OWNZONES Demos its Cloud-Based IMF Transcoder at CES

OTT video distribution startup OWNZONES Media Network claims it can transcode Interoperable Master Format (IMF) assets 40+ times faster than conventional methods via its Connect solution. “Using a parallel architecture with cloud transcoding, the company says OWNZONES Connect can process a film with a runtime of 2 hours and 40 minutes in just 6 minutes,” reports Variety. “In addition, the company has introduced a ‘pay-as-you-go’ model to let content owners distribute assets in the new SMPTE IMF format standard without any upfront investment.”

According to OMN chief exec Dan Goman, “OWNZONES has taken the digital distribution process to the cloud, providing increased efficiency due to a state-of-the-art, all-cloud workflow that is more scalable for faster processing at a lower cost.”


“With our cloud-based, SaaS platform, companies no longer have to pre-buy expensive software and overpriced specialized hardware,” added CTO Aaron Sloman. “Clients only pay for the minutes they use.”

The IMF standard was designed to create an interchangeable master file for content distribution, a file format that would “eliminate the need to produce multiple video assets for endpoint devices,” notes Variety.

Connect was unveiled at AWS re:Invent with Amazon’s Elemental MediaConvert in November. Although Connect uses Amazon Web Services, OWNZONES says it is “cloud agnostic” and compatible with other systems.

Since debuting in 2010, OMN has launched more than 400 SVOD channels globally and delivered over 10,000 movies. Clients include Amazon Video, Apple TV, British Pathe, Comcast, Magnolia Pictures, Roku, Scripps Networks Interactive, Sony PlayStation Vue and others.

In Las Vegas this week, Sloman will demo new features of Connect (the press release specifies accelerated processing, SaaS, efficient CPL viewer/editor in the cloud, virtually unlimited storage, and automated quality control). To schedule a live demo of Connect at CES (or an online demo), submit a request via the OWNZONES site.