Google Shares New Vision for Search: Keeping Users Closer

At an event on the “Future of Search,” Google unveiled what’s next for its search engine. The Google homepage will start highlighting a user’s frequently searched topics before she begins searching, in response to a finding that one in eight queries per month are repeats. Google Feed is being rebranded as “Discover,” and will be placed underneath the Google.com search bar on all mobile browsers, highlighting news, video and information Google believes the user is interested in. Visuals will be more prominent on the site. Continue reading Google Shares New Vision for Search: Keeping Users Closer

Our Stories: Snapchat Turns to Publishers to Boost Revenue

In an effort to grow its stalled user base and generate more revenue, Snap Inc. announced it will encourage 20 publishing partners such as CNN, Cosmopolitan, NBC News and Viacom to create curated collections of user posts called Our Stories. Each collection of snaps will center on a specific event and will be made available via Snapchat’s Discover section. Snap has been generating revenue through ad sales by curating Our Stories for events such as concerts, awards shows and sports. While these have been curated by Snapchat employees, Snap is now asking media companies to build the collections. Continue reading Our Stories: Snapchat Turns to Publishers to Boost Revenue

Facebook to Enable Curated News Collections for News Feed

Facebook is reportedly working on a new feature, dubbed Collections, that presents curated content from publishers in News Feed. Collections is similar to Snapchat’s Discover section, where selected news outlets can showcase news stories, videos and other content. The move is seen both as another way that Facebook is copying rival Snapchat, and, at the same time, battling the scourge of fake news that came to the fore during the U.S. presidential election. Facebook did not comment on the development. Continue reading Facebook to Enable Curated News Collections for News Feed