Square Enix to Explore New Content Possibilities with AI, XR

Japanese triple-A game publisher Square Enix rang in the New Year with an open letter from President Takashi Kiryu emphasizing that the 20-year-old firm intends to reinforce its core business of content development and game publishing while aggressively exploring new areas like artificial intelligence and extended reality. In the short term, AI will be used “to enhance our development productivity and achieve greater sophistication in our marketing efforts,” Kiryu wrote in his letter, explaining that “in the longer term, we hope to leverage those technologies to create new forms of content.” Continue reading Square Enix to Explore New Content Possibilities with AI, XR

Meta Platforms Continues Its Pursuit of AI and the Metaverse

Meta Platforms has reportedly been investing billions of dollars each quarter in developing the metaverse, which CEO Mark Zuckerberg has described as the future of the company. Although sales of VR headsets and AR glasses dropped nearly 40 percent in the U.S. (according to research firm Circana), Meta continues to tout the intersection between AI and the metaverse. “The progress we made in 2023 means generative AI is making its way into the heart of the world’s most popular apps, mixed reality is now at the core of a mass market headset, and Ray-Ban Meta smart glasses will let AI see the world from our perspective for the first time,” explained Andrew Bosworth, CTO and head of Meta’s Reality Labs. Continue reading Meta Platforms Continues Its Pursuit of AI and the Metaverse

ETC Student Challenge: Future of Creative Media Resources

The latest Entertainment Technology Center student challenge launched on October 5. Technology and processes in the entertainment industry are changing rapidly, yet the goals of the entertainment and experience industries remain the same. Students from the schools of cinematic arts, engineering, business, communication, and innovation were asked: How can we forge alliances between the legacy community which has a deep knowledge of the storytelling arts and the rising filmmakers and creators helping to shape new tools and resources? How would you like to access these amazing legacy talents as you develop your own storytelling skills using new tools? How would you like organizations and institutions around you to support your ideas? Continue reading ETC Student Challenge: Future of Creative Media Resources

Apple’s Vision Pro May Compete in the AR Enterprise Space

Apple Vision Pro, the $3,499 mixed reality headset announced for release in early 2024, could be getting a B2B marketing push, as evidenced by a recently published Apple post on development apps. That would make competing products in the $3,300 to $5,000 range — including the Microsoft HoloLens and headsets from Magic Leap — Apple’s competition for the Vision Pro. That would also leave Meta Platforms and its Quest line, including the $500 mixed reality Quest 3 that began shipping last month, unchallenged in the consumer space, where it currently enjoys an estimated 80 percent market share. Continue reading Apple’s Vision Pro May Compete in the AR Enterprise Space

Diesel Vert Watch Debut Powered by Web3 Promo with NFTs

Watch brand Diesel continues its exploration of Web3 and the metaverse with its new Vert line, a collaboration with Fossil dropping November 2. The “narrative-driven brand experience” for Vert centers on a game-like digital adventure called “the Vert Metamorph Experience” that that can be explored online and instore through November 17. The Metamorph virtual world is inspired by Vert design details resulting in an environment both organic and futuristic. There, visitors will try to advance through challenges as an NFT-minted “A:VERT:AR” trying to reactivate time in land where it has stopped. Continue reading Diesel Vert Watch Debut Powered by Web3 Promo with NFTs

Meta Shows Off Quest 3 and Smart Glasses at Connect 2023

Key highlights from this week’s two-day Meta Connect virtual event include details about the Quest 3 mixed reality headset, the latest smart glasses from its Ray-Ban collaboration, and an announcement that AI stickers are rolling out across the Meta Platforms apps. Starting at $500, the Meta Quest 3 will add Microsoft 365 apps integration by the end of the year, for those who want to use the gaming headset for productivity. Available for preorder now, the Quest 3 ships October 10. The Ray-Ban Meta smart glasses start at $299 and ship October 17. Continue reading Meta Shows Off Quest 3 and Smart Glasses at Connect 2023

Meta’s ‘Horizon Worlds’ Offers Metaverse on Mobile, the Web

Meta Platforms will offer its “Horizon Worlds” virtual reality experience to the world at large, making it available in 2D via mobile and browsers on the Web, starting with early access. Initially, a “small number of people” will be able to  tap into the FPS game “Super Rumble” via the Meta Quest app on Android, with iOS availability over the next few weeks and “more experiences to come.” Early access can also be requested by those who prefer to use computer browsers at horizon.meta.com. “The metaverse should be available to everyone — no matter what device they’re on,” Meta suggests. Continue reading Meta’s ‘Horizon Worlds’ Offers Metaverse on Mobile, the Web

Samsung and LG to Launch Interoperable Smart Home Apps

Samsung and LG have entered into a smart home pact that enables each firm’s large home appliances to be controlled by the other’s app. This collaboration sprang from the Home Connectivity Alliance, of which Samsung was a founding member in late 2021. As a result, LG’s ThinQ app will indicate when the door has been left open on a Samsung Family Hub smart fridge. Likewise, Samsung’s SmartThings app can instruct your LG dishwasher to turn on at a specific setting. Samsung was also talking-up 6G and artificial intelligence at this week’s IFA 2023 electronics trade show in Berlin. Continue reading Samsung and LG to Launch Interoperable Smart Home Apps

Apple’s Sales Decline Tempered by Record for Services Arm

Apple experienced its third consecutive quarter of declining sales in Q2, with a 1.4 percent slip to revenue of $81.8 billion. But the Cupertino-based company managed to generate record performance in its Services division, up 8.2 percent to $21.21 billion. Sales of the company’s largest device segment, iPhones, underperformed estimates with $39.7 billion in sales, a 2.4 percent dip year-over-year. Overall, however, Apple slightly overperformed Wall Street expectations, which were forecast at $81.64 billion for the quarter ending in June. For Q2, Apple reported 1 billion paid subscriptions — including Apple Music, Apple TV+ and third-party apps. Continue reading Apple’s Sales Decline Tempered by Record for Services Arm

Meta Sees Double-Digit Growth for the First Time Since 2021

Meta Platforms had a successful Q2, reporting double-digit growth for the first time since Q4 2021. The performance was attributed to a rebound in the digital advertising sector. The good news comes with a warning, as the company says it plans to increase spending on virtual reality and artificial intelligence next year. The parent of Facebook and Instagram reported revenue of just under $32 billion for the period ending June 30, an 11 percent gain over 2022. Advertising contributed a whopping $31.5 billion, growing nearly 12 percent year-over-year. Continue reading Meta Sees Double-Digit Growth for the First Time Since 2021

Fable’s AI Showrunner App Generates Complete TV Episodes

San Francisco-based startup Fable has raised the curtain on its research involving “AI Showrunner” technology, an app it’s calling SHOW-1. As part of an ongoing project dubbed “The Simulation,” Fable is proffering demonstration footage of how SHOW-1 can generate episodes of the animated television show “South Park,” inserting anyone as the star. Fable claims its Showrunner system generates more than just scripts and dialogue, but can animate, add vocal performances and edit full episodes based on something as basic as a two-sentence prompt. Continue reading Fable’s AI Showrunner App Generates Complete TV Episodes

Meta Unveils Llama 2 LLM with Microsoft as Preferred Partner

This week, Meta Platforms released Llama 2, the next generation of its open-source large language model that is free for research and commercial use. Llama 2’s pretrained and fine-tuned language models are available in sizes ranging from 7 to 70 billion parameters. Meta also named Microsoft Azure its “preferred partner for Llama 2,” offering it through the Azure AI model catalog for use with cloud-native tools that leverage content filtering and safety features. Meta says Llama 2 is “also optimized to run locally on Windows,” providing developers a seamless workflow across enterprise and consumer platforms. Continue reading Meta Unveils Llama 2 LLM with Microsoft as Preferred Partner

Sony Offers Affordable Phone-Based MoCap System in U.S.

Sony Electronics is launching its Mocopi mobile motion capture system in the United States. Using a dedicated smartphone app for iOS and Android, the wireless system enables full-body motion tracking, captured by six small, lightweight sensors. Sony has been marketing Mocopi in Japan where virtual streamers (also called “VTubers”) have been using the system to drive avatars and fictional animated characters. Mocopi allows users to go mobile with virtual reality, loosening time and location constraints. Sony is now taking preorders for the $499 Mocopi system, which ships July 14. Continue reading Sony Offers Affordable Phone-Based MoCap System in U.S.

Meta Announces Quest+ Subscription Service for VR Games

Meta Platforms is marketing its Quest catalog with the new monthly VR subscription game service Meta Quest+. For a monthly fee of $7.99 or $59.99 annually, Quest 2 and Quest Pro enthusiasts will gain access to two hand-picked VR titles per month that they can download and play through the life of their subscription. The “browse less and play more” approach aims to provide users an easy point of entry to explore the Meta Quest catalog. Available as of this week, Meta CEO Mark Zuckerberg announced the Quest+ pass Monday on Meta’s Instagram channel. Those who sign up through July 31 get their first month for $1. Continue reading Meta Announces Quest+ Subscription Service for VR Games

Zuckerberg Shares Meta Strategy with Staff After Rocky Year

Following nine months of difficult repositioning that included layoffs and consolidation as Meta Platforms segued to its “year of efficiency,” CEO Mark Zuckerberg recently shared his plans for the company’s future with employees at an all-hands meeting. In a discussion that has been reported as an effort to help bolster staff morale during this challenging period, Zuckerberg explained his strategy regarding job cuts, offered insight on the tech giant’s approach to artificial intelligence, and took a swipe at Apple’s upcoming Vision Pro mixed reality headset while talking about his goals for VR and the metaverse. Continue reading Zuckerberg Shares Meta Strategy with Staff After Rocky Year