Energy efficiency, sharper HD imagery and increased screen-touch sensitivity. Who wouldn’t want all that? Sharp is betting that everyone does. The company is showcasing tablets, TVs and smartphones that use Indium Gallium Zinc Oxide (IGZO) technology. Early products include two 32-inch professional class LCD monitors – the PN-K321, which debuts in February, and a prototype model with 10-point touchscreen capability.

The touchscreen function allows users to perform multiple gestures simultaneously, handy for interacting with images, graphics, complex visuals or architectural designs. According to Sharp, the monitors offer four times the pixel resolution of full high definition and are the industry’s thinnest, at 35mm.

Two prototype consumer Ultra HD offerings were also on display at the Monday press conference – the 60-inch Purios, introduced as the first Ultra HDTV to get THX certification, and the Aquos 60-inch LED Ultra-Slim. The Purios also has what Sharp is calling Integrated Cognitive Creation, or ICC, engineered to trigger specific neural responses to light in a way that tricks the brain into thinking what it sees is real.

IGZO also boasts an engineering pedigree. Featuring thin-film transistors that are much smaller than those of conventional displays, IGZO “significantly increases the amount of light transmitted per pixel.” A Sharp marketing exec explained that the indium-oxide technology was developed as an open-source standard by Japan’s national scientists, but that Sharp has applied its own proprietary spin. (Literally. The monitor swivels.)

The IGZO monitors will be on display at the Sharp booth (Central Hall, #10916) along with the 90-inch AQUOS LED TV. Described by company execs as “the world’s largest commercially available LED TV,” the unit has been available since June and retails for $9,999 (yet costs only $28 per year to operate, thanks to LED’s energy efficiency).

Sharp said it has experienced a five-fold revenue increase in the big screen sector, and the company is following the money, with 21 new models of 60-inches or more coming to market in 2013.

Each of the models is “smart,” boasting a dual-core processor, with built-in Wi-Fi and browser “for a PC-like Web-browsing experience.” Eleven of them feature full HD 1080p active 3D technology (each packaged with two pairs of Bluetooth glasses).

In addition to size, there was an emphasis on touch-activated TV. TVs that interact with phones – with content seamlessly crossing the second-screen wall – were also emphasized, helped along by a “teaming up” between Sharp and Qualcomm that took place in December when the San Diego-based chip manufacturer took an equity stake in the U.S. subsidiary of the Japanese electronics manufacturer.