CES Panel: Defining TV Across Primetime and Multi-Platforms

Altman Vilandrie & Company director Jonathan Hurd presided over a panel at CES on how TV has evolved and will continue to change. Viacom’s Stefanie Schwartz noted that her company is making “hours of original content to drive viewership and engagement on all the social platforms.” “We’re experimenting with all kinds of formats and seeing what works,” she said. MAGNA North America president David Cohen said his company is doubling down on OTT. “We’re looking to think about where to put the dollars as consumers migrate,” he said. Continue reading CES Panel: Defining TV Across Primetime and Multi-Platforms

CES Returns to Las Vegas This Week with Expanded Exhibits

CES 2019, which calls itself the largest and most influential tech event in the world — “where the entire technology ecosystem gathers to conduct business, launch products, build brands and partner to solve some of today’s most pressing societal challenges” — gets underway today with a full day of conference sessions and media briefings before the millions of square feet of exhibit space opens on Tuesday, January 8. CTA, owner of the show, highlighted a number of key sessions and exhibit marketplaces that visitors to CES may want not want to miss and our team will cover this week. Continue reading CES Returns to Las Vegas This Week with Expanded Exhibits

Senate Releases Reports with Details of Russian Interference

The Senate Intelligence Committee released two reports that reveal how Russia’s Internet Research Agency targeted groups including African-Americans, evangelical Christians and pro-gun activists to confuse voters, create division and support Donald Trump’s run for president. The Russian operation reportedly used every digital platform available, including Facebook, Instagram, Vine, LiveJournal and even “Pokémon Go.” The research also revealed how these same digital platforms delayed reporting the extent and type of interference. Continue reading Senate Releases Reports with Details of Russian Interference

Facebook Messenger Tests ‘Watch Videos Together’ Feature

Whether it involves movies, sports events or in-the-moment activities — sharing the experience with friends can make it more enjoyable. This is what Facebook is reportedly testing with its “Watch Videos Together” feature. This feature includes the ability to watch a video within a Messenger group chat while simultaneously commenting, discussing and joking about it. Earlier this year, Facebook launched its Watch Party. Facebook is now potentially expanding its concept of the Watch Party to Messenger, the popular instant messaging app and platform. Continue reading Facebook Messenger Tests ‘Watch Videos Together’ Feature

Social Media Tops Newspapers as Preferred Source of News

In a new first, social media platforms have surpassed traditional print newspapers as the preferred news source for adults in the United States. According to a new Pew Research Center report, American adults turn to social media more than newspapers, but not more than they prefer other news sources such as television and radio. While the percentages of those who preferred social media were about equal to those who opted for newspapers last year, Pew found that 20 percent of U.S. adults now get their news from social platforms, compared to 16 percent who prefer newspapers. Continue reading Social Media Tops Newspapers as Preferred Source of News

Internal Emails Reveal the Way Facebook Treated Companies

Based on 250 pages of internal Facebook emails and documents from 2012 to 2015 and released by a U.K. parliamentary committee, it’s been revealed that Facebook used its massive cache of data to favor some companies, such as Airbnb and Netflix with “special access,” and punish others by cutting them off. Further, chief executive Mark Zuckerberg and chief operating officer Sheryl Sandberg were closely involved in decisions to “increase sharing back into Facebook” and other moves to primarily benefit the company. Continue reading Internal Emails Reveal the Way Facebook Treated Companies

Microsoft Chatbot Xiaoice Excels at AI-to-Human Engagement

Unlike Siri, Alexa, Google Assistant and Microsoft’s own Cortana, the latter’s social chatbot Xiaoice (pronounced “Shao-ice”) isn’t constructed simply to answer questions or resolve problems but can also tell jokes, write poetry, and exhibit “empathic computing” abilities. In China, Xiaoice resided on Huawei smartphones and was a weather reader on Dragon TV, a Shanghai TV station. Debuted in China in May 2014, Xiaoice has had more than 30 billion mainly text conversations with 660 million people around the world. Continue reading Microsoft Chatbot Xiaoice Excels at AI-to-Human Engagement

Snapchat Intros Native Shopping With E-Commerce Channel

Snapchat’s Discover section now features a new channel called “Shop & Cop” that offers an e-commerce experience powered by Shopify. The new channel allows consumers to shop without having to leave the app. It is curated by Snapchat, but features Shopify merchants selling their products. Black Friday and Cyber Monday served as the launching pad for rolling out the feature while offering special bargains. Coco and Breezy, Gymshark, Kylie Cosmetics and Drake’s merchandise shop TourLife are among the 20 brands that have already signed on. Continue reading Snapchat Intros Native Shopping With E-Commerce Channel

Demise of Google+ Points to Facebook’s Social Dominance

Google is shutting down its Google+ social network in the wake of revelation that a software bug exposed the data of up to 500,000 Google+ users since 2015. The company also debuted tools that give users more control over the data they share with Google-connected apps and services. The demise of Google+ is in stark contrast to its 2011 launch, when it represented an “exclusive club” that required a private invitation to enter. In following years, Google discovered running a social network is trickier than it appears to be. Continue reading Demise of Google+ Points to Facebook’s Social Dominance

Finding the Ideal TV Guide for Multiple Services and Devices

As the number of options for watching great content has grown, the ability to search and find that content has lagged behind. An ideal TV guide, from a single remote control (or smartphone), would offer search, sorting and personalization, and suggest the next program we might want to watch. One such possibility is the $100 Caavo Control Center, which enables up to four devices to be plugged in to a single remote control. A second is the Reelgood smartphone-based streaming guide that tracks over 50 streaming services. Continue reading Finding the Ideal TV Guide for Multiple Services and Devices

Senators Ask FTC to Examine Kids Apps’ Privacy Violations

Two Democratic senators — Edward Markey of Massachusetts and Richard Blumenthal of Connecticut — sent a letter on Wednesday to the Federal Trade Commission asking for an investigation into whether the thousands of “child-friendly” apps in the market are actually collecting children’s personal information. To do so would violate a federal law protecting children’s online privacy, since it requires sites and apps targeting persons under 13 years old to obtain verifiable parental permission before collecting data. Continue reading Senators Ask FTC to Examine Kids Apps’ Privacy Violations

Series of Tweets Cost Elon Musk Chair Position, Major Fine

As part of a settlement with the Securities and Exchange Commission, Tesla CEO and co-founder Elon Musk has agreed to pay a $20 million fine and step down as chairman of the California-based electric automaker for three years. The SEC accused Musk of securities fraud after he tweeted from his personal Twitter account that he had secured enough funding to take Tesla private. Musk has admitted to no wrong-doing. In addition to Musk’s significant personal fine, Tesla has agreed to develop leadership reforms and pay $20 million for not properly vetting the CEO’s tweets. Continue reading Series of Tweets Cost Elon Musk Chair Position, Major Fine

State Officials Consider a Joint Investigation of Tech Players

In a meeting of nine state officials and representatives of five other states led by U.S. Attorney General Jeff Sessions, the market dominance and privacy practices of large tech companies were discussed, as well as the possibility of a joint investigation of tech giants such as Google, Facebook and others. Attorney General Doug Peterson (R-Nebraska) said his state is examining just such a multi-state inquiry into antitrust and consumer protection issues. Potential political bias, a previously raised topic, was barely touched. Continue reading State Officials Consider a Joint Investigation of Tech Players

ABC Stations Target Millennials With ‘Localish’ Mobile Brand

The ABC Owned Television Stations Group has debuted Localish, a brand targeting digital-native millennials with hyper-local stories that will be distributed on digital and social media platforms. The stations already have a large digital and social presence, making this segue to Localish a natural move. Creation of the brand is based on ABC research that found this cohort feels better about their local community than the world. The ABC websites, social platforms, iOS and Android apps and Roku, Apple TV and Amazon Fire TV will play the content. Continue reading ABC Stations Target Millennials With ‘Localish’ Mobile Brand

Nielsen Updates its Social Ratings to Measure Owned Content

Nielsen’s Social Content Ratings service — which measures the impact of television programming across social platforms Facebook, Instagram and Twitter — has been updated to include Owned Content Performance for helping television networks better understand social impact and optimize social strategies. During August, Nielsen examined more than 142,000 TV-related posts and tweets from accounts owned by or affiliated with networks, programs and talent handles, and discovered that images and video outperformed text in terms of engagement. Continue reading Nielsen Updates its Social Ratings to Measure Owned Content

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