Internet TV More Popular than 3D TV, 3D Jump Expected by 2015

  • Only 2 percent of U.S. homes will have a 3D TV by year’s end, and the market is expected to only improve slightly to 5 percent penetration in 2012.
  • However, SNL Kagan reports that these figures will jump to 21 percent in 2015.
  • Internet-enabled TVs are currently more popular, projected to go from 14 percent penetration this year to 51 percent in 2015.
  • The report also concludes that a lack of 3D content has been a problem thus far, but growing interest in 3D sports and films should help sustain the technology in the future.

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