Google+ Debuts Competitors to Instagram and Facebook Groups

  • This September, the social network Google+ had 100 million monthly active users. Since then, the service has attracted 135 million monthly active users, showing “a momentum story,” says VP Brad Horowitz.
  • “We’re absolutely thrilled by the adoption and uptake,” Horowitz adds, noting that Google+ features, such as the “+1” button (similar to Facebook’s “Like” button), have also increased.
  • “Such integrations have had a big impact,” the Wall Street Journal reports, “as 235 million people per month now use Google+ features across all Google sites, up from 150 million in late June, the company said.”
  • “Still, Google declined to say how much time people are spending on the Google+ site — a change from June, when it said people spend an average of 12 minutes per month there — suggesting that the Google+ website hasn’t become a major destination unto itself, like Facebook has. Facebook has said it has more than one billion active users,” the article continues.
  • Google also announced new features and the launch of its mobile photo app Snapseed on the Android platform. Similar to Facebook’s Instagram app, Snapseed allows users to add filters to photos and share them with friends.
  • “In a blog post on Thursday, Google Senior Vice President Vic Gundotra said Google+ would be adding new features including a way to form ‘communities,’ or groups of Google+ users who share a common interest such as cooking or photography,” notes WSJ. “The communities feature would allow such people to share photos and articles and do live video chats publicly or privately, meaning only within their groups.”

1 Comments

  1. Digital Trends offers additional details on Google+ Communities, which it describes as similar to Facebook Groups:
    http://www.digitaltrends.com/social-media/google-launches-google-communities-competitor-to-facebook-groups/

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