Google is readying an attempt to reinvent the mobile Web with its Accelerated Mobile Pages (AMP) Project, which has taken just nine months to develop and launch. AMP, a response to proprietary platforms such as Facebook’s Instant Articles and Apple’s News, is an open source platform that dramatically speeds the loading of Web pages, in part by caching content on the cloud. By the time AMP launches, Google will also allow publishers to track analytics, sell ads and put paywalls in place. Continue reading Google to Speed Up the Web with Open Source AMP Initiative