Google Aims to Take On Apple Devices with Android Updates

Google will introduce new features to its Android mobile operating system to help its Nexus devices better compete with Apple’s iPhones and iPads. At the Code Conference yesterday, Google CEO Sundar Pichai said the company plans to “put a lot more thought” into the Nexus line, and would likely customize Android in the process. Google licenses Android to a wide array of handset makers, which results in a variety of phones, software and apps that work differently. “These fragmentation issues mean Android phones are often harder to use and sometimes less capable than iPhones,” reports Bloomberg. The Nexus line is designed to address this problem. “Creating a new version of Android just for Nexus devices would give Google more control.”

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