Just as content owners have been pulling more material from Netflix, Amazon and Hulu Plus, media companies aren’t jumping into agreements for Apple’s rumored streaming TV service.
“Citing unnamed sources, The New York Post says that media companies are unwilling to agree to Apple’s terms over content packages and pricing,” reports Mashable. “‘We decide the price, we decide what content’ is Apple’s negotiating stance on the matter, says a source.”
The service will directly compete with other streaming services like Netflix as well as cable TV providers.
“It’s possible Apple is designing a service that would enable owners of iOS and Apple TV devices to purchase subscriptions to individual channels, similar to the way users can purchase subscriptions to newspapers and magazines via the Newsstand. Or Apple could bundle those channels together to create its own cable TV-like group subscription offering,” according to Mashable.
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