NAB 2017: Parks Associates Study Finds That TV Is Still King

Parks Associates debuted a report looking at trends in OTT, focusing on 2010 through 2016. Senior research analyst Glenn Hower stated that TV remains the top viewing platform by hours of video watched in U.S. households. “Yes, people do watch video on lots of devices,” said Hower. “But it hasn’t cannibalized TV.” Among those devices, viewing on computers has leveled out, whereas mobile phones and tablets have seen modest increases, but low overall viewership, which means people are watching a lot of short form content.” Continue reading NAB 2017: Parks Associates Study Finds That TV Is Still King

Verizon Plans to Test 5G Network Technology in U.S. in 2016

Verizon is already developing a 5G cellular network, the next generation of wireless technology following 4G LTE. Chief financial officer Fran Shammo says the company plans to launch the first 5G network in the U.S. Verizon hopes to begin trials of the 5G network as early as this year, but the technology probably won’t be widely available until 2020. Verizon says the 5G network is different from the LTE network because 5G is designed to accommodate demands of the Internet of Things. Continue reading Verizon Plans to Test 5G Network Technology in U.S. in 2016