LG is showcasing its new Signature 4K OLED W-series this week in Las Vegas with the tagline “Picture on Wall” (as a follow-up to its previous “Picture on Glass”). That’s because at 2.57-millimeters thin, the TVs are best mounted completely flat against a wall (the ‘W’ stands for ‘wallpaper’). To address the lack of ports with such a super-thin design, the W-series features companion soundbars connected via a thin cable. The Dolby Atmos capable soundbars are outfitted with four HDMI ports, three USB connections and an optical audio port. The two models are also exceptionally light; the 65-inch version weighs 18 pounds, and the 77-inch model is 27 pounds. Continue reading LG Wows the Vegas Crowds with Super-Thin 4K OLED Series

Movie ticketing company Fandango launched its VOD service FandangoNOW on Microsoft’s Xbox One and Xbox One S consoles. FandangoNOW, which is already on Android TV among other platforms, offers 40,000 new-release and catalog movies as well as next-day TV shows for rent and purchase. The move puts Fandango in direct competition with Apple iTunes, Amazon Video and Walmart’s Vudu. Fandango’s end game is to deploy the rebranded FandangoNOW to increase overall revenues via a home entertainment offering. Continue reading Fandango Brings Movie VOD Service to Xbox Game Consoles

The Entertainment Technology Center at USC, through its Project Cloud initiative, has selected filmmaker Christine Berg and writing partner Simon Shterenberg to receive the 2016 Innovative Technology Award for their AR/VR/Cloud-based project, “Wonder Buffalo.” Berg and Shterenberg developed the script at the Writers Guild Foundation’s Veterans Writing Program, which pairs military veterans with WGA film and television writers. “Wonder Buffalo” is the third short to be produced through ETC’s Project Cloud to explore and test next-gen production processes and technologies. Continue reading ETC Recognizes ‘Wonder Buffalo’ Creators for Innovative Tech

As the latest in its ongoing Digital Town Square series, the Entertainment Technology Center at USC held a symposium on “Rethinking Digital Archiving and Storage” on June 9 at Amazon’s Santa Monica facilities. Approximately 80 people from all the major Hollywood studios, archivists and post production professionals participated in the interactive forum that examined the challenges in current archiving and storage practices, the pressures to change those practices, and emerging solutions. Continue reading ETC Hosts Digital Town Square on Digital Archiving, Storage

At the London Hotel in West Hollywood, the Entertainment Technology Center @ USC unveiled “The Suitcase,” a 20-minute film that serves as a proof of concept for production in the cloud. “We wanted to examine how we create a common framework for all the different resources you’re dealing with in the IT environment,” said ETC Project Cloud senior project lead Erik Weaver. “This short film was a way to bring those things together — including an end-to-end HDR color workflow and metadata — and test them out.” Continue reading ETC@USC Tests Production in the Cloud with ‘The Suitcase’

Technicolor and Vubiquity inked a deal to debut an HDR video delivery service to distributors later this year, enabling a large-scale rollout to consumers at a “premium rate.” Vubiquity provides the technology for video distribution to linear channels and on-demand streaming. Technicolor offers its HDR Intelligent Tone Management system, which “upscales” video mastered for existing standards into HDR video, and its HDR distribution technology that lets a single video signal work for HDR TVs and older models. Continue reading Technicolor, Vubiquity Partner on HDR Video Upscaling System

The Entertainment Technology Center@USC will host its second annual vNAB Cloud Innovation Conference on March 2-3, 2016 in the Venice, California offices of Google. This year, the 2-day extension of the April NAB Cloud Innovation Conference presents “Masters of the Media Cloud Lifecycle” with 32 Media & Entertainment (M&E) superstars, panelists and keynotes presenting TED-style talks focused on cloud-related topics designed to keep senior leaders up to date on an ever-changing world. For more information please visit ETC’s vNAB page. Continue reading ETC Presents vNAB Cloud Innovation Conference March 2-3

A Power Session at this week’s HPA Tech Retreat, organized by Disney post production executive Annie Chang, focused on every nook and cranny of high dynamic range and its application in production, post and even displays. The topic is of such interest to Hollywood engineers and technologists that it drew many of the industry’s top experts to speak on their experiences. The Power Session got a start with a short but important HDR primer presented by OneRiver Media owner Marco Solorio, who defined what HDR is and is not. Continue reading HPA Tech Retreat: Production Experts Talk High Dynamic Range

In a panel organized by Colorfront’s Bruno Munger and moderated by British Cinematographer magazine editor Ron Prince, a group of executives and engineers tackled the topic of HDR workflow in post production. Netflix production engineer for original content Chris Clark pointing to shows like “Marco Polo,” noting that, “Netflix is obviously really excited about HDR.” The company now sets up a pipeline that enables any production to “flip to HDR” if they want to. “We are all about future-proofing,” he said. Continue reading HPA Tech Retreat: How the Pros Handle HDR in Post Production

Amazon Studios’ production “Mozart in the Jungle” is shot in 4K UHD and released in both standard dynamic range (SDR) and high dynamic range (HDR) versions. At an HPA Tech Retreat panel, “Mozart in the Jungle” associate producer Mike Weiss and Technicolor vice president Mark Smirnoff talked about the “snowflake” production of this Golden Globe-winning OTT series. “There are so many more deliverables and things that can catch you off guard, it really is a snowstorm,” said Weiss. Continue reading HPA Tech Retreat: Producing ‘Mozart in the Jungle’ in HDR/4K

In a conversation on new TV technology, Dolby Laboratories executive Pat Griffis described the three major ways that new technologies are improving the television image. “The more pixels we have, we get to the point where our eyes can’t see anymore — and we’re almost there,” he said. “Once we have motion, you get motion blur. We fix that by creating faster pixels with higher temporal resolution. The last and most important is how about making every pixel better?” The answer — no surprise to any CES 2016 attendee — is HDR. Continue reading New TV Technology: More Pixels, Faster Pixels, Better Pixels

A conversation during CES about the future of 4K UHD TV quickly settled on a single point: 4K without HDR is not a winning proposition. “4K married with HDR will be adopted a lot faster than just plain 4K,” said Technicolor executive Mark Turner. “4K is a binary function: you either have 4K or you’re at 1080p. 4K hasn’t really fired passions in the creative community. HDR does, because then you have a wider color palette and have more detail in the shadows and more highlights.” But both 4K and HDR present challenges. Continue reading 4K UHD with High Dynamic Range Most Likely to Be Adopted

Wear comfortable shoes and drink plenty of water, reads the advice on the CES media advisory. Navigating the record 2.4 million square feet, the equivalent of 50 football fields, is an endurance event. Much like a marathon, CES is best managed with a plan and a pace. The first 36 hours of the conference are filled with media briefings and product announcements that will add important detail to the geographic layout. Today, ETCentric provides you with a general guide of where to find key exhibits. Continue reading CES 2016: Exhibits Spread Out Across 2.4 Million Square Feet

At the International Broadcasting Convention (IBC) in Amsterdam, high dynamic range was a focus of conversation: how to define it, standardize it and distribute it. Broadcasters and purveyors of cameras, post production gear and theatrical exhibition all showed off their own versions of HDR. The key to success, say experts, however, is to come up with a single standard, a feat that both the Society of Motion Picture and Television Engineers (SMPTE) and the International Telecommunication Union (ITU) are busily working on. Continue reading Industry Places Spotlight on High Dynamic Range at IBC 2015

A new 4K Ultra HD movie drive aimed at consumers is now on offer from WD, Western Digital’s storage company. Twentieth Century Fox Home Entertainment is partnering with WD by offering several movies and TV shows on the drive, dubbed My Passport Cinema. The drive plays back 4K/UHD, HD and HDR on Samsung SUHD TVs and a select range of other Vidity-enabled devices. Vidity is a 4K movie service backed by Warner, Universal, LG, SanDisk, Dolby, M-GO, Comcast and others in addition to Fox, WD and Samsung. Continue reading Fox Offers Titles for WD’s Consumer 4K Ultra HD Movie Drive