – Is There a Model for Making Money?