Free video streaming service Crackle has become one of the first third-party publishers to support Amazon Interactive Video Ads. The integration via the Crackle Connex sales arm will let consumers learn more about a product or add a product to their Amazon shopping cart directly from the screen during an ad break. Crackle parent company Chicken Soup for the Soul Entertainment is expected to add Amazon ads to its Chicken Soup for the Soul and Redbox VOD apps in the future. The agreement also allows Amazon Fire TV customers to watch free movies and TV shows via Redbox. Continue reading Crackle Using Amazon Tech to Test Interactive Shopping Ads

The first U.S. Senate AI Insight Forum was a lively event, with xAI’s Elon Musk calling for a federal department of artificial intelligence while Meta’s Mark Zuckerberg emphasized a need for transparency and Google’s Sundar Pichai stressed AI’s potential to improve the human condition with regard to things like health and energy. The three-hour meeting was organized by Senate Majority Leader Chuck Schumer (D-New York) who said the crash course would address both how AI “enriches our world and opens the door to new prosperity” and how society can “minimize the very real risks.” Continue reading Tech Titans Convene in Washington for First AI Insight Forum

Gable.ai is emerging out of stealth mode this week with $7 million in seed funding and a plan to bridge the gap between data gathering and the artificial intelligence applications that rely on that data to function. The startup’s approach is based on the premise that “data modeling is often an afterthought” at the AI stage, where software developers are stuck working with whatever the data crew has handed them. Gable.ai aims to create a more structured workflow between the two, where end-uses are taken into account at the front end resulting in clean data optimized for AI use. Continue reading Gable.ai Aims to Reinvent How Data Engineers and AI Interact

TikTok had a high-profile at New York Fashion Week, courting the marketing departments of companies including Gucci, Madewell and H&M at a splashy event at the East Village restaurant Cathédrale, decorated with mannequins bedecked in TikTok-inspired togs and a video wall featuring the “little luxuries” touted by TikTok users. While TikTok has succeeded in making itself a mandatory advertising outlet for many brands, the Fashion Week outreach was part of the platform’s effort to transition to a sales platform in its own right as after a year of testing it finally rolls out TikTok Shop for all U.S. users. Continue reading TikTok Shop Rolls Out to U.S. Users Following Year of Testing

Google is establishing a $20 million fund to promote responsible AI through its charitable arm, Google.org. The investment will provide grants to academics and think tanks as part of the company’s new Digital Futures Project, announced on the eve of today’s private meeting between Congress and AI-focused tech giants. “AI has the potential to make our lives easier and address some of society’s most complex challenges — like preventing disease, making cities work better and predicting natural disasters. But it also raises questions about fairness, bias, misinformation, security and the future of work,” Google said. Continue reading Google Digital Futures Project Pumps $20M into Responsible AI

Qualcomm has extended its deal with Apple to supply 5G modem chips, leading to speculation that the iPhone maker is behind schedule on its plan to bring the tech in-house. Apple has designed its own phone chips since 2013, and is currently using the A16 Bionic, manufactured by TSMC. The A16 functions as the phone’s brain but doesn’t handle external communications with cell towers. Apple has been developing its own modem chips since 2018, but apparently doesn’t feel they’re ready for prime time and, understandably, doesn’t want to risk a public debacle by rushing it. Continue reading Apple iPhones to Continue Using Qualcomm 5G Modem Chips

While mainly used by creators for extreme sports photography, the tiny GoPro Hero had its close-up moment in 2015’s “The Martian” to capture the effect of driving a rover across the surface of Mars. It was also used for some action shots in 2021’s “The King’s Man.” Changes to the new Hero 12 Black bring the action cam closer to something storytellers might want to try. Upgrades include the GoPro Enduro battery, with up to 2x longer runtime than its predecessor, and the Max Lens Mod 2.0 accessory, which enables a vast 177-degree field-of-view at 4K/60 fps. Continue reading GoPro’s Hero 12 Black Offers Something for Pros and Creators

U.S. consumers are consolidating their devices, eliminating outdated ones to make room for new ones that better serve their needs, according to the fourth annual Deloitte Connected Consumer survey. The study found that while 48 percent of consumers purchased a minimum of one new connected device this year, the average number of devices per household fell to 21 in 2023 from 25 in 2021, “when many loaded up on technology during the COVID-19 pandemic.” Although many consumers may be attempting to streamline their digital lives, they remain very interested in virtual experiences and tech innovation. Continue reading Deloitte: Consumer Views of Connected Devices Are Changing

Marching toward its goal of eliminating third-party cookies from its Chrome browser by the close of December 2024, Google has generally released its APIs for Privacy Sandbox, its privacy-oriented solution to cross-site consumer tracking cookies. The new system has begun shipping with the latest version of Chrome. The Privacy Sandbox tracks topics of interest based on browsing patterns and lets advertisers use that data to serve relevant ads. While clicking “got it” to close your first Sandbox pop-up activates the new system by default, it can be turned off by visiting the privacy settings. Continue reading Google Is Replacing Cookies with Privacy Sandbox in Chrome

Roblox is adding an expressive, avatar-based video chat called Roblox Connect to its virtual world in an effort to keep its young user base engaged as it grows up while also potentially expanding its audience. “We’re essentially packaging a Hollywood-style motion capture studio into something that runs on a mobile phone or laptop — without the need for equipment or motion-tracking dots,” Roblox explains, pointing out that the device’s on-board camera is all that’s needed to capture facial motion and convey it in real time. Also, Roblox is is coming to PS4 and PS5 next month, while the company will allow game creators to sell 3D virtual goods. Continue reading Roblox Adds Facial-Tracking Vid Chat, Expands to PlayStation

YouTube is increasingly popular among connected TV (CTV) viewers who no longer turn to the social video service only for music videos or one-off skits. YouTube says that in the U.S., 65 percent of CTV watch time is on content that is 21 minutes or longer. The shift has prompted the Google-owned platform to change its approach to display advertising. The company is experimenting with longer but fewer ad breaks and limiting creator control with regard to ad placement on new videos. A new countdown timer more prominently displays the time until an ad ends or can be skipped. Continue reading YouTube Connected TV Popularity Prompts Ad Break Testing

Microsoft says it will assume legal responsibility for commercial customers who get sued for copyright infringement as a result of the company’s AI Copilot product services. A new initiative called the Copilot Copyright Commitment is designed to provide peace of mind to Microsoft business users as more copyright holders challenge the handling of protected works by the companies building AI models. “If a third party sues a commercial customer for copyright infringement for using Microsoft’s Copilots or the output they generate, we will defend the customer” and pay any resulting fees, including settlements, Microsoft says. Continue reading Microsoft Copilot AI Customers Shielded from Legal Exposure

Financial software giant Intuit is adding a customer-facing AI assistant to work with individuals and small businesses. Intuit Assist is being integrated across Intuit products starting with TurboTax and expanding to QuickBooks, Credit Karma and Mailchimp. Assist will be embedded across Intuit’s products via a common user interface, allowing customers to get personalized recommendations via contextual datasets. The generative AI assistant was built using Intuit’s Generative AI Operating System, a proprietary corporate model dubbed GenOS, launched in June. Intuit is working with OpenAI to accelerate GenAI app development on GenOS. Continue reading Intuit’s GenOS Spawns Its First Customer AI Product: ‘Assist’

Universal Music Group and Deezer have set Q4 as the launch date for a new, artist-centric streaming royalty model the companies jointly developed. Indie streaming platform Deezer will launch the concept model in its native France in Q4 2023. The companies conceived the new compensation methodology as part of a previously announced collaboration, using “deep data analysis” for an outcome they say “better reflects the true value of artist-fan relationships.” Calling streaming “the most significant technology advancement in music in many years,” the partners conclude “a flood of uploads with no meaningful engagement” has necessitated reassessment. Continue reading Universal, Deezer to Reinvent Music Streaming Royalty Model

California Governor Gavin Newsom signed an executive order for state agencies to study artificial intelligence and its impact on society and the economy. “We’re only scratching the surface of understanding what GenAI is capable of,” Newsom suggested. Recognizing “both the potential benefits and risks these tools enable,” he said his administration is “neither frozen by the fears nor hypnotized by the upside.” The move was couched as a “measured approach” that will help California “focus on shaping the future of ethical, transparent, and trustworthy AI, while remaining the world’s AI leader.” Continue reading Governor Newsom Orders Study of GenAI Benefits and Risks