Viggle Purchases Dijit Media and Popular TV App NextGuide

TV loyalty program provider Viggle, formed in 2010, announced it has acquired San Francisco-based Dijit Media, a b2b platform developer and maker of TV and movie guide apps for mobile devices. Dijit’s primary consumer app is NextGuide, which combines listings from live TV and streaming services such as Amazon, Hulu, iTunes and Netflix for an automated and curated directory of movies and television shows. Financial terms of the deal have yet to be disclosed. Continue reading Viggle Purchases Dijit Media and Popular TV App NextGuide

Exclusive: Execs Discuss Second Screens at BroadbandTVCon

The BroadbandTVCon broadband TV and multi-screen summit took place at Hollywood & Highland on November 5-6. Executives from a range of companies including AOL, AT&T, CBS, Dijit Media, Omelet, Ooyala, Unicorn Media, Watchwith and Yahoo! gathered to offer their impressions regarding the direction of second screen apps, the impact of mobile devices, the growing influence of millennials and the subsequent changes to content and advertising. Continue reading Exclusive: Execs Discuss Second Screens at BroadbandTVCon

Viggle Audience Network Offers New Advertising Opportunities

Viggle, creator of the mobile second screen app and loyalty program that rewards viewers for engaging with TV shows, has launched the Viggle Audience Network, providing advertisers with access to an audience of nearly 10 million users. While Viggle has nearly three million registered users, it also leverages users from initial launch partners including discovery platform Boxfish, independent fan site BuddyTV and Dijit Media’s NextGuide. Viggle will be able to sell ads across the entire group. Continue reading Viggle Audience Network Offers New Advertising Opportunities