As Viewing on Smart TVs Increases, Advertisers Gain Interest

More Americans are watching TV on-demand and over-the-top. Although some services such as Netflix and Amazon Prime are ad-free, the number of OTT ads is growing. Pivotal Research reports that smart TV viewing skyrocketed 65 percent over the last year, accounting now for 8.1 percent of TV viewing for the 18-to-49 demographic. In line with that finding, Innovid, which serves ads to TV apps and web video outlets, says the share of ads now placed on connected TVs has quadrupled in the same time frame. Continue reading As Viewing on Smart TVs Increases, Advertisers Gain Interest

Google Play Sells Movies in 117 Countries, Launches 4K Titles

Launched less than four years ago, Google Play has become much more than the official Android app store, establishing itself as a top retailer in home entertainment. Users treat it like a digital media store, where they can buy movies or TV shows digitally — often sooner than they can on Netflix or other streaming services. Google is now selling movies in 117 countries. Next, Play Movies & TV will be offering 4K for over 125 movies in its collection, for sale via Web or mobile. Continue reading Google Play Sells Movies in 117 Countries, Launches 4K Titles

Fandango Brings Movie VOD Service to Xbox Game Consoles

Movie ticketing company Fandango launched its VOD service FandangoNOW on Microsoft’s Xbox One and Xbox One S consoles. FandangoNOW, which is already on Android TV among other platforms, offers 40,000 new-release and catalog movies as well as next-day TV shows for rent and purchase. The move puts Fandango in direct competition with Apple iTunes, Amazon Video and Walmart’s Vudu. Fandango’s end game is to deploy the rebranded FandangoNOW to increase overall revenues via a home entertainment offering. Continue reading Fandango Brings Movie VOD Service to Xbox Game Consoles

Watching Video on Mobile Devices Increases 85% Since 2010

According to the seventh annual edition of the Ericsson ConsumerLab TV & Media Report, the weekly amount of time that consumers spend watching TV and video via mobile devices has increased 85 percent over the last six years. The report notes that 1.1 billion consumers now use their smartphones or other connected mobile devices to watch streaming video. Average time watching mobile video has jumped more than 200 hours a year since 2012. Overall TV and video viewing is up 1.5 hours per week, while there has been a 2.5 hour per week decline in television fixed screen viewing. Continue reading Watching Video on Mobile Devices Increases 85% Since 2010

DEG Reports Increase in U.S. Home Entertainment Spending

Consumer spending on home entertainment was up 3.8 percent to $4.2 billion in Q3, according to DEG: The Digital Entertainment Group. “Leading the charge was subscription streaming, with sales up 23.9 percent,” reports TWICE. “Electronic sell-through followed with a 9.8 percent gain, while VOD trailed in third place among digital formats with a 4.8 percent increase.” Packaged media took a hit, with combined Blu-ray and DVD sales dropping 8.7 percent, while storefront, kiosk and subscription rentals declined 17.8 percent. DEG notes that 85 percent of U.S. homes now have a 1080p TV, and sales of 4K TVs are approaching 10 million units. Continue reading DEG Reports Increase in U.S. Home Entertainment Spending

Vimeo Plans to Become Next Major Subscription VOD Player

According to Variety, “Barry Diller’s IAC has outlined a new strategy for Vimeo to become a major new Netflix-style subscription video-on-demand player — but without spending the kind of dough that Netflix does on original content.” Joey Levin, IAC CEO and interim chief exec of Vimeo, introduced the new strategy during IAC’s Q3 earnings announcement, noting that the company plans to experiment with proprietary subscription services. He did not discuss launch dates or pricing. “Ultimately, our goal is for Vimeo to drive millions of subscriptions and transactions for our creators while also growing a proprietary subscriber base with millions of consumers directly,” wrote Levin. Continue reading Vimeo Plans to Become Next Major Subscription VOD Player

Dish Is First Pay-TV Company to Offer YouTube Vids via STB

Dish Network’s Hopper 3 DVR now offers access to YouTube video content, marking the first time a U.S. pay-TV provider will allow consumers to access the online videos through its set-top box. The Hopper 3 YouTube app offers access to YouTube’s video offerings and, for subscribers, the YouTube Red SVOD service. Other apps available on Hopper include Netflix, Pandora and Vevo. “Dish customers can search, browse and play YouTube videos without switching inputs and devices,” explains CNET. “With YouTube now at greater parity with regular television programming on Dish’s box, pay-TV customers can decide for the first time if YouTube is actually ‘premium’ for them, too.” Continue reading Dish Is First Pay-TV Company to Offer YouTube Vids via STB

Vimeo Refreshes Creator Pages and Launches New TV Store

In partnership with Lionsgate and Starz, Vimeo has opened a TV storefront in the model of iTunes, meaning viewers can purchase shows rather than stream them. Available series include “Orange Is the New Black,” “Casual,” “The Royals,” “Mad Men,” and “Weeds” as well as the entire Lionsgate catalog, which adds “Nurse Jackie,” “Boss,” “Blue Mountain State,” and “Manhattan.” Vimeo has been focused on improving its video-on-demand business, including buying VHX, a video distribution platform, and making its own original content. Continue reading Vimeo Refreshes Creator Pages and Launches New TV Store

Walmart Debuts Free, Ad-Supported Video Streaming Service

Retail giant Walmart announced the launch of its free, ad-supported streaming video service called Vudu Movies On Us, which offers thousands of titles available for 1080p HD streaming, and supports Dolby Digital sound when available. Vudu has been selling and renting movies and TV shows for almost 10 years. The new service, however, will not feature new releases or current series. Instead, it will focus on older blockbusters and classics. Vudu considered developing a subscription VOD service, but opted for the ad-supported model since the majority of Walmart customers expressed interest in free or discounted video services. Continue reading Walmart Debuts Free, Ad-Supported Video Streaming Service

Netflix, Theater Owners Continue Clash Over Release Window

Netflix chief executive Reed Hastings accused theater owners of “strangling the movie business,” reiterating his claim that movie studios will increase revenues if they release movies in theaters and on services like Netflix at the same time. He also believes the studios would reap efficiencies in marketing. Movie studios, which make most of their money via theatrical distribution, have been intransigent with regard to collapsing the release window. The U.S. box office last year reached a record-breaking $11.1 billion. Continue reading Netflix, Theater Owners Continue Clash Over Release Window

Netflix Video Codec Study Finds x265 More Efficient Than VP9

After comparing 5,000 streaming clips from 500 titles using x264, x265, and libvpx codecs, Netflix found x265’s implementation of HEVC to be the most efficient while offering the highest quality. However, “whether that matters in light of compatibility and licensing issues isn’t so obvious,” notes Streaming Media. The study, which focused on VOD rather than live, compared codecs and not specifications (instead of comparing encoding specs, Netflix compared implementation of the specs). “Netflix’s tests clearly show that x265 is 20 percent more efficient than libvpx when encoding premium content using the most stringent settings, and measuring quality with VMAF.” Continue reading Netflix Video Codec Study Finds x265 More Efficient Than VP9

CBS Debuts Ad-Free Version of All Access Streaming Service

CBS has introduced an ad-free, $9.99 per month option for its All Access on-demand service. The new option eliminates nearly all advertising, except for promotional interruptions during select series. The original version of the service, with reduced commercials, costs $5.99 per month. “The addition of a commercial-free plan gives our subscribers even more ways to customize their CBS viewing experience — from which devices to whether they watch in or out of the home, and now with commercials or without,” said Marc DeBevoise, president and COO of CBS Interactive. Continue reading CBS Debuts Ad-Free Version of All Access Streaming Service

Netflix-Style Video-On-Demand Service Debuts in North Korea

North Korea has launched its own Netflix-like streaming service called Manbang (“everywhere” or “every direction”), although the content and availability is limited. According to Digital Trends, Manbang offers “citizens in three cities, including the capital Pyongyang, access to five streamed channels alongside a selection of on-demand content.” The service’s set-top box also streams state-approved newspaper articles, documentaries about Kim Jong-un and the leadership, and English and Russian language lessons. The box enables “viewers to search for programs by typing in the title, or by browsing through categories, offering similar functionality to Netflix in the United States,” notes NK News. Continue reading Netflix-Style Video-On-Demand Service Debuts in North Korea

Turner Tests New Ad Countdown Clock with ‘Animal Kingdom’

Turner Broadcasting is experimenting with a way to keep viewers from skipping ads: a countdown clock showing how much time is left in each ad break. The idea was first tested this season on TNT’s new crime drama “Animal Kingdom,” via a timer at the bottom of the screen for both live TV and pay TV affiliates’ VOD systems. The timer appears when there is 60 seconds left in a break. NBC’s “Today” and ABC’s “Good Morning America” have also used countdown clocks, but “Animal Kingdom” may be the first primetime show to do so. Continue reading Turner Tests New Ad Countdown Clock with ‘Animal Kingdom’

Time Warner Invests in Hulu with Plans to Join Pay TV Service

Time Warner announced it is investing $583 million for a 10 percent stake in Hulu, joining forces with existing owners Disney, 21st Century Fox and Comcast’s NBCUniversal. However, Time Warner does not plan to offer its television programming via the current version of Hulu’s video service, which features repeats of recently aired shows. Instead, the media giant will license its content for the new pay TV service that Hulu plans to launch in 2017. That means channels such as Cartoon Network, CNN, TBS, TNT and Turner Classic Movies would be available to viewers through the planned live TV service. Continue reading Time Warner Invests in Hulu with Plans to Join Pay TV Service