Premium large-format cinema projection platform IMAX will face new competition from THX, which plans to unveil its THX Ultimate Cinema this spring/summer at the Regency Westwood Village Theatre in Los Angeles. THX (founded by filmmaker George Lucas) is working with Cinionic, a cinema joint venture of Barco, CGS and ALPD. Cinionic offers a dual-Barco laser projection system that delivers 4K resolution images. Another competitor in the premium large format (PLF) space is Dolby Laboratories, which offers its Dolby Cinema experience. Continue reading THX and Cinionic to Debut Premium Large-Format Cinema

Apple TV 4K, with the launch of tvOS 12, is about to get Dolby Atmos surround sound. Dolby Atmos, initially launched in movie theaters, differs from other cinema surround sound systems by replacing a fixed number of audio channels with the concept of audio “objects.” With Atmos, sound designers and mixers can manipulate each sound as an audio “object” and place it anywhere inside the “virtual” theater. When Atmos is played back in a real theater, the mix is mapped to the speakers to recreate the original intent. Continue reading Apple TV Offers a Turnkey Premium Format With Dolby Atmos

Samsung’s LED digital cinema display, first unveiled during invitation-only events at CinemaCon in March, has passed DCI compliance tests. The company is expected to have a commercial product available before the end of the year. Keio University in Japan, one of the affiliated partners of Digital Cinema Initiatives (DCI), completed the compliance test plan certification. Until now, only cinema projectors from Barco, Christie and NEC based on Texas Instruments DLP Cinema tech and Sony’s LCoS SXRD (Silicon X-tal Reflective Display) panel were considered DCI-compliant display devices.

Continue reading Samsung to Roll Out New DCI-Compliant LED Cinema Screen

Wanda Cinema Line Corporation partnered with Dolby Laboratories to open 100 Dolby Cinema locations in China in the next five years. The first location — as of now unnamed — will open this spring. Dolby Labs combined its Dolby Vision and Dolby Atmos to create what it calls a “premium cinema offering for exhibitors and moviegoers that combines spectacular image and sound technologies with inspired design.” Wanda will be the first cinema chain in China to install Dolby Cinema theaters. Continue reading Wanda Cinemas Plans to Launch 100 Dolby Cinemas in China

Disney’s historic El Capitan Theatre on Hollywood Boulevard in Los Angeles is one of five theaters in the world to combine the Dolby Vision advanced laser projection system (created in partnership with Christie Digital) and Dolby Atmos surround sound technology. The facility, which first opened its doors in 1926, now features two Christie 6P 4K laser projectors and more than 100 speakers. Audio engineer, musician and tech journalist Ryan Waniata viewed a screening of Brad Bird’s “Tomorrowland” and was treated to a behind-the-scenes tour of the theater. Continue reading El Capitan Theatre Marries Dolby Vision with Dolby Atmos Tech

AMC and Dolby are offering moviegoers the best of laser projected-images, immersive sound, and vibrating seats in their new brand of theaters, “Dolby Cinema at AMC Prime.” The new premium theater will show movies in high dynamic range (HDR) and a wide color gamut accompanied by Dolby’s Atmos immersive sound system. The power reclining seats will also vibrate with the on-screen action. The two companies hope to install 15 of these new theaters by the end of the year. Continue reading AMC Partners with Dolby to Offer Premium Cinema Experience

Dolby, the top brand in theater sound, is poised to launch its premium, large-format theater experience called Dolby Cinema. As a potential new competitor to today’s large-format leader IMAX, Dolby Cinema will feature special design elements such as its Atmos sound, signature entrances to reflect the movie being projected, and the highly anticipated high dynamic range process, which allows for a greater dynamic range of luminosity, resulting in whiter whites and blacker blacks. Continue reading IMAX Rival: Dolby Cinema Puts Focus on High Dynamic Range