Hulu with Live TV Surpasses One Million Subscriber Milestone

Hulu’s live TV streaming service, launched just over a year ago, has topped one million subscribers, up from the 800,000 Hulu announced in May and the estimated 450,000 reported by CNBC at the beginning of the year. While its new service numbers are on the rise, they remain a mere fraction of Hulu’s total base of more than 20 million subscribers (including its paid on-demand programming). However, the milestone is significant considering the competition in the burgeoning space between services such as Sling TV from Dish (2.3 million subscribers) and AT&T’s DirecTV Now (1.8 million subscribers). Continue reading Hulu with Live TV Surpasses One Million Subscriber Milestone

Verizon Plans to Debut 5G Services in Four Cities Next Month

On October 1, Verizon Communications will roll out a 5G package to residential customers in four cities: Houston, Indianapolis, Los Angeles and Sacramento. Signups for the service begin this week. The new 5G service relies on millimeter waves, higher-frequency spectrum that can carry more data but can’t travel as far or penetrate many hard materials. Verizon’s new chief executive Hans Vestberg pointed to 5G’s network reliability, low latency, energy efficiency, service deployment time and speedier connection to the Internet. Continue reading Verizon Plans to Debut 5G Services in Four Cities Next Month

Verizon Announces 5G Wireless Deals With Apple and Google

Apple and Google will be the first video providers for Verizon’s superfast 5G wireless service, slated to launch later this year in Houston, Indianapolis, Los Angeles and Sacramento, California. According to those familiar with Verizon’s plan, customers of the home broadband service will have the option to access live television via a free Apple TV box or a free subscription to the YouTube TV app. Verizon plans to introduce online services using 5G technology that matches or exceeds the speeds of landline offerings. Continue reading Verizon Announces 5G Wireless Deals With Apple and Google

Walmart and Discovery Are Considering New Video Services

Walmart is in the early stages of considering the launch of a subscription video-streaming service that would compete with Amazon, Hulu, HBO and Netflix. Sources said that the retail behemoth hasn’t yet greenlit the ambitious project, which may include a lower-price monthly subscription fee, but that decision could come as early as later this summer or early fall. Discovery is also contemplating the launch of a direct-to-consumer service, priced at $5 to $8 monthly, that would include all the company’s networks. Continue reading Walmart and Discovery Are Considering New Video Services

Lenovo Debuts the First Smart Display With Google Assistant

Lenovo has begun shipping smart displays integrated with Google Assistant that will allow users to visually interact with the voice assistant. The device was first shown at CES 2018, where it was demonstrated instantly displaying maps and sending them to the user’s phone. Assistant can also show step-by-step visuals of a recipe, present a visual weather summary, manage to-do lists — all capabilities similar to those of Echo Show. A three-month YouTube Premium subscription comes free with the purchase. Continue reading Lenovo Debuts the First Smart Display With Google Assistant

OTT Service Cheddar Now On the Cable Dial with New Deals

Cheddar, which debuted as a streaming service focused on financial news, just went live on Denver-based cable/broadband provider WOW. The company originally launched as a cable TV disruptor, but now is available to half of WOW’s 800,000 subscribers, in Alabama, Florida and Michigan. Cheddar also inked a deal with the National Cable Television Cooperative, which represents 840 small U.S. cable operators with 8 million households. This deal allows those smaller cable operators to include Cheddar in their packages. Continue reading OTT Service Cheddar Now On the Cable Dial with New Deals

Facebook Ramps Up its Live Sports Streaming With Boxing

Facebook plans to stream live boxing and related programming through a new deal with Oscar De La Hoya’s Golden Boy Promotions. Content “will be available to fans in the U.S. on Facebook Watch and globally via the Golden Boy Promotions page on Facebook,” reports Variety. Broadcasts will leverage social features such as “real-time fan interaction and engagement.” However, the bouts will not feature ads. Facebook, which has been experimenting with streaming live MLB games, recently secured deals “with action-sports company Nitro Circus and Fox Sports for Ice Cube’s BIG3 basketball league.” Continue reading Facebook Ramps Up its Live Sports Streaming With Boxing

Hulu Draws 800,000+ Subscribers to its New Live TV Service

In an interview with CNBC, Hulu CEO Randy Freer revealed that his company’s $40 per month Internet streaming service, Hulu with Live TV, which launched a little more than one year ago, has surpassed 800,000 subscribers. Dish Network’s Sling TV reached 2.3 million customers at the end of Q1, and AT&T’s DirecTV Now has about 1.46 million subscribers. Other competitors in this space include Google’s YouTube TV, PlayStation Vue from Sony, and the sports-focused fuboTV. In total, Hulu has more than 20 million paying customers (half subscribe to the ad-free $11.99 monthly package). Continue reading Hulu Draws 800,000+ Subscribers to its New Live TV Service

Viewers Not Warming to Recommendations by Video Services

According to research from UserTesting, the personalized viewing recommendations offered by video streaming services are failing to gain traction with most consumers. While results varied across services, only 29 percent of participants indicated that they watch content recommended to them. In addition to relevant recommendations, the study rated services based on metrics such as speed, availability of content, episode scanning, and overall ease-of-use. With a total score of 89.5, Netflix led the field, followed by Hulu (86.8), Amazon Prime (85) and YouTube TV (80.7). Continue reading Viewers Not Warming to Recommendations by Video Services

YouTube Creates New Ad Category to Reach Light TV Viewers

YouTube is luring advertisers away from TV, stating that connected TVs are the fastest growing category, with an audience of cord cutters and so-called light TV viewers. Its own YouTube TV, launched last year as a skinny bundle paid TV service, is now being viewed not just on mobile screens but on TV screens. In fact although half of all YouTube videos are watched on mobile devices, 150 million hours daily are watched on TVs, a 50 percent jump in the last six months. YouTube TV now reaches 85 percent of U.S. TV households. Continue reading YouTube Creates New Ad Category to Reach Light TV Viewers

Google Plans to Maintain Current Spending on YouTube Red

Google plans to maintain its current level of spending on the YouTube Red streaming service for the next two years, unlike Amazon and Netflix, both of which continue to up their investments. After switching its video strategy more than once, YouTube is currently approaching entertainment in three ways: its YouTube Red on-demand streaming service, live video service YouTube TV, and a new music streaming product. YouTube Originals are a “driving force” on YouTube Red, says the company’s chief business officer Robert Kyncl. Continue reading Google Plans to Maintain Current Spending on YouTube Red

Sling TV Takes the Lead in the Internet-Based Live TV Market

Sling TV announced that it reached 2.212 million subscribers at the end of Q4 2017, a year-over-year growth of 47 percent. The Dish-owned streaming TV service, one of the first OTT streaming options for ESPN, now leads competitors in this space such as DirecTV Now, PlayStation Vue and newcomers YouTube TV and Hulu Live TV. However, it was also the first live TV streaming service to launch, giving it the most time to accumulate subscribers, and is facing an increasing number of rival streaming options. Meanwhile, DirecTV Now picked up more than 1 million subscribers last year.  Continue reading Sling TV Takes the Lead in the Internet-Based Live TV Market

YouTube TV Adds Turner and Sports Content, Raises Pricing

Starting next month, new subscribers to YouTube TV will face a $5 monthly increase. The new price will run $40 per month; however, existing subscribers will continue to pay $35. The good news for consumers is that the service announced a major content expansion with new offerings from Turner, NBA TV and MLB Network. The base package now includes Turner networks such as Adult Swim, Cartoon Network, CNN, HLN, TBS, TNT, truTV and Turner Classic Movies. MLB Network and NBA TV will soon join the lineup. Continue reading YouTube TV Adds Turner and Sports Content, Raises Pricing

Viacom to Roll Out its Own Streaming Service Later This Year

Viacom, which has hinted it might introduce a direct-to-consumer streaming service, revealed it will launch such a service by September 2018, with “tens of thousands of hours” of content from such channels as Comedy Central, MTV and Nickelodeon. The company is not, however, going to produce a dedicated cable alternative for cord cutters, as have YouTube TV, DirecTV Now, Hulu Live and Fubo. The packaging of the content will more likely be competitive with Hulu and Netflix. Pricing details were not available. Continue reading Viacom to Roll Out its Own Streaming Service Later This Year

Hulu to Offer High-Quality Live Streaming With 60fps Support

One of the criticisms of Internet-based live television services involves video quality limitations for sports fans. Some of the services support 30fps, a frame rate that leads to problems when streaming live sports. Hulu announced this week that it plans to address this concern with a staggered rollout of support for 60fps for its Live TV service. The streams will initially be available for select channels and devices, to be followed by an expanded rollout. Support for higher-quality streams could attract new customers for Hulu, especially on the eve of the Winter Olympics. Continue reading Hulu to Offer High-Quality Live Streaming With 60fps Support

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