Hulu Launches Ultra HD, YouTube Supports 4K Live Streaming

Hulu has joined Netflix and Amazon in offering select titles in 4K. Subscribers with a Microsoft Xbox One S or Sony PlayStation 4 Pro console (and a minimum connection speed of 13 megabits per second) can now enjoy James Bond films and original Hulu series in the Ultra HD format. Netflix and Amazon also offer select high dynamic range content. Meanwhile, YouTube — which first introduced 4K support to its video-sharing site in 2010 — is now bringing the same capability to live streaming of 4K and 360 videos. The feature should help the site compete with Facebook and Twitter in the live streaming space. Continue reading Hulu Launches Ultra HD, YouTube Supports 4K Live Streaming

Netflix Makes Updates to Improve Visual Quality of Downloads

Last week, Netflix opened the doors to downloaded content for offline viewing on mobile devices. Now, the company is describing some judicious technology adjustments it made to ensure viewers enjoy an improved video image, and that the resulting content doesn’t eat up the mobile device’s storage. The company did that by switching video codecs, although the result favors Android users, as well as improving its already-established method of varying data rates based on the needs of each scene in a movie or TV show. Continue reading Netflix Makes Updates to Improve Visual Quality of Downloads

Facing Ad Saturation, Facebook Is Now Forced to Get Creative

Facebook, which is currently ranked second in Internet advertising, is reaching saturation with its ads, prompting chief financial officer David Wehner to declare that the company’s revenue growth will “meaningfully” slow in 2017. That’s forcing Facebook to experiment with more creative ways to boost ad revenue than simply pushing quantity. To that end, the company is experimenting with targeting customized ads based on the Facebook profiles tied to the IP addresses streaming shows to peoples’ Roku or Apple TV boxes. Continue reading Facing Ad Saturation, Facebook Is Now Forced to Get Creative

CBS All Access Has Deal to Live-Stream NFL Football Games

CBS recently announced that it signed a deal with the NFL to stream CBS-broadcast football games via the network’s $6-a-month standalone streaming app. “CBS All Access subscribers will be able to stream the game that is being broadcast by their local CBS affiliate, as well as playoff games and several of next year’s Thursday night NFL games,” reports The New York Times. According to CBS, its app currently touts about a million subscribers, which the network predicts will reach 4 million in the next five years. The NFL has been looking for alternatives as it contends with declining ratings for primetime games. The league has already agreed to live stream Thursday Night Football games on Twitter. Continue reading CBS All Access Has Deal to Live-Stream NFL Football Games

Amazon Expands its A La Carte Offerings with HBO, Cinemax

Prime video members can access premium cable content from HBO and Cinemax now that Amazon has introduced the channels to its add-on packs in Amazon Channels, which now features more than 70 add-ons available to subscribers willing to pay more each month. “HBO is an additional $14.99 per month, and Cinemax is $9.99 monthly, with both offering 30-day free trials,” notes TechCrunch (HBO’s standalone HBO Now also runs $15/month). “The HBO add-on provides access to HBO’s current hits and past hit shows and limited series, as well as their current licensed movies, and news shows. Likewise Cinemax provides access to their original shows, as well as movies.” Continue reading Amazon Expands its A La Carte Offerings with HBO, Cinemax

Dish’s Sling TV Introduces Beta Test of a Cloud DVR Feature

Dish’s Sling TV is launching a cloud DVR feature, to better compete with Sony PlayStation Vue and other companies that already offer that capability. The new feature will allow consumers to record TV shows and movies for later viewing, and is slated to go into beta in December, according to Sling. The beta test is at first only available to those accessing Sling TV through Roku devices. To sweeten the deal, Sling says its recordings will not expire after 28 days, the length of time that PlayStation Vue saves them. Continue reading Dish’s Sling TV Introduces Beta Test of a Cloud DVR Feature

Moat Debuts Video Ad Metrics for Variety of Digital Platforms

Analytics company Moat is rolling out new advertising metrics for platforms including Facebook, YouTube, Snapchat and Hulu. Recently, Facebook revealed that it has overstated metrics for video viewing for years. Rather than focusing on what constitutes a video view, Moat will judge the quality of video ad views with its Moat Video Score, which assigns in real time a number between zero and 100 based on how long viewers watch and listen to the ad and the percentage of “screen real estate” it takes up. Continue reading Moat Debuts Video Ad Metrics for Variety of Digital Platforms

Warner Bros. Acquires Machinima for Digital Networks Division

Warner Bros. announced its plan to purchase the rest of gamer-centric YouTube network Machinima, which the studio first invested in two years ago. The digital media company will join the recently created Warner Bros. Digital Networks arm to help the studio develop new digital and over-the-top offerings. “With Machinima now wholly under its control, Warner Bros. hopes to tap deeper into the network’s loyal audience of young consumers who devour video game-related programming — especially content related to Warner’s own franchises including DC,” reports the Los Angeles Times. Machinima also “provides video programming for services including Playstation Vue, Amazon Prime and the CW network.” Continue reading Warner Bros. Acquires Machinima for Digital Networks Division

Amazon Readies Launch of Prime Video in 120 More Countries

Amazon is expected to debut its streaming Amazon Prime Video in about 200 countries and territories, say sources close to the matter. Although a launch in India was already announced, Prime is currently only available in the U.S., U.K., Germany, Austria and Japan. The news was leaked by Jeremy Clarkson, star of the upcoming Amazon automotive show “The Grand Tour,” who tweeted that “Amazon has gone global,” with the show to be available in 200 territories. With a global reach, Amazon will be in direct competition with Netflix. Continue reading Amazon Readies Launch of Prime Video in 120 More Countries

Apple Cuts Fees Charged to Streaming Services in App Store

Apple is halving the amount it charges streaming services to sell video on its App Store, in response to widespread discontent among content partners. Earlier, Apple tried unsuccessfully to create its own live TV service, but instead released an app that relies on programs from streaming services including HBO, Hulu and Showtime. Apple is now cutting its share from 30 percent to 15 percent. Some non-video apps will also dip to 15 percent after the customer has been a subscriber for a year. Continue reading Apple Cuts Fees Charged to Streaming Services in App Store

Fandango Brings Movie VOD Service to Xbox Game Consoles

Movie ticketing company Fandango launched its VOD service FandangoNOW on Microsoft’s Xbox One and Xbox One S consoles. FandangoNOW, which is already on Android TV among other platforms, offers 40,000 new-release and catalog movies as well as next-day TV shows for rent and purchase. The move puts Fandango in direct competition with Apple iTunes, Amazon Video and Walmart’s Vudu. Fandango’s end game is to deploy the rebranded FandangoNOW to increase overall revenues via a home entertainment offering. Continue reading Fandango Brings Movie VOD Service to Xbox Game Consoles

Hulu Acquires The VGP to Improve Recommendation Options

Hulu just bought the assets of The Video Genome Project (The VGP), whose technology automatically aggregates metadata around video content, classifies it into subgenres and then uses the data to connect titles. The VGP makes connections beyond obvious criteria such as genre, director or cast. Hulu says a “small team” from The VGP will join the company, and, with this technology, Hulu will be able to offer classifications similar to Netflix’s more granular offerings, such as “Action Sci-Fi & Fantasy Based on Books.” Continue reading Hulu Acquires The VGP to Improve Recommendation Options

Fox Releases Immersive Project: ‘The Martian VR Experience’

At CES in January, Fox Innovation Lab showed its first cut of “The Martian VR Experience.” Now, 11 months later, 20th Century Fox’s Lab has just released the finished product, directed by Robert Stromberg and executive produced by Ridley Scott, for use with HTC Vive and PlayStation VR. “The Martian VR Experience,” which is available to consumers for $19, takes viewers into the world of the 2015 Fox movie “The Martian,” directed by Scott, where astronaut Mark Watney (played by Matt Damon) was abandoned on Mars. Continue reading Fox Releases Immersive Project: ‘The Martian VR Experience’

Watching Video on Mobile Devices Increases 85% Since 2010

According to the seventh annual edition of the Ericsson ConsumerLab TV & Media Report, the weekly amount of time that consumers spend watching TV and video via mobile devices has increased 85 percent over the last six years. The report notes that 1.1 billion consumers now use their smartphones or other connected mobile devices to watch streaming video. Average time watching mobile video has jumped more than 200 hours a year since 2012. Overall TV and video viewing is up 1.5 hours per week, while there has been a 2.5 hour per week decline in television fixed screen viewing. Continue reading Watching Video on Mobile Devices Increases 85% Since 2010

DEG Reports Increase in U.S. Home Entertainment Spending

Consumer spending on home entertainment was up 3.8 percent to $4.2 billion in Q3, according to DEG: The Digital Entertainment Group. “Leading the charge was subscription streaming, with sales up 23.9 percent,” reports TWICE. “Electronic sell-through followed with a 9.8 percent gain, while VOD trailed in third place among digital formats with a 4.8 percent increase.” Packaged media took a hit, with combined Blu-ray and DVD sales dropping 8.7 percent, while storefront, kiosk and subscription rentals declined 17.8 percent. DEG notes that 85 percent of U.S. homes now have a 1080p TV, and sales of 4K TVs are approaching 10 million units. Continue reading DEG Reports Increase in U.S. Home Entertainment Spending

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