Netflix Q2 Subscriber Dip Likely Just a Blip in Overall Picture

In Q2 2018, Netflix reported lower subscriber growth numbers than Wall Street predicted, causing its stock to fall 14 percent in after-hours trading. The company added 670,000 subscribers domestically and 4.47 million internationally, which significantly missed predictions of 1.23 million in the U.S. and 5.11 million international. The streaming content company also made predictions on its Q3 growth below the forecasts of analysts. Company executives said they did not know why subscriber growth was less than expected. Continue reading Netflix Q2 Subscriber Dip Likely Just a Blip in Overall Picture

Facebook Strategizes Ways to Draft Off Instagram’s Growth

Instagram is threatening to overshadow its parent company Facebook. The platform now has 1 billion users, more than Facebook had when it bought Instagram for $715 million, and, according to Bloomberg Intelligence, is worth more than $100 billion. Most critically, Instagram appeals to a younger demographic, which Facebook needs to keep growing. Other Facebook users are also gravitating to Instagram’s more lighthearted photo and video app, in the wake of Facebook’s involvement in privacy and political scandals. Continue reading Facebook Strategizes Ways to Draft Off Instagram’s Growth

Microsoft Calls On Congress to Regulate Facial Recognition

Microsoft is calling for regulation of facial recognition technology, with president Bradford Smith writing a blog post detailing its potential misuse, and comparing it to medicine and cars, both of which are highly regulated. He urged Congress to act, saying that, “government needs to play an important role in regulating facial recognition technology,” and that, “a world with vigorous regulation of products that are useful but potentially troubling is better than a world devoid of legal standards.” Continue reading Microsoft Calls On Congress to Regulate Facial Recognition

Netflix ‘Smart Downloads’ Tool Makes Mobile Viewing Easier

Netflix’s new “Smart Downloads” tool helps mobile viewers manage their content storage by automatically deleting TV show episodes after they have been viewed and then replacing them with upcoming episodes in the queue. The company introduced offline viewing of certain movies and TV shows in 2016 based on subscriber demand. Now, Netflix estimates that about 60 percent of its global users access the streaming service on their mobile devices at least once a month. With the new feature, mobile users can minimize the amount of manual TV show downloads necessary for offline viewing. Continue reading Netflix ‘Smart Downloads’ Tool Makes Mobile Viewing Easier

New Features Make it Easier to Run Ads on Google Services

Google launched four new ad products to automate the process of buying ads and create a central marketing hub for Google. Via an integration with Shopify, Google now runs shopping ads on its site and enables advertisers to buy these ads directly through Shopify, a move that helps both companies fend off rival Amazon. The new ad products allow marketers to set a goal and then pursue it with ads across Google Search, Google Maps, YouTube and the Internet. Google ads head Sridhar Ramaswamy describes it as a “one-stop shop.” Continue reading New Features Make it Easier to Run Ads on Google Services

YouTube Seeking Content From Authoritative News Sources

YouTube is awarding $25 million in grants, part of a $300 million Google News Initiative, to news organizations to help them expand their video operations. The company plans to identify “authoritative news sources” and bring their stories to the top of users’ feeds. Now begins the work to decide what constitutes authority in news journalism, in a society where many don’t trust the traditional news media at all. To that end, YouTube also debuted changes to its tools to recommend news-related videos. Continue reading YouTube Seeking Content From Authoritative News Sources

New Accounting Rules Could Impact the Profits of TV Shows

In the new age of streaming (and often binge-watching) video content across multiple platforms, the distinction between movies and TV shows has become blurred. The Emerging Issues Task Force, a part of the non-profit Financial Accounting Standards Board (FASB), is recommending a change that would impact the profits of today’s TV shows. Calling the difference between such shows and movies as “no longer relevant” for gauging companies’ finances, the new accounting rules would let TV producers track costs the same way movie producers do. Continue reading New Accounting Rules Could Impact the Profits of TV Shows

2018 FIFA World Cup Is Shattering Live-Streaming Records

Streaming video tech company Akamai, which has been supporting live streaming for the 2018 FIFA World Cup, reports that the tournament is the largest sporting event in which the company has been involved. The World Cup from Russia has experienced a major increase in live-streaming traffic, with the first 10 days surpassing traffic for all 64 matches of the 2014 event in Brazil. According to Akamai, the current tournament has delivered more than twice the streaming video traffic of four years ago and more than 15 times the video delivered in 2010. Continue reading 2018 FIFA World Cup Is Shattering Live-Streaming Records

New California Legislation Aims to Strengthen Net Neutrality

After California state senator Scott Wiener introduced a bill in May to the state assembly to ensure net neutrality, a committee voted to remove protections, an action that some said would allow broadband suppliers to throttle applications. Now those protections are being reinstated. Assembly member Miguel Santiago who proposed the changes to the bill passed last month, and Wiener came to an agreement on a new version of the bill that will make it the strongest net neutrality protection in the United States. Continue reading New California Legislation Aims to Strengthen Net Neutrality

Netflix Now Tops Broadcast, Cable, YouTube for TV Viewing

According to a new Cowen & Co. survey of U.S. consumers, subscription-video service Netflix is now the top choice for watching entertainment content on TV. In response to the question, “Which platforms do you use most often to view video content on TV?” — 27 percent of the 2,500 respondents said they prefer Netflix, while 20 percent opt for basic cable, 18 percent for broadcast television, and 11 percent for YouTube. Meanwhile, Netflix is reportedly testing a new Ultra tier that would allow simultaneous streaming of Ultra HD video and audio across four devices. Continue reading Netflix Now Tops Broadcast, Cable, YouTube for TV Viewing

Instagram Users Can Feature Popular Music in Their Stories

Instagram Stories, which currently touts 400 million daily users, now offers a new feature that enables users to add clips of popular songs to their photos and videos. The feature is initially available to Android and iOS users in six countries (including the U.S.), with plans to roll out to additional regions soon. Facebook’s recent deals with major and indie music labels will enable Instagram users to select up to 15 seconds of music from the likes of Bruno Mars, Cardi B, Demi Lovato and Maroon 5 to create soundtracks for each post. Continue reading Instagram Users Can Feature Popular Music in Their Stories

Google, Nvidia Train Neural Networks to Post-Process Video

Google researchers have created a machine learning system that adds color to black & white videos, and can also choose which specific objects, people and pets receive the color treatment. The technology is based on what’s called a convolutional neural network, which is architecturally suited for object tracking and video stabilization. Meanwhile, Nvidia has debuted an algorithm that slows down video, without the jitters, after it’s been captured, by using a neural network to create “in between” frames required for smooth motion. Continue reading Google, Nvidia Train Neural Networks to Post-Process Video

Oculus TV Debuts as Smart TV for Viewing in Virtual Reality

Oculus officially debuted Oculus TV, a free app and dedicated hub for watching flatscreen video in virtual reality via the Oculus Go headset. By introducing Oculus TV, first announced at last month’s F8 conference, the company makes good on its interest in non-gaming uses of VR. Oculus TV features a virtual home theater with what Oculus says is the equivalent of a 180-inch TV screen, and supports access to streaming video services including Showtime, free web service Pluto TV, Red Bull TV, and Facebook Video. Continue reading Oculus TV Debuts as Smart TV for Viewing in Virtual Reality

AT&T to Purchase AppNexus, Plans Global Ad Marketplace

AT&T is reportedly paying about $1.6 billion to acquire AppNexus, which offers automated software to help advertisers buy ads across apps and websites. Now, AT&T chief executive of advertising and analytics Brian Lesser revealed that the purchase is aimed at creating a platform that connects advertisers not simply with AT&T’s own content, but with competing media outlets in television and digital video. The result would be a pioneering marketplace and give AT&T more leverage against Facebook and Google. Continue reading AT&T to Purchase AppNexus, Plans Global Ad Marketplace

AT&T Looks to Attract Cord Cutters With New Video Service

AT&T launched WatchTV, a “skinny bundle” video service aimed at luring cord cutters. The package offers a select number of TV channels for as little as $15 per month and gives free access to subscribers on unlimited data plans. For now, the service will be free with the company’s two top-tier wireless plans; the $15 per month plan will launch later. Among the channels to be included are AMC Networks and Discovery; Viacom’s Comedy Central and MTV2 will be added after launch. AT&T just acquired Time Warner for $81 billion. Continue reading AT&T Looks to Attract Cord Cutters With New Video Service

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