Netflix Fans Watch More Monthly, Hulu Leads in Daily Viewing

In April, we reported that Netflix held the top spot among streaming services in U.S. household penetration. Last month, Leichtman Research released figures suggesting that Netflix had doubled its subscription base over five years and, for the first time, surpassed cable TV in number of total subscribers. Now, comScore data indicates that cord cutters are spending more time watching content via Netflix per month than they are on Amazon Video, Hulu and YouTube combined. Interestingly, the data also shows that Hulu users watch more content on a daily basis. Continue reading Netflix Fans Watch More Monthly, Hulu Leads in Daily Viewing

Charter and CenturyLink to Debut Streaming Skinny Bundles

Charter Communications and CenturyLink are the latest operators to introduce streaming skinny-bundle options for consumers looking for alternatives to conventional pay TV. The new services join a crowded field as an increasing number of companies face the challenges involved with attracting cord cutters and new customers. Charter will test its $20 per month Spectrum Stream that offers local broadcast and cable channels, VOD titles and optional premium channels. Meanwhile, CenturyLink Stream has introduced bundles that range from $15 per month to the Ultimate 45+ channel package for $45 per month. Continue reading Charter and CenturyLink to Debut Streaming Skinny Bundles

Hollywood Fights ‘Legal’ Software to Stream Pirated Content

CorkyTV pitches its service as “Free TV For Life!” The easy-to-use software, offered by Corky Stanton for sale on Amazon Fire sticks and other streaming devices costing up to $300, lets users stream TV shows and movies from dubious websites. Stanton claims the software is completely legal, placing the responsibility on the user. He represents a new kind of entrepreneur that is raising concern in Hollywood as the entertainment industry continues to battle piracy and copyright infringement. Continue reading Hollywood Fights ‘Legal’ Software to Stream Pirated Content

AMC Announces the Launch of its Ad-Free Streaming Service

AMC is introducing AMC Premiere, its new $5 per month streaming service that offers commercial-free versions of current programs, movies, trailers, bonus scenes, and the ability to stream shows at the same time they air on television. However, the cable network is not targeting cord cutters yet. “For now at least, you have to be a pay TV subscriber to use AMC Premiere — and specifically, a Comcast Xfinity TV customer,” reports TechCrunch. “That’s because launch of the new service is currently tied to a deal with Comcast, whose Xfinity TV customers will be able to stream the service via their set-top boxes as well as the Xfinity Stream website and mobile app.” Continue reading AMC Announces the Launch of its Ad-Free Streaming Service

Netflix to Support Dolby Atmos Surround Sound for Streaming

Netflix plans to support Dolby Atmos surround sound, adding a premium spatial audio format to its existing 4K and HDR technology for images. Dolby Atmos, which debuted in 2012, is not only featured in movie theaters around the world but has been adopted by home theater systems from Denon, Pioneer and others. Microsoft now supports Dolby Atmos with the Xbox One, as do many manufacturers of sound bars and headphones. Hundreds of 2016 LG OLED TV owners are also now clamoring for Dolby Atmos support. Continue reading Netflix to Support Dolby Atmos Surround Sound for Streaming

Facebook, Fox Sports Partner to Live Stream UEFA Soccer

Facebook will begin to live-stream more than a dozen UEFA Champions League soccer matches in September via a partnership with Fox Sports. The deal includes double-headers during the group stage, four round of 16 games and four quarterfinal matches. With the Champions League, Facebook adds a high-profile event to its growing lineup of live sports. The social giant is betting that live sports, which draw viewers to comment on social media platforms, will also be appealing to advertisers. Twitter, for example, has already committed to all-day live video programming. Continue reading Facebook, Fox Sports Partner to Live Stream UEFA Soccer

Amazon Prices NFL Thursday 30-Second Spot at $2.8 Million

Amazon revealed to Reuters that it will charge advertisers $2.8 million for 30-second commercials during the NFL Thursday Night Football games it will stream live to Prime customers this upcoming season. Amazon is paying the NFL $50 million to stream the season’s 10 games, the company’s first major push into live sports. In addition to Amazon Prime streaming, the games will also be available on either CBS or NBC, each of which are airing five games. Last season, Twitter paid $10 million to stream Thursday night NFL games. Continue reading Amazon Prices NFL Thursday 30-Second Spot at $2.8 Million

YouTube Debuts New Features, Plans More Original Content

At VidCon, YouTube introduced new feature upgrades, among them a redesign to mobile and desktop that allows the screen size to adjust to the video format playing, and a sharing feature, currently being tested in Canada that will soon debut in the U.S. and South America. YouTube is also pursuing virtual reality via a new format being created in partnership with Lenovo and LG. And the company reports that its Red Originals are proving successful (although it didn’t provide subscriber stats) and expanding to new markets. Continue reading YouTube Debuts New Features, Plans More Original Content

Discovery Moves TV and Business Systems Into AWS Cloud

By the end of 2017, Discovery Communications will have shifted the processing of all its U.S. TV programs and 80 percent of its business systems from its own data centers to the public cloud. Last week, the company distributed Discovery Life and Destination America, among the smallest of its 13 U.S. channels, via Amazon Web Services. By doing so, Discovery is moving away from its reliance on pricey satellite networks and enabling more flexible programming, says the company chief technology officer John Honeycutt. Continue reading Discovery Moves TV and Business Systems Into AWS Cloud

Intel to Sponsor Olympics, Showcase VR, AI and Drone Tech

Intel has inked a partnership with the International Olympic Committee through 2024 to showcase its virtual reality, 360-degree video, artificial intelligence and drone technologies. Intel has already been using its VR and other technologies for baseball, basketball and football games, and the deal could help heighten its profile in sports. An internal group started exploring deals last fall. Because TV ratings for the Olympics have been falling, a technology sponsor could help the Games reach a younger demographic. Continue reading Intel to Sponsor Olympics, Showcase VR, AI and Drone Tech

Fox Plans Six-Second Ad Format for Digital Platforms and TV

Fox Networks Group plans to introduce a six-second, unskippable ad format for digital and on-demand platforms by October. The new format, similar to an approach adopted by YouTube, could eventually be offered to traditional TV advertisers, following its testing phase. “TV ads are typically longer than 15 seconds, but as viewing shifts online, where people are skipping or blocking ads, advertisers and media companies have experimented with new ad formats and strategies,” reports The Wall Street Journal. Fox’s new format could be ideal as pre-roll ads before long-form episodes and premium sports content. Continue reading Fox Plans Six-Second Ad Format for Digital Platforms and TV

CNN to Transform Great Big Story Into a Streaming Channel

Time Warner’s CNN plans to spend $40 million over two years to turn its in-house social video startup Great Big Story into a 24-hour streaming channel. The cable news pioneer “launched Great Big Story in 2015 to make short videos about offbeat places and people,” explains Bloomberg. “The goal was to distribute videos on social media to reach millennials who don’t watch CNN on television.” By next summer, Great Big Story will transform to a 24-hour schedule, “including live programming or feature-length films,” streaming via web TV services such as Sling TV or DirecTV Now. According to CNN exec Andrew Morse, the online feed could one day become its own subscription service or TV network. Continue reading CNN to Transform Great Big Story Into a Streaming Channel

NBC Sports Targets Younger Viewers With eSports Tourney

Comcast’s NBC Sports announced its plans to televise an eSports tournament this summer, as broadcasters continue to experiment with competitive videogaming to increase viewership. “The cable network hopes a tournament built around a popular quirky game called ‘Rocket League’ will attract hard-to-reach viewers — particularly younger males — who increasingly are ditching cable subscriptions for live-streaming services such as Netflix,” reports The Wall Street Journal. According to Newzoo, the number of viewers for eSports will double this year over 2012 and reach 286 million by 2020. Continue reading NBC Sports Targets Younger Viewers With eSports Tourney

Facebook Introduces Video Series, Targeting TV Ad Market

Facebook is in production on new video series, with an eye on the $70 billion TV advertising market. First up from the social media company are reality competition series “Last State Standing” and a second season of comedy “Loosely Exactly Nicole,” which first appeared on MTV. Facebook hopes that if it adds original programming to the site, it will encourage cable networks and ad-supported, youth-oriented online services to upload their own premium video content. Facebook executives have compared its efforts to priming the pump. Continue reading Facebook Introduces Video Series, Targeting TV Ad Market

Snap, Time Warner Ink $100 Million Deal For Original Shows

Snap Inc. has inked a $100 million deal with Time Warner’s Turner cable channels and Warner Bros. studios for up to 10 original shows a year for the platform. The big studios and traditional TV companies see Snapchat as a way to reach its younger demographic, which is much less likely to subscribe to their premium channels. For example, HBO now has a path to creating content for Snapchat, and scripted drama and comedy are among the genres considered for distribution via the deal. Snap’s shows typically run three to five minutes. Continue reading Snap, Time Warner Ink $100 Million Deal For Original Shows

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