Secret Google Lab Where the Future is Imagined and Robots Run Free

  • A top-secret lab called Google X is tackling a list of 100 “shoot-for-the-stars” ideas, including an elevator to outer space, a refrigerator connected to the Internet that orders groceries as they run out, and robots that serve a variety of tasks.
  • A Google worker familiar with the project likened it to how the CIA is mysteriously run. “In interviews, a dozen people discussed the list; some work at the lab or elsewhere at Google, and some have been briefed on the project,” reports The New York Times. “But none would speak for attribution because Google is so secretive about the effort that many employees do not even know the lab exists.”
  • Most of the ideas are only conceptual at this point, but others may eventually see the light of day. One idea that may reach the public involves driverless cars. It would not only provide a new business for Google, but promote the company’s navigation or information technology for cars as well as location-based ads.
  • Additional ideas in development include ways of connecting objects to the Internet, such as a garden planter that could be watered remotely, a coffee pot set to brew from another location, or a light bulb that could communicate wirelessly with Android devices.