Will Amazon Virtual Currency Reach Beyond Apps and Games?

Amazon will release its own virtual currency, Amazon Coins, in May. Each coin will be worth a penny and will allow Kindle Fire customers to purchase apps, games and in-game items. Amazon will maintain its 30 percent revenue draw on all purchases made with Amazon Coins. While Amazon plans a small initial launch, some speculate customers could one day use Amazon Coins to purchase e-books, digital music and other products. Continue reading Will Amazon Virtual Currency Reach Beyond Apps and Games?