Networks Develop New Strategies for Second Screen Content

TV networks are producing second screen content related to their original programming in an effort to attract viewers who are increasingly turning to their smartphones, tablets and laptops. The content — which typically includes videos, photos, games and trivia — is intended for viewers who multitask with their mobile devices. According to Nielsen, more than 40 percent of American consumers use their phones or tablets each day as they watch TV. Continue reading Networks Develop New Strategies for Second Screen Content

Dish Pursues Clearwire: Could Complicate Sprint Nextel Plans

Dish Network is reportedly making a play for shares of Clearwire Corp., which could complicate a planned purchase of the broadband company by Sprint Nextel. In an effort to better compete in the U.S. wireless market, Sprint had agreed to purchase the roughly 50 percent of Clearwire that it does not already own. Additionally, Sprint agreed to a $20 billion acquisition by Japan’s SoftBank Corp. However, Dish also made a $25.5 billion offer to acquire Sprint.  Continue reading Dish Pursues Clearwire: Could Complicate Sprint Nextel Plans

Cord Cutters Canceling Internet Service More Than Pay TV

In a new twist to cord cutting, the trend in which consumers cancel their cable subscriptions in favor of Internet video, surveys indicate that hundreds of thousands of Americans canceled their home Internet service last year. As consumers leverage the growth of free Wi-Fi hot spots and fast new wireless networks via their smartphones and tablets, some are cutting their home Internet cord more so than their pay TV cord. Continue reading Cord Cutters Canceling Internet Service More Than Pay TV

Theater Owners Pursue Guidelines to Shorten Movie Trailers

The National Association of Theater Owners is proposing a new approach to marketing that will include limiting the running time of movie trailers. The controversial move, which is reportedly part of an effort to provide exhibitors with more control over how movies are marketed inside their cinemas, would reduce trailers to two minutes (30 seconds shorter than the norm). Theater owners have argued that trailers can be too long and often reveal too much of a movie’s plot. Continue reading Theater Owners Pursue Guidelines to Shorten Movie Trailers

File Sharers Download New Episodes of Arrested Development

Within 24 hours of Sunday’s revival of “Arrested Development,” episodes had reportedly been downloaded more than 100,000 times by file sharers looking to watch season 4 without paying. Copies were made available on various torrent sites shortly after Netflix released all 15 episodes. While the numbers do not compare to downloads of popular shows such as HBO’s “Game of Thrones” and AMC’s “Mad Men,” they still represent a potential issue for Netflix. Continue reading File Sharers Download New Episodes of Arrested Development

Court Rules Comcast Does Not Have to Carry Tennis Channel

According to a federal appeals court ruling, cable provider Comcast is under no legal obligation to offer the independently-owned Tennis Channel as widely as its own sports networks, which could be disappointing news for smaller cable channels in search of viewers. The three-judge panel of the U.S. Court of Appeals for the District of Columbia stated the Tennis Channel failed to prove that Comcast did not have business reasons for pushing the channel to a lesser tier. Continue reading Court Rules Comcast Does Not Have to Carry Tennis Channel

Broadcast Networks Hope to Stop Aereokiller DC Expansion

Fox, NBC, ABC and Allbritton Communications have filed a lawsuit in U.S. District Court in Washington against Aereokiller, to block the streaming startup from expanding its service to the nation’s capital. Founded by FilmOn’s Alki David, Aereokiller gets its name from Barry Diller-backed Aereo. Last week we reported that David agreed to change his company name in order to settle a trademark infringement lawsuit filed by Aereo. Continue reading Broadcast Networks Hope to Stop Aereokiller DC Expansion

Will HTML 5 Help Streamline the Second Screen Experience?

During NewBay Media’s “TV in a Multiplatform World” event last week in New York, industry execs participated in a panel called “Tablet Tune-Ins: Syncing Up with the Second Screen” that was moderated by Jeff Baumgartner, technology editor for Multichannel News. The panel discussed some compelling points regarding today’s second screen experience, the status of user engagement and the emerging role of HTML 5 technology. Continue reading Will HTML 5 Help Streamline the Second Screen Experience?

Yahoo Latest to Pursue Hulu with $600-$800 Million Bid

Last week we reported that pay TV operators Time Warner Cable and DirecTV had joined the group of potential Hulu suitors. Over the weekend, it was reported that Yahoo has bid $600-$800 million for the premium video site. The range is based on a number of circumstances including the length of content licensing rights and the amount of control programming companies have over their media. The bid comes amidst plans by Yahoo for other possible acquisitions. Continue reading Yahoo Latest to Pursue Hulu with $600-$800 Million Bid

Social TV: Viacom Releases Results of Multi-Country Study

Viacom announced the results of a new study last week that examines the relationship between television and related social media habits. The study surveyed 5,000 viewers, ages 13-49 (in the U.S., U.K. Brazil, Germany and Russia) who weekly use at least two or more social media platforms. “When Networks Network: TV Gets Social” uncovered three key areas that lead viewers to engage in TV-related social media: Functional, Communal and Playful. Continue reading Social TV: Viacom Releases Results of Multi-Country Study

Google Plans to Develop and Fund Global Wireless Networks

As part of its initiative to connect a billion or more new people to the Internet, Google is planning to build and help run wireless networks in emerging markets such as Southeast Asia and sub-Saharan Africa where connections are not currently available. According to people familiar with the strategy, the planned networks could also be used to improve the speeds of Internet connections in urban areas. Continue reading Google Plans to Develop and Fund Global Wireless Networks

Kindle Worlds: Amazon Debuts Fan Fiction Publishing Platform

Amazon announced Kindle Worlds yesterday, a digital publishing platform that enables fan fiction authors to publish under official licenses and receive royalties. The current deal is limited to “Gossip Girl,” “Pretty Little Liars” and “The Vampire Diaries” from Warner Bros. Television Group’s Alloy Entertainment, but Amazon promises licenses for more Worlds in the future. Stories will be made available via Amazon.com, Kindle devices, iOS, Android and Kindle Free Reading apps. Continue reading Kindle Worlds: Amazon Debuts Fan Fiction Publishing Platform

Advertising: Twitter Amplify Will Target Social TV Viewers

Twitter is capitalizing on the growing trend of television viewers using social media while watching TV. Its new product called Twitter Amplify will allow marketers to match TV advertisements with Twitter commentary by viewers who are watching specific programming. Brands can then forward messages to selected Twitter users who have already watched the TV ads. The company offered a presentation on Twitter Amplify in New York yesterday. Continue reading Advertising: Twitter Amplify Will Target Social TV Viewers

CBS and GameSpot to Offer Extensive E3 Coverage in June

CBS Interactive’s GameSpot.com announced its plans yesterday for comprehensive coverage of next month’s E3 (Electronic Entertainment Expo). The coverage will feature more than 100 hours of original live and on-demand programming from the Los Angeles Convention Center in addition to on-air integration with CBS Television stations. This marks the first time GameSpot will produce pre-show programming for a television audience. Continue reading CBS and GameSpot to Offer Extensive E3 Coverage in June

3M and Nanosys to Bring Quantum Dot Tech to CE Devices

Quantum dot technology reportedly makes displays more colorful while consuming less power, and development by 3M and Nanosys is nearly ready for use in smartphones, tablets and TVs. 3M issued a press release on Tuesday announcing that its Quantum Dot Enhancement Film (QDEF), which allows up to 50 percent more color than current levels in LCD devices, will be made available to manufacturers starting late in the second quarter of this year. Continue reading 3M and Nanosys to Bring Quantum Dot Tech to CE Devices

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