Virtual reality may be the hottest technology trend now, with new headsets, cameras and content in high gear. But not everyone is enthused. Two naysayers have had big audiences for their caveats recently. The New York Times technology writer Farhad Manjoo has dubbed virtual reality “a prison of fantastical sights and sounds.” On Quora, a community-sourced Q&A site, military flight simulator expert Steve Baker wrote VR headsets are a major health hazard that can disorient the human brain and damage the eyes. Continue reading Virtual Reality Naysayers Dub VR ‘Prison’ and ‘Health Hazard’

Market research firm Greenlight VR reveals that consumers’ main interest in virtual reality is not games, but rather travel, entertainment, events, home design and education. The company’s recent 2016 Virtual Reality Consumer Report also notes that the top VR device consumers now want is the Samsung Gear VR, followed by the PlayStation VR, and that they are less enthused about paying a premium for VR than they were in October. The report surveyed more than 1,200 people aged 18 to 60, including both users and non-users of VR. Continue reading Study Finds People Prefer VR Travel, Adventure to VR Games

VFX and CGI veterans Euan Macdonald, Hans Uhlig and Kymber Lim have secured funding led by Michael Bay’s 451 Media Group, 500 Mobile Collective, and WI Harper Group to launch an immersive entertainment company called CryWorks, with plans to produce virtual and augmented reality experiences. “Although there are a few high-quality VR content pieces to date, most of them have little incentive for the viewer to keep tuning back in,” said Macdonald. “We see an opportunity to build the first VR broadcast network, partnering with other production companies and creating addictive, episodic experiences.” Continue reading CryWorks: Disney, Pixar, ILM Vets Launch New VR Company

Sony dominates U.S. patent filings related to virtual reality, followed by IBM, Samsung, Microsoft and Canon. Magic Leap and Reveo are the leading startups when it comes to published patents related to VR. Microsoft, Sony and Qualcomm have the most published patents related to augmented reality, although they do not necessarily lead in the number of AR inventions. Osterout Group and Magic Leap are the clear leaders in published AR patents. All the companies on these lists have far fewer inventions than patents because multiple patents may be included in a single invention. Continue reading Patents, Investments Point to Significant Future for VR and AR

Sales of virtual reality headsets and software are predicted to reach $1 billion this year, and advertisers are paying attention. At this week’s Cannes Lions International Festival of Creativity, an annual confab for advertisers and agencies, the focus will be on VR. Google executives will talk about the virtual reality platform based on the Android mobile operating system that the company plans to introduce this year, and ad agencies will describe how they’re using VR to promote brands and products. Continue reading Advertisers Explore Virtual Reality, Luxury Brands Embrace It

Magic Leap and Lucasfilm’s ILMxLAB have partnered to develop “Star Wars”-related content for the former’s technology. Because Magic Leap has kept its mixed reality developments under wraps, neither company would reveal details about specific experiences that would result from the partnership. But Magic Leap founder Rony Abovitz, at the WIRED Business Conference in New York City last week, did show a teaser that showed two iconic “Star Wars” characters, computer-generated but very real looking, interacting with participants. Continue reading Magic Leap and ILMxLAB Plan to Make ‘Star Wars’ Immersive

VR company Vrse has changed its name to Within and received $12.56 million in funding, led by venture firm Andreessen Horowitz. Other Within investors include 21st Century Fox and Annapurna Pictures. This is just the latest example of the huge sums that VR and AR companies have been able to garner. Magic Leap raised $793.5 million earlier this year, and Disney spearheaded a $65 million round for VR firm Jaunt. Comcast also led a $6.8 million Series A funding round in VR studio Felix & Paul. Continue reading Vrse Changes its Name to Within and Raises More VC Money

For some users, virtual reality creates motion sickness, with the result that they either avoid VR completely or limit their time with VR experiences. Now, two engineering professors at Columbia University say that they’ve come up with a solution to VR sickness that can be easily applied to the current array of consumer VR headsets, including Oculus Rift, HTC Vive, Sony PlayStation VR and Google Cardboard. The solution is simply a matter of dynamically changing — sometimes quite subtly — the field of view (FOV). Continue reading Study Shows Restricting Field of View Alleviates VR Sickness

At E3 in Los Angeles this week, Sony made a splash in virtual reality, by announcing a release date for its VR headset, designed to work with the PlayStation 4, now owned by 40 million people. PlayStation VR, which will go on sale in the U.S. on October 13, will offer 50 titles by the end of 2016, including an exclusive Batman game, Capcom’s “Resident Evil 7,” Square Enix Holdings’ “Final Fantasy XV” and a “Star Wars” title. The company also debuted exclusive PlayStation 4 games, including Batman and Spider-Man titles. Continue reading Sony to Release VR Headset and 50 VR Titles by End of 2016

At E3, Microsoft debuted the 4K video-capable Xbox One S, which is 40 percent smaller and $49 less than the previous $349 Xbox. The new console, also offered as a $400 version for a 2-terabyte hard drive, will unveil as a special edition in August and a standard version by end of year. Microsoft also plans to release a new virtual reality console and cross-platform games. Microsoft is in heated competition with Sony, which has sold an estimated 40 million PlayStation 4 consoles versus Microsoft’s estimated 21 million Xbox Ones. Continue reading Microsoft Unveils New Xbox, VR Plans, Cross-Platform Games

At its annual shareholders meeting, Alphabet chairman Eric Schmidt reiterated the company’s plan to wirelessly connect homes to high-speed Internet. The technology, viable now due to improvements in computer chips and more accurate wireless signal targeting, can deliver a 1 gigabit per second connection, equivalent to Google Fiber’s capabilities. Schmidt also delved into the company’s plans to advance search features, explore 3D printing for building construction, meatless meat, autonomous cars and other sectors. Continue reading Alphabet Update on Wireless Internet, Search, Education, Cars

Facebook just introduced a new way to view panoramas and VR photos on smartphones. Rather than zooming in and out, the new feature, dubbed 360 Photos, will allow the user to simply upload a panorama or photo from an iPhone, Samsung Galaxy, 360 app or the Ricoh Theta camera and its ilk, which Facebook will then convert. Via a compass icon, the user can then scan the photo by tilting the phone or click/tap-and-dragging. A Gear VR user can tap the “View in VR” button to scan the 360 photo by moving his head. Continue reading Facebook Launches 360 Photos for Sharing Immersive Images

At E3 2016 next week, Sony will come to the show having sold over 40 million PlayStation 4 consoles, outselling Microsoft’s Xbox One, by two-to-one. The company plans to debut a more powerful console, a virtual reality headset, and numerous first-party games. Microsoft, meanwhile, plans to launch a wide range of new Xbox hardware this year, beginning with, rumors have it, a slimmer, smaller version of the current Xbox One. In addition to new consoles, Microsoft will show off HoloLens and debut new games. Continue reading E3 Predictions for Sony, Microsoft: More Hardware, Games, VR

When the Electronic Entertainment Expo (E3) opens its doors in Los Angeles next week, some familiar game publishers will be missing for the first time. Electronic Arts has opted to hold its own mini-expo, Activision did not take a booth this year, and Disney is exiting the video game publishing business. That’s big news for E3, the industry’s premiere trade show that draws 50,000 video game industry members and historically has been the site of major title unveilings and celebrity appearances. Some ask whether E3 might be losing its luster. Continue reading E3 Loses Exhibitors as Publishers and Gamers Connect Online

This year’s Augmented World Expo (AWE) in Santa Clara was equal parts augmented and virtual reality. Curtis Hickman of The VOID presented some compelling instances in which physical and psychological misdirection are effective tools for the VR experience. Meta CEO Meron Gribetz demonstrated the sub-millimeter hand tracking accuracy of his company’s AR HMD. Jared Finder provided an update on the core tech components of Google’s Project Tango. Baobab Studios CEO Maureen Fan discussed the importance of image composition and story beats in VR. Highlights from the show floor included the latest ODG AR glasses and waveguide AR displays from Epson and Lumus. Continue reading AWE 2016 Addresses Rapidly Evolving VR and AR Ecosystem