Apple Targets Creative Professionals With Its New Devices

Apple hosted its latest product keynote event in Brooklyn, New York yesterday. The company introduced its “most creative products” — specifically, a new iPad Pro, MacBook Air and Mac mini. As expected, Apple introduced a redesigned iPad Pro with slimmer edges, a USB-C port, Face ID (and no home button), and more powerful specs. The 11-inch model starts at $799 and the 12.9-inch version at $999. The new MacBook Air with high-resolution Retina display (starting at $1199) is 50 percent narrower than its predecessor, 17 percent smaller, and 10 percent thinner. Made from recycled aluminum, it’s also slightly less than 10 percent lighter. Continue reading Apple Targets Creative Professionals With Its New Devices

The Best New Products Displayed at Augmented World Expo

Several demos stood out at the 9th annual Augmented World Expo in Santa Clara, California last week. The most compelling involved a holographic display from Brooklyn-based Looking Glass Factory. Co-founder and CEO Shawn Frayne and his team have been working for a few years on a technique that “blends the best of volumetric rendering and light field projection.” Also compelling was a markerless multi-person tracking system that runs off a single video feed, developed by a Canadian computer vision/deep learning company named wrnch. And marking its first exhibit in the United States since launching its latest satellite office in San Francisco this April, Japanese company Miraisens demonstrated how a suite of effects could be used to enhance extended reality experiences. Continue reading The Best New Products Displayed at Augmented World Expo

New York City Invests $6M in Augmented, Virtual Reality Hub

In 2016, a Goldman Sachs report predicted that AR/VR sales could reach $182 billion by 2025. Now, New York City, home to at least seven virtual reality centers, is committing $6 million to a 15,000-square foot space in the Brooklyn Navy Yard that will serve as a “hub for virtual reality and augmented reality.” The de Blasio administration says the hub will create more than 500 jobs. One of the existing centers, VR World, is equipped with a bar and dance music and lets users sky dive, rock climb or wield a samurai sword. Continue reading New York City Invests $6M in Augmented, Virtual Reality Hub

Amazon’s Free Shipping Casts Shadow Over Smaller Retailers

As Amazon rapidly expands its free shipping, retailers are struggling to compete, looking to a range of fulfillment companies to help offer faster, less expensive delivery options. Amazon Prime provides two-day shipping on millions of items found on its site. Shipping companies such as FedEx, threatened by Amazon’s reach, have targeted smaller businesses, from startups to midsized national chains, that can’t compete with Amazon, Walmart and other big retailers spending billlions of dollars to speed-up delivery. Continue reading Amazon’s Free Shipping Casts Shadow Over Smaller Retailers

MikMak Combines Comedy and Sales with E-Shopping Videos

Brooklyn-based startup MikMak is launching a shopping network that combines comedic 30-second “minimercials” and the ability to click and buy products. Founder/chief executive Rachel Tipograph notes that, while infomercials may have a bad reputation, the idea simply needs to be remade for the modern era. The network’s diverse cast of quirky hosts are improv comedians who promote oddball products, including an inflatable strawberry-doughnut pool raft and a waterproof Bluetooth shower speaker. Continue reading MikMak Combines Comedy and Sales with E-Shopping Videos

Holiday Season Top Movies Heavily Pirated Before Releases

Shortly after screeners were sent to voters for awards consideration, some of Hollywood’s top movies of the current holiday season — most notably “The Revenant” and “The Hateful Eight” — have been pirated. Within a 24-hour period after being posted by Hive-CM8 and other piracy groups, “The Revenant” was downloaded to over 739,580 unique IP addresses, and “The Hateful Eight,” to 569,153 IP addresses. Both are slated to premiere on Christmas Day. “Creed,” although already released, logged 499,082 illegal downloads. Continue reading Holiday Season Top Movies Heavily Pirated Before Releases

Prime Now Delivery Service Expands to Baltimore and Miami

Amazon’s Prime Now one-hour delivery service, which launched last year in Manhattan as a benefit to Prime members and recently expanded to more New York neighborhoods, is now available in select areas of Baltimore and Miami. From 8:00 am to 10:00 pm, seven days a week, the service offers free two-hour delivery, and one-hour delivery in select zip codes for a $7.99 charge. Prime members interested in the ultrafast delivery service can download the Prime Now app, available for iOS and Android. Continue reading Prime Now Delivery Service Expands to Baltimore and Miami

Online Book Subscriptions Aim to Save the Publishing Industry

As the book industry struggles with plunging prices and a decrease in demand, some publishers are turning to magazines to save their businesses. At SXSW in Austin this week, San Francisco-based literary startup Plympton launched Rooster, a subscription-only online fiction service. The service is an example of the new alternative in packaging books like magazines. A similar service is Plympton’s Daily Lit, which emails customers five-minute installments of classic literature. Continue reading Online Book Subscriptions Aim to Save the Publishing Industry

HPA Retreat: Stadium of the Future? There’s an App for That

Attendees at the Hollywood Post Alliance Tech Retreat in Indian Wells were treated on Wednesday to an in-depth technical description of the most connected sports stadium in the world. James Stellpflug, VP of sports products at media company EVS Broadcast Equipment explained the inner workings of the latest systems currently running at Sporting Park, the home of Major League Soccer team Sporting Kansas City. Last summer we reported that Sporting Park is becoming a model for stadium technology and fan engagement. Continue reading HPA Retreat: Stadium of the Future? There’s an App for That

Year-Long New York Sting Operation Snares Fake Reviewers

Nineteen companies charged with writing fake online reviews were uncovered as the result of a year-long sting operation by the New York Attorney General. Offenders who posted fake reviews on Yelp, Google Local and CitySearch will be forced to pay upwards of $350,000 in penalties. As part of Operation Clean Turf, the AG’s office established a yogurt shop in Brooklyn and sought assistance from companies that boost online search results to combat negative reviews. Continue reading Year-Long New York Sting Operation Snares Fake Reviewers

VHX Enables Video Makers to Sell Their Videos to Consumers

Brooklyn-based VHX is developing a service that enables video makers to sell their videos to consumers. The company launched last year with a video from comedian Aziz Ansari, and since then has picked up 60 videos to sell from a wide variety of people, some famous and some not. While YouTube is a popular platform for uploading videos, VHX hopes to stand out by allowing anyone the opportunity to upload and sell their content. Continue reading VHX Enables Video Makers to Sell Their Videos to Consumers

Viacom and Twitter Partner on Social Video Ad Campaigns

Viacom and Twitter have announced a new partnership to deliver social video advertising campaigns centered on popular Viacom shows and events from MTV, VH1, CMT, Nickelodeon, Comedy Central, TV Land, Spike and others. Viacom is the latest to join the growing list of media companies involved with the Twitter Amplify partnership program. The Viacom partnership will launch with the 2013 MTV Video Music Awards on Sunday, August 25. Continue reading Viacom and Twitter Partner on Social Video Ad Campaigns