Twitter LiveCut Helps Publishers Create, Share Video Clips

In its push for more video content, Twitter is launching a new tool named LiveCut to replace its SnappyTV third-party live video-editing tool. LiveCut, two years in development and now integrated within content management platform Twitter Media Studio, is designed to help marketers and brands easily create video clips of live broadcasts, distribute them via Twitter, and monetize them through Twitter Amplify, the platform’s video ad product. SnappyTV, which Twitter acquired in 2014, will shut down December 31. Continue reading Twitter LiveCut Helps Publishers Create, Share Video Clips

Amazon Enables Tailored Recommendations via AI Service

Amazon is launching a new service called Amazon Personalize in select regions of the U.S., Asia and Europe, with additional locations to be added. The service, first revealed at last year’s re:Invent conference, aims to personalize the customer experience by helping developers build apps, websites, email marketing and content management systems that provide product recommendations and personalized search results. “We are excited to share with AWS customers the expertise we’ve developed during two decades of using machine learning to deliver great experiences on Amazon.com,” said Swami Sivasubramanian, VP of machine learning. Continue reading Amazon Enables Tailored Recommendations via AI Service

Dropbox Unveils Advanced Tools, Seeks Enterprise Customers

Cloud storage company Dropbox made announcements during yesterday’s Dropbox Open conference in San Francisco meant to attract more business customers. The company introduced Dropbox Enterprise, a new tier for its business offering intended for larger companies that require more advanced functionality. Dropbox also announced that it has reached a new milestone: 400 million users and 150,000 business customers. And to continue growing its business side, the company has formed new partnerships with Synnex, Ingram Micro and HP Enterprise. Continue reading Dropbox Unveils Advanced Tools, Seeks Enterprise Customers

GoPro Exec Aims to Connect Action Cameras to Cloud Service

As part of its larger effort to become a lifestyle media brand, GoPro is looking to cloud services as an alternative for the increasing amount of content that ends up stuck on SD cards. GoPro founder and CEO Nick Woodman wants to make it easier for users to instantly share photos and video. Although still in early development, the approach would involve uploading footage to a cloud service while the camera charges, where it could be immediately shared or edited. This would eliminate the step of transferring footage from an SD card to editing software. Continue reading GoPro Exec Aims to Connect Action Cameras to Cloud Service