Twitter Answers Instagram with Image Filters for Android and iOS
By David Tobia
December 12, 2012
December 12, 2012
- Twitter has responded to Instagram’s latest social network assault (making Instagram photos incompatible for immediate viewing on Twitter) by releasing its own line of image filters in an update for both Android and iOS.
- The eight filters — vignette, black & white, warm, cool, vintage, cinematic, happy and gritty — were designed exclusively for Twitter. Users can also use crop, zoom and auto-enhancement tools, writes The Verge.
- The filters allow users to preview how their images will look using any of the filters in a 3 x 3 grid (including no filter).
- The development is “thought to be a direct response to Facebook’s purchase of Instagram earlier this year,” and will only heighten the tensions between the social media giants, suggests the post.
- “To be sure, Instagram has a massive lead, and a very passionate community,” notes CNET in related coverage. “But Twitter has a nine-figure user base, and now that it is offering filters — albeit just eight, while Instagram has 18 free filters — it can begin to chip away at its competitor’s lead.”
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