Light Field Lab Details Future For Holographic Display Tech

Light Field Lab raised $28 million in funding to scale its holographic display technology from a prototype into a product. Its technology builds large holographic displays out of smaller building blocks, with the aim of creating holographic images that float in space and are able to be viewed without AR/VR goggles, potentially to be used for live events, holographic TVs and other applications. Chief executive Jon Karafin stated that his company’s goal is to bring holography up to “hundreds of gigapixels of resolution.” German firm Bosch is also developing glasses-free 3D auto displays. Continue reading Light Field Lab Details Future For Holographic Display Tech

CBS and Viacom Reunite with a Focus on Streaming Video

After a split of more than 10 years, CBS and Viacom finalized a deal yesterday to recombine. The new company, to be called ViacomCBS Inc. with a market value of about $30 billion, will bring Viacom brands such as BET, Comedy Central, MTV, Nickelodeon and Paramount Pictures together with CBS, Showtime and the new CBS All Access streaming service. The merger follows several high-profile media deals, including Disney’s purchase of Fox’s movie and TV assets in March and AT&T’s 2018 acquisition of Time Warner, as media companies face significant changes involving pay TV and streaming services. Continue reading CBS and Viacom Reunite with a Focus on Streaming Video

Broadcasters File Federal Suit to Stop TV Streamer Locast

CBS, Disney’s ABC, Comcast’s NBCUniversal and Fox are suing non-profit streaming service Locast in U.S. District Court in the Southern District of New York. Locast, funded in part by AT&T, retransmits local television stations without permission, free to consumers. The Supreme Court shut down Aereo, which streamed content without permission in 2014. Locast says its status is legal under the Copyright Act of 1976, because, unlike Aereo, it is a non-profit operating “booster” and “translator stations” that strengthen a TV station’s signal. Continue reading Broadcasters File Federal Suit to Stop TV Streamer Locast

Twitter Signs a Deal with NBC For Live Olympic Coverage

Twitter has inked a deal with Olympics rights holder NBCUniversal to show coverage of the Olympic Games in Tokyo next summer. While most of the Olympic coverage will still be exclusive to NBC’s TV networks and streaming platforms, Twitter will offer limited live event coverage, regular highlights and a daily 20-minute studio show produced from Tokyo by NBC. According to Twitter, some social platforms experience a drop in activity during major sporting events, while Twitter can commonly tout a double-digit jump in traffic as users actively tweet about what they are watching. Continue reading Twitter Signs a Deal with NBC For Live Olympic Coverage

Studios Cater Blockbuster Advertising to Next-Gen Viewers

Hollywood studios have typically teed up blockbusters well in advance of their release dates. For example, Walt Disney Studios promoted “Tron: Legacy” for three years; Warner Bros. spent almost two years pushing “Godzilla” and Universal Pictures publicized “The Secret Life of Pets 2” for three years. Now, these biggest marketers, which spent $4+ billion annually in advertising, have narrowed the gap considerably — to as little as a few months for tentpole movies — to better respond to the expectation of on-demand content. Continue reading Studios Cater Blockbuster Advertising to Next-Gen Viewers

Dish Releases AirTV Mini, its Next-Gen 4K Streaming Stick

Dish Network’s AirTV subsidiary has launched the AirTV Mini, a 4K streaming dongle powered by Android TV that promises more memory and a faster processor than similar devices from competitors such as Amazon, Google and Roku. The Wi-Fi-enabled, HDR-compatible stick offers Dish’s Sling TV, Netflix, OTA channels, and apps created for Android TVs — all accessible via a single interface. It also provides support for Google Assistant and Google Play. When teamed with an OTA antenna and AirTV Wi-Fi network tuner, the palm-sized $79.99 device provides a streaming solution for TV viewers and cord-cutters that includes OTA feeds from networks. Continue reading Dish Releases AirTV Mini, its Next-Gen 4K Streaming Stick

Tech Expands its NYC Foothold, Investors Build Film Studio

Although Amazon bypassed New York City for its second headquarters four months ago, the Big Apple has attracted numerous other high-tech companies that are renting office space and creating jobs. Google inked a deal to lease 1.3 million square feet in lower Manhattan, with plans to add 7,000 jobs over 10 years. Facebook is also in talks to lease one million square feet of office space on the far West Side. Now, actor Robert De Niro and his son are part of an investment team building a film and TV production studio in Queens. Continue reading Tech Expands its NYC Foothold, Investors Build Film Studio

Streaming TV Service Locast Receives a Boost From AT&T

Locast is a streaming service that allows those without a pay-TV subscription to watch sports, news and primetime broadcast programming. Backed by the non-profit Sports Fan Coalition, Locast last week received a $500,000 contribution from AT&T. The service has launched in New York and Los Angeles among other large markets. But Locast has not received TV stations’ consent to carry their feeds, something required by federal copyright law, nor is it paying fees, which comprise a significant portion of broadcasters’ revenue. Continue reading Streaming TV Service Locast Receives a Boost From AT&T

Amazon-Google Truce Offers More Cross-Platform Access

Google and Amazon, which reached a truce in April after months of wrangling, opened the door to multiple cross-platform compatibilities: Amazon Fire TV streaming platforms will now carry Google’s YouTube, YouTube TV and YouTube Kids apps — and Google Chromecast platforms and Android TVs will carry Amazon Prime Video. In addition, users will be able to request YouTube content on the Fire TV via the Alexa voice assistant. Not available yet is the ability of Google Assistant to work with Amazon Prime Video on Chromecast. Continue reading Amazon-Google Truce Offers More Cross-Platform Access

Upcoming Apple TV Plus Will Focus on Quality Not Quantity

Apple senior vice president of Internet software and services Eddy Cue has released some details about the company’s Apple TV Plus service, scheduled to launch in the fall. Positioning itself opposite Netflix’s strategy, cue said that Apple will be “creating the best” rather than “the most” original content. He added that there is “nothing wrong” with Netflix’s model, “but it’s not our model.” Apple is a latecomer to streaming video, although Disney, NBCUniversal and Warner Bros. will also debut platforms in 2019 and 2020. Continue reading Upcoming Apple TV Plus Will Focus on Quality Not Quantity

BBC and ITV Join Forces to Launch Rival to U.S. Streamers

In the U.K., Amazon and Netflix now own about two-thirds of that country’s video streaming market and, for the second time, the BBC and ITV are trying to pool their assets to launch their own streaming platform. Their first effort to do so, in 2007, was squelched by regulators. The new platform, dubbed BritBox (a version of which has been available in North America), is expected to make its U.K. debut later in 2019, with the two broadcasters’ popular shows and new content. But the BBC and ITV are still struggling to resolve issues of budget, audience data sharing and content exclusivity. Continue reading BBC and ITV Join Forces to Launch Rival to U.S. Streamers

Toshiba Fire TV Model Lowers Price Barrier for Dolby Vision

Amazon and Toshiba are launching a line of Fire TV Edition sets that include support for Dolby Vision. The 4K televisions, which will be sold exclusively through Amazon and Best Buy, come in a 55-inch model ($499.99) that is available today, followed by 43-inch ($329.99) and 50-inch ($379.99) models to be released on June 30. Dolby Vision’s HDR format is regarded as superior to HDR10 because it allows scene-by-scene adjustments to picture quality. The Amazon-Toshiba sets mark the first time that Dolby Vision will be available in more affordable Fire TV Edition models. Continue reading Toshiba Fire TV Model Lowers Price Barrier for Dolby Vision

FCC Plans to Reallocate Educational TV Spectrum For 5G

To create space for 5G in the mid-band spectrum, the Federal Communications Commission (FCC) plans to reallocate a block of 2.5GHz spectrum once reserved for educational TV and put it on the auction block. The reallocation vote is scheduled for July 10, with the auction planned for some time next year. Mid-band spectrum, also called sub-6GHz frequencies, delivers slower rates but better penetrates buildings and travels faster than millimeter wave signals. Crowdsourced network coverage service Opensignal quantified 5G speeds in South Korea. Continue reading FCC Plans to Reallocate Educational TV Spectrum For 5G

More Marketers Test Targeted Ads on Streaming Platforms

The automobile recommendation site Cars.com used to run its advertisements on TV, aimed at a broad swathe of consumers. But since early 2019, the online company began running its ads on streaming TV platforms such as Amazon Fire TV and Roku to target their ads more precisely to people shopping for cars. Targeted advertising is taking off as a trend because many factors now make it possible to more narrowly aim them to relevant viewers. Some of the data now available includes income, purchase history and web-browsing behavior. Continue reading More Marketers Test Targeted Ads on Streaming Platforms

AT&T Rolls Out Its Ad-Buying Service for Premium Content

AT&T’s ad unit Xandr has launched its ad-buying platform that offers exclusive access to AT&T’s customer data and assists companies in purchasing ad space across formats including mobile and streaming video. The platform, called Xandr Invest, will let advertisers buy ads on AT&T properties such as CNN, TBS and TNT, and will serve as the only ad-buying platform for Xandr’s Community marketplace that also features curated content from publishers such as Philo, Tubi and Vice. AT&T will compete in advertising with Google and Facebook, which combined represented almost 60 percent of the Internet ad market last year, according to PwC. Continue reading AT&T Rolls Out Its Ad-Buying Service for Premium Content